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Chapter 1 - Purposive Communication

The document defines communication and its key elements and principles. It describes the communication process and contexts that can influence communication. It also distinguishes between morals and ethics and outlines several ethics of communication.

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angelgrace.tiempo
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21 views

Chapter 1 - Purposive Communication

The document defines communication and its key elements and principles. It describes the communication process and contexts that can influence communication. It also distinguishes between morals and ethics and outlines several ethics of communication.

Uploaded by

angelgrace.tiempo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Communication

Processes, Principles, and


Ethics
Tiempo, Angel Grace L.
Definition of Communication
• Communication – commun – “something in common”; ication – “understanding”.
• “a common understanding of something”.
• “The simultaneous sharing and creating of meaning through human symbolic interaction”
(Seiler and Beall, 199 as cited in Chase & Shamo, 2013).
• “A systemic process in which individuals interact with and through symbols and interpret
meanings” (Wood, 2004 as cited in Padilla, Dagdag, Roxas, & Perez, 2016).
• “Communication as the process of creating and sharing meaning by using verbal and
nonverbal symbols in varied contexts”
• Effective communication – both verbal and nonverbal symbols are understood in much
the same way by both communicators.
The Process of Communication
Source

Feedback Message

Receiver Encoding

Message Message

Decoding Channel

Message
The process is not as simple as how it is represented in the model. At every step, problems or
barriers emerge that need to addressed to make effective communication possible.

Source The sender of the message.

Message The information you want to convey.


Converting your idea of the information
Encoding into verbal/nonverbal symbols.
The manner in which your message is
Channel conveyed.
The receiver’s mental processing of
Decoding your message.

Receiver The people who will get your message.

Feedback The receiver’s response to your message.


The situation in which the
Context communication takes place.
The context in communicating:

Environment Their respective cultural


a. backgrounds c.
Context
The relationship between The topic/subject
b. communicators 07
The Elements of Communication
Sender

who the sender is

Message

what the idea being communicated

Channel

Through what medium the message is relayed

Receiver

To whom the it is directed

Effect

what the desired result of the communication is


The Key Principles of Communications
1. Interpersonal Communication is inescapable.
You always communicate and receive communication from others
through words but also through voice tone, gesture, posture, bodily
movement, facial expression, clothes worn, and so on.
The Key Principles of Communications
2. Interpersonal Communication is irreversible.
Once you have uttered something, you can never take it back.
The Key Principles of Communications
3. Interpersonal Communication is complicated.
When you communicate with anyone, you simultaneously interpret
both their verbal and nonverbal language, that is often both
confounding and demanding.
There are at least six “people” involved.

The person whom you The person whom you The person whom you
think you are think the other person is think the other person
thinks who you are
There are at least six “people” involved.

The person whom you The person whom the The person whom the
think the other person other person thinks who other person thinks you
thinks he is you are think he is
The Key Principles of Communications
4. Interpersonal Communication is contextual.
Communication is affected by several factors; it does not happen in
isolation.
Contexts in Interpersonal Communication

Psychological Context – who you are and what you


as a sender/receiver bring to the interaction.

Relational Context – concerns your reactions to the


other person based on relationships
Situational Context – the psychosocial “where” you
are communicating.

Environmental Context the physical “where” you


are communicating.

Cultural Context – the learned behaviors and rules


that affect the interaction.
The difference between Morals and Ethics
Morals and Ethics ensure discipline among us; without this codes of conduct – standards or rules
that guide our behavior, our world would be chaotic.

Morals Ethics
• These are personal codes. • Societal
• Our own set of rules, others are neither • Rules accepted and approved by society; they
expected nor required to follow them. are imposed upon everyone.
The Ethics in Communication
1. Mutuality

Pay attention to the needs of others, as well as yours.

2. Individual Dignity

Do not cause another person embarassment or a loss of dignity.

3. Accuracy

Ensure that the others have accurate information


The Ethics in Communication
4. Access to information

Never bolster the impact of your communication by preventing people from communicating with one
another.

5. Accountability

Be responsible and accountable for the consequences of your relationships and communication.

6. Audience

As audience/receiver of communication, you also have ethical responsibilities.


The Ethics in Communication
7. Relative truth

Your own point of view may not be shared by others and that your conclusions are relative to your
perspective.

8. Ends vs Means

Be sure that the end goal of your communication are both ethical

9. Use of power

You have responsibility of an outcome.

10. Rights vs responsibility

Balance your rights against your responsibilities.


Thank You!

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