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English 10 Q2 WK7

This document discusses multimodal texts and their importance. It defines multimodal texts as those that integrate different modes of meaning-making such as written, spoken, visual, audio, gestural, tactile, and spatial patterns. The objectives are to define multimodal texts, apply strategies for understanding them, and discuss their cultural relevance. It then provides examples of different modes used in communication, including written, spoken, visual, audio, spatial, and gestural meaning. Common types of multimodal texts like picture books, performances, and digital texts are outlined. Finally, an activity is described where students analyze COVID-19 signage using various modal elements.

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Chezka Guerzon
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0% found this document useful (0 votes)
69 views21 pages

English 10 Q2 WK7

This document discusses multimodal texts and their importance. It defines multimodal texts as those that integrate different modes of meaning-making such as written, spoken, visual, audio, gestural, tactile, and spatial patterns. The objectives are to define multimodal texts, apply strategies for understanding them, and discuss their cultural relevance. It then provides examples of different modes used in communication, including written, spoken, visual, audio, spatial, and gestural meaning. Common types of multimodal texts like picture books, performances, and digital texts are outlined. Finally, an activity is described where students analyze COVID-19 signage using various modal elements.

Uploaded by

Chezka Guerzon
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Multi Modal

Texts
LESSON OBJECTIVES
At the end of the lesson, the students shall:

1.Define multimodal text;


2.Apply different strategies in extracting
the meaning of presented multimodal texts;
and
3.Statetheimportance of understanding the
concept of multimodal texts based on one’s
culture.
Activity
Language Material Design Cultural
( font size, Used (structure, Relevance
color, arts,
thickness, graphics,
etc.) colors,
images,
content)
What is multimodal text?
Multimodal text
•Manytextsaremultimodal,inwhichalltheinformat
ionisexpressedbyintegratingdifferentorevenmor
emodes.
•In a multimodal text, each mode has it shown
role and function (Kress,2010,p.28)in the meaning-
making process, and usually only carries a
portion of the message.
•Writtenlanguage,spokenlanguage,andvisual,au
ditory,gestural,tactile,andspatialpatternsofmeani
ngareallmodes.
•Different kinds of modes that we take in
information from other people(Mamiko,2010).
MODE vs. MEDIUM
•A mode is a communication method. Written
language, spoken language, and visual,
auditory, gestural, tactile, and spatial patterns
of meaning are all modes.

•The route or system through which


communications are transmitted is referred to
as a medium. Media is the plural variant of
medium. Usually, It refers to
objectsinvolvedintransmittingthemessagesuch
astelephone,TV,radio,newspaper,etc.
Different modes in communication
According to Victoria State Government (n.d.), the
following are the different modes in
communication:

#1. WRITTEN MEANING


Conveyed through written language via
handwriting, the printed page, and the screen.
Choices of words, phrases, and sentences are
organized through linguistic grammar
conventions, register (where language is varied
according to context), and genre (knowledge of
how a text type is organized and staged to meet
a specific purpose).
#2. SPOKEN MEANING
Conveyed through spoken language
via live or recorded speech and can be
monologic or dialogic.
Composing oral meaning includes
choices around mood, emotion,
emphasis, fluency, speed, volume,
tempo, pitch, rhythm, pronunciation,
intonation, and dialect
3. VISUAL MEANING
Conveyed through choices of visual resources
and includes both still image and moving
images. Images may include diverse cultural
connotations, symbolism and portray
different people, cultures and practices
Visual resources include: framing, vectors,
symbols, perspective, gaze, point of view,
color, texture, line, shape, casting, saliency,
distance, angles, form, power, involvement
/detachment, contrast, lighting, naturalistic/
non-naturalistic, camera movement, and
subject movement.
4. AUDIO MEANING
Conveyed through sound, including choices
of music representing different cultures,
ambient sounds, noises, alerts, silence,
natural/ unnatural sounds, and use of
volume, beat ,tempo, pitch, and rhythm.
Lyrics in a song may also include multiple
languages.
5. SPATIAL MEANING
Conveyed through design of spaces, using
choices of spatial resources including: scale,
proximity, boundaries, direction, layout, and
organization of objects in the space.
Space extends from design of the page in a
book, a page in a graphic novel or comic, a
web page on the screen, framing of shots in
moving image, to the design of a room,
architecture, streets capes, and landscapes.
6. GESTURE MEANING
Conveyed through choices of body
movement; facial expression, eye
movements and gaze, demean or, gait,
dance, acting, action sequences. It also
includes use of rhythm, speed, stillness
and angles, including ‘timing, frequency,
ceremony and ritual
’(Cope&Kalantzis,2009.p.362).
Gestures and body language may have
diverse cultural connotations.
Types of multimodal texts
Multimodality does not necessarily mean use
of technology, and multimodal texts can be
paper-based, live, or digital.
•Paper-based multimodal texts include
picture books, textbooks, graphic novels,
comics, and posters.
Live multimodal texts, for example,
dance, performance, and oral storytelling,
convey meaning through combinations of
various modes such as gestural, spatial,
audio, and oral language.
Digital multimodal texts include film,
animation, slideshows, e-posters, digital
stories, podcasts, and web pages that
may include hyperlinks to external
pronunciation guides or translations.
APPLICATION
APPLICATION
1.Go to your Google Maps.
2.Search for places that you find
interesting to visit.
3.Look for signs or symbols nearby that is
related to Covid-19 (may it be a warning
sign ,a poster, etc.).
4.Take a screen shot of the symbol that
you have seen and past either
e:https://jamboard.google.com/d/1vVeUh7
5NErPQMUvXXYaFgmeoImbS_hG-
Q1jzAqbSYjc/edit?usp=sharing
5.Then, evaluate the image according to
the following:
Text (languages/ used, font style, size,
color, etc.)
Paper (color, layout, size)
Design(arts, graphics, colors ,image
content, etc.)
Location where it is posted (if on the
door, which place? In the middle? Left side
or right side?)
6.Taking all the observations, what
information can you get from those
poster/ signages?

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