Introduction To Quantitative Research
Introduction To Quantitative Research
QUALITATIVE RESEARCH
YOU ARE RESEARCHERS…
Based on the type of data required, categorize the following research
cases, provide justification for your categorization
Case 1: A pharmaceutical company has developed a new drug for the recent
variant of Covid-19. They company wants to test the effectiveness of the drug
on a population
Case 2: You would like to explore the attitude of the public and the private
school teachers towards online teaching in the current pandemic situation.
YOU ARE RESEARCHERS…
Based of type of data is required, categorize the following research cases,
provide justification for your categorization
Case 3: A professor has developed a new teaching model and now would like
to implement in primary schools to find its impact on students’ learning.
Methodology
Method
Logic &
Assumption
s
LET US DIG IT FURTHER
Method
Methodology
Epistemology
Paradigm
Ontology
uung
s c ha
e l tan
W
WELTANSCHAUUNG
The German word Weltanschauung
literally means "world view"; it
combines Welt ("world") with
Anschauung ("view")
WELTANSCHAUUNG
Worldview
Position from where you speak
Paradigm
A broader or comprehensive view
point of life
WELTANSCHAUUNG
Four Worldviews
1. Positivism 2. Constructivism
• Determination • Understanding
• Reductionism • Multiple participant meaning
• Empirical Observation and • Social and historical
measurement construction
• Theory Validation • Theory generation
FOUR WELTANSCHAUUNG
Four Worldviews
3. Advocacy/Participatory 4. Pragmatism
Provide justification
TWO MAIN COMPONENTS OF
WELTANSCHAUUNG
1. Epistemology
2. Ontology
ONTOLOGY
Ontology deals with what kinds of things exist.
Realism Truth exists and can be Outsider’s view Deductive approach: Qualitative techniques
discovered by objective [Staying away, The theory The
measures outsider’s view]: hypotheses Data
Objective way to gather gathering and analysis
data
Relativism Truth evolves and Insider’s view: Inductive approach: Qualitative
changes Meaning is created Data gathering techniques
• Reality is context bound by experiences so dig Looking for patterns
• If reality is context deep and talk to Tentative
bound it cannot be people and hypotheses [Not
generalized, it can only understand the labeled as
be transferred to other context. hypotheses] The
similar context theory [General
conclusions]
METHOD
Data Collection, Analysis and Evaluation Techniques
Questionnaires and Surveys.
Observations.
Focus Groups.
Documents and Records.
Interviews.
Coding
Discourse Analysis
Exploratory Factor Analysis
T-Test
ANOVA
Interpretation
Inferences
USING ONION METAPHOR FOR
PUTTING ALL ELEMENTS
TOGETHER
ONION METAPHOR: MOVING
FROM PERIPHERY TO THE
CORE
ONION METAPHOR
THANKS