Communication Process, Elements, and Models
Communication Process, Elements, and Models
1. Systemic
2. Irreversible
3. Proactive
4. Symbolic
5. Dynamic
6. Involves communicators
7. Meanings are formed by the participants
Definition of Communication (Wood, 2004)
1. Source
2. Message
3. Channel
4. Receiver
5. Feedback
6. Environment
7. Context
8. Interference
Source
● Greek Philosopher
● Focused on speaker and speech
● Public speaking
Aristotle’s Model of Communication
Shannon - Weaver Model of Communication (1948)
Claude Shannon
● Mathematician
● Cryptographer
● Electrical Engineer
Shannon - Weaver Model of Communication (1948)
Warren Weaver
● scientist
● mathematician
● science administrator
Shannon - Weaver Model of Communication (1948)
Osgood - Schramm Model of Communication (1954)
Charles E. Osgood
● psychologist
● specializes in semantics and
psycholinguistic theory
Osgood - Schramm Model of Communication (1954)
Wilbur Schramm
● Authority on mass communication
● Communication scholar
Osgood - Schramm Model of Communication (1954)
Dance’s Helical Model of Communication (1967)
Frank E. X. Dance
● Communication Professor
Dance’s Helical Model of Communication (1967)
Berlo’s Model of Communication (1960’s)
David Berlo
● Communications Theorist
Berlo’s Model of Communication (1960’s)
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