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Engaging Key Stakeholders BASF - Group4

The document discusses how to engage stakeholders in sustainability transformation at BASF. It provides messaging and actions around financial risk mitigation, regulatory compliance, renewable energy investment, sustainable product development, ESG investing trends, long-term value creation, climate urgency, BASF's leadership role, and transparency.

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sebastien.parmentier
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39 views

Engaging Key Stakeholders BASF - Group4

The document discusses how to engage stakeholders in sustainability transformation at BASF. It provides messaging and actions around financial risk mitigation, regulatory compliance, renewable energy investment, sustainable product development, ESG investing trends, long-term value creation, climate urgency, BASF's leadership role, and transparency.

Uploaded by

sebastien.parmentier
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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How can we engage key stakeholders

(citizens, customers, stakeholders, and


employees) in a
« sustainability transformation » journey ?

Sébastien Delsart, Katho Dulst, Sebastien Parmentier,


Margot Neyrinck, Serge Rizkallah

Group 4
The Financial Case for Sustainability
Key Message Actions

Risk Mitigation Regulatory Invest in Develop Sustainable


Highlight how sustainability Compliance Renewable Energy Products
efforts are not just about Point out the increasing
environmental stewardship global legislative Demonstrate how Showcase R&D
but also about mitigating pressures on carbon
financial risks. Climate investing in investments in
emissions and
change and environmental environmental renewable energy developing
degradation can pose standards. Emphasize not only reduces sustainable, eco-
significant risks to BASF's friendly products
that early adoption of carbon footprint but
operations, supply chains,
and market demand. By
decarbonization also lowers energy that meet emerging
practices positions BASF costs in the long run. market demands
proactively decarbonizing,
favorably in regulatory
BASF is protecting its assets and regulatory
and ensuring long-term compliance, potentially
avoiding future fines requirements.
operational resilience.
and sanctions that could
impact profitability.
Aligning With Investor Values and Interests
Key Message Actions

Sustainable Investing Long-term Value vs. Engage with Leverage Sustainable


Trends Short-term Gains Stakeholders Financing
Present data on the rapid
growth of ESG investing Challenge the notion of Initiate regular Explore green bonds
and how sustainability is sustainability as a cost
becoming a critical factor sustainability forums and other
center by illustrating with investors to sustainable
in investment decisions. how sustainable
Emphasize that investors update them on financing
are increasingly favoring
practices contribute to progress, challenges, mechanisms that
companies with strong long-term value and impacts, align investors'
sustainability profiles, creation, including fostering a culture financial returns
reflecting a shift in brand reputation, of transparency and with their
market dynamics where customer loyalty, and
sustainability is integral collaboration. sustainability goals.
innovation-driven
to value creation. competitiveness.
The Urgency of Now
Key Message Actions

Climate Urgency BASF’s Leadership Highlight Pilot Commit to


Role Projects and Transparency
Success Stories
Use compelling visuals Position BASF not Promise regular,
and data to emphasize just as a participant Share examples of detailed reporting on
the urgent need for but as a leader in successful sustainability targets,
action on climate the sustainability decarbonization achievements, and
change, not just for transformation, initiatives within setbacks, reinforcing
environmental underscoring the BASF, illustrating the accountability and
reasons but as a strategic advantage practical steps being encouraging investor
critical economic and and responsibility it taken and the confidence in BASF’s
societal issue. carries in shaping tangible benefits commitment to its
industry standards realized. decarbonization
and practices. roadmap.

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