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The document discusses research methodology and outlines objectives of research such as generating new knowledge, gaining familiarity with phenomena, investigating situations or problems, and testing hypotheses. It also discusses research design and how it defines the overall strategy for carrying out research through data collection, interpretation, and discussion to address research questions.

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20 views

New Microsoft PowerPoint Presentation

The document discusses research methodology and outlines objectives of research such as generating new knowledge, gaining familiarity with phenomena, investigating situations or problems, and testing hypotheses. It also discusses research design and how it defines the overall strategy for carrying out research through data collection, interpretation, and discussion to address research questions.

Uploaded by

pm4718522
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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RESEARCH

METHODOLOGY
A research methodology describes the
techniques and procedures used to
identify and analyze information
regarding a specific research topic. It is a
process by which researchers design
their study so that they can achieve their
objectives using the selected research
instruments.
Helps other researchers who may want to replicate your research; the
explanations will be of benefit to them.
You can easily answer any questions about your research if they arise at a
later stage.
A research methodology provides a framework and guidelines for researchers
to clearly define research questions, hypotheses, and objectives.
It helps researchers identify the most appropriate research design, sampling
technique, and data collection and analysis methods.
A sound research methodology helps researchers ensure that their findings
are valid and reliable and free from biases and errors.
It also helps ensure that ethical guidelines are followed while conducting
research.
A good research methodology helps researchers in planning their research
efficiently, by ensuring optimum usage of their time and resources.
OBJECTIVE
Objectives of Research
Well-defined objectives of the research are an essential component of
successful research engagement. Here are some of the following objectives
given below:
To generate new knowledge.
To gain familiarity or to develop a new insight into some phenomenon.
To investigate some existing situation or problem.
To construct or create a new procedure or system.
To explore and analyze more general issues.
To investigate some existing situations or problems.
To test a hypothesis or theory.
To identify patterns or trends related to the problem.
The purpose of research is to discover answers to questions through the application
of scientific procedures. The main aim of research is to find out the truth which is
hidden and which has not been discovered as yet. Though each research study has
its own specific purpose, we may think of research objectives as falling into a
number of following broad groupings:

1. To gain familiarity with a phenomenon or to achieve new insights into it


(studies with this object in view are termed as exploratory or formulative
research studies);
2. To portray accurately the characteristics of a particular individual, situation
or a group(studies with this object in view are known as descriptive research
studies);
3. To determine the frequency with which something occurs or with which it is
associated with something else (studies with this object in view are known
as diagnostic research studies);
4. To test a hypothesis of a causal relationship between variables (such studies
are known as hypothesis-testing research studies).
Research Design
Research design refers to the overall strategy utilized to carry out
research that defines a succinct and logical plan to tackle
established research question through the collection,
interpretation, analysis, and discussion of data.

Incorporated in the design of a research study will depend on the


standpoint of the researcher over their beliefs in the nature of
knowledge (see epistemology) and reality (see ontology), often
shaped by the disciplinary areas the researcher belongs to .

The design of a study defines the study type (descriptive,


correlational, semi-experimental, experimental, review, meta-
analytic) and sub-type (e.g., descriptive-longitudinal case study),
research problem, hypotheses, independent and dependent
variables, experimental design, and, if applicable, data collection
methods and a statistical analysis plan. A research design is a
framework that has been created to find answers to research

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