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Kpi & Kra Performance

Key result areas (KRAs) are goals and objectives assigned to employees at the beginning of an evaluation period that they are expected to perform tasks to achieve. Key performance indicators (KPIs) are metrics used to measure employee efforts and suggest improvements. KPIs help management understand employee contributions to organizational goals and identify areas for improvement. There are differences between KRAs and KPIs - KRAs are qualitative and subjective areas requiring effort to achieve goals, while KPIs are quantitative metrics that measure progress and performance. An example shows company-based KRAs and KPIs including metrics for marketing projects, customer service, team building, employee experience, and absenteeism.

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Franklin E. Begaso Jr
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48 views

Kpi & Kra Performance

Key result areas (KRAs) are goals and objectives assigned to employees at the beginning of an evaluation period that they are expected to perform tasks to achieve. Key performance indicators (KPIs) are metrics used to measure employee efforts and suggest improvements. KPIs help management understand employee contributions to organizational goals and identify areas for improvement. There are differences between KRAs and KPIs - KRAs are qualitative and subjective areas requiring effort to achieve goals, while KPIs are quantitative metrics that measure progress and performance. An example shows company-based KRAs and KPIs including metrics for marketing projects, customer service, team building, employee experience, and absenteeism.

Uploaded by

Franklin E. Begaso Jr
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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PERFORMANCE

MANAGEMENT

Franklin E. Begaso Jr.​


•BSBA-HRM
KPI
 Key Performance Indicators (KPI) are
metrics used by organizations to measure
their employees’ efforts and suggest
improvements. Every company gives their
employee a fixed number of tasks at the
beginning of their evaluation period. It is
essential to evaluate their performance
against those duties during or after the
completion of that period. It also helps the
management understand their employees’
contribution to overall organizational
goals and suggest course correction if
needed.
 (KRA) are a set of goals and objectives that
each organization assigns for their
employees at the beginning of their
evaluation period. They are expected to
perform a fixed number of tasks based on
which their performance evaluation is
KRA conducted. An employee’s KRAs depend on
their department and functional role. They
also help employees direct their efforts
solely towards achieving predetermined
goals while also helping the company fulfill
its business objectives.
1. Key result areas are the crucial and important areas of
Difference of business that require favorable outcomes to achieve a
company’s goals. These areas of business require
excellent performance. On the other hand, KPI or Key
Performance Indicator is a financial or non-financial
metric that measures progress at different levels to check
KPI how effectively the firm is performing.
2. KRA is a strategic factor that requires a lot of effort to
and achieve the desired goals. KPI is a metric that calculates
the level to which business goals are achieved.
3. KPIs are quantitative and can be easily measured. A KPI
KRA calculates the performance of the product, service, or the
business in the market. KRA however, is qualitative and
subjective. It determines the areas that may help in
achieving high value for the organization.
4. KRA helps in finding out the scope of a particular
product, service or a unit. On the contrary, KPI helps in
measuring the progress of an.
Company BASEd kras

COMPANY BASED KPIS

1. MARKET THE NEW > Increase of hits to our social media page
PROJECT Increase enquiries
2. CUSTOMER SERVICE Number of Customers
Customer Ranking
3. COMPANY TEAM BUILDING Once a Year

4. EMPLOYEE EXPERIENCE % of employees achieving 40 hours of


training per year

5. ABSENTEEISM Attendance of Staff on site

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