1.5.2.

Technology and
business
 Worksheet 1.5.2
Please complete it while watching the presentation
Objectives and Outcomes
Start of the lesson End of the lesson
Objective: To understand different types of Objective: To understand different types of
technology used by business and how technology used by business and how
technology influences business activity technology influences business activity
I do not understand different types of I do not understand different types of
technology used by business and how technology used by business and how
technology influences business activity technology influences business activity

To be able to identify the different types of To be able to identify the different types of
technology in business technology in business

To be able to Analyse how technology To be able to Analyse how technology

influences business activity influences business activity
 From Edexcel
Different types of technology used by business:
• e-commerce
• Social media
• Digital communication
• Payment systems

How technology influences business activity in terms of:

• Sales
• Costs
• Marketing mix
An additional note from the exam board to
teachers about this unit
• This is a new content area which enables
students to consider different types of
technology used by business and how
technology influences business activity. Broad
types of technology (e-commerce, social
media, communication and payment systems)
are outlined to enable up-to-date, specific
examples to be used in class.
 Starter
• How many social media sites can you name?
(team challenge)

• Nice long list here

The impact of competition on business decision
Different types of technology used by business
making
 E-commerce
• E-commerce is the business
term for shopping on the
Internet
• Selling via e-commerce is
cheaper for business as less
staff and premises are
needed
• The shop can be open 24/7
and can reach a global
marketplace and orders can
be processed by staff the
next working day
 Social media
• Businesses can now use
social media campaigns • Watch the video below
to promote their
products as part of their
marketing strategy
 Digital communication
• Digital communication Video here on using skype for business
means communicating
using digital means such
as:
– Text
– E-mail
– Mobile phone
– Skype
• A business will use this to
communicate with their;
customers, suppliers,
government agencies etc
 Payment systems
• Payment systems are a
Watch the Paypal video
vital way of transferring
funds from customers to
businesses, here are a few
examples:
• Credit and debit cards –
for shopping
• BACS – for wages or
business to business
• PayPal – for items bought
over the Internet e.g. eBay
Objectives and Outcomes
Start of the lesson End of the lesson
Objective: To understand different types of Objective: To understand different types of
technology used by business and how technology used by business and how
technology influences business activity technology influences business activity
I do not understand different types of I do not understand different types of
technology used by business and how technology used by business and how
technology influences business activity technology influences business activity

To be able to identify the different types of To be able to identify the different types of
technology in business technology in business

To be able to Analyse how technology To be able to Analyse how technology

influences business activity influences business activity
The impact of competition on business decision
How technology influences business activity
making
Sales
• Use of technology can
improve sales
• Customers may be unhappy
with slow service in a shop –
whereas shopping online is
instant
• Customers get the
convenience of shopping
when they want – for shift
workers this is a huge bonus
as the internet can sell goods
24/7 orders can be processed
by staff the next working day
 Costs
• Using e-commerce and
payment systems means that
just about anyone can start
their own business online
• All they need is a simple
website, a good product and a
PayPal account
• One person can run an entire
Read this online article. How
business online many employees did BHS have
• No need for premises like a when they had high street
stores? How many staff will
shop which reduces costs run their website?
Marketing mix
• Technology means that now
marketing campaigns have
more speed, relevance and
reach
• If a business starts a
marketing campaign on TV it
can back it up with social
media and then use targeting
to send out e-mails
• It also means that businesses
can respond to events – such
as the Oreo total eclipse
campaign Video Article
 Plenary Quiz – sort the list below

E-commerce Social Digital Payment

media communication systems

Twitter E-mail
Facebook Text
Skype Webcam
Bacs
PayPal
Amazon
EBay
4 items in each category
Credit card
YouTube
Snapchat
Nike.com
Very.co.uk
Debit card
 Plenary Quiz – sort the list below

E-commerce Social Digital Payment

media communication systems
Amazon Twitter E-mail Bacs
EBay Facebook Text PayPal
Nike.com YouTube Webcam Debit card
Very.co.uk Snapchat Skype Credit card
Objectives and Outcomes
Start of the lesson End of the lesson
Objective: To understand different types of Objective: To understand different types of
technology used by business and how technology used by business and how
technology influences business activity technology influences business activity
I do not understand different types of I do not understand different types of
technology used by business and how technology used by business and how
technology influences business activity technology influences business activity

To be able to identify the different types of To be able to identify the different types of
technology in business technology in business

To be able to Analyse how technology To be able to Analyse how technology

influences business activity influences business activity
Sample question 1
Answer question 1
Sample question 2
Answer question 2
Objectives and Outcomes
Start of the lesson End of the lesson
Objective: To understand different types of Objective: To understand different types of
technology used by business and how technology used by business and how
technology influences business activity technology influences business activity
I do not understand different types of I do not understand different types of
technology used by business and how technology used by business and how
technology influences business activity technology influences business activity

To be able to identify the different types of To be able to identify the different types of
technology in business technology in business

To be able to Analyse how technology To be able to Analyse how technology

influences business activity influences business activity