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The Popular Culture and Media

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0% found this document useful (0 votes)
129 views

The Popular Culture and Media

Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
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You are on page 1/ 17

THE POPULAR

CULTURE AND
MEDIA

GROUP 2
Present by Group 2

BAYNO, JOHN FORTUNADO,


MARK VINCENT JESSICA
LOUIS A. ELAINE P.

GAQUIT, TAMPELIC, ZIAN


ALLIAH MAE AYEN

PROF. JANG
GIANE CARLA
TAULE
ARAGONCILLO
As a student, you can explore how media
impacts popular culture by examining its
portrayal, reflection, and influence on
cultural trends. Simply observe the
content in movies, television, music, and
online platforms to understand the
messages conveyed about various topics
like family dynamics, politics, and societal
issues. Consider how audiences perceive
and respond to these messages, and
reflect on their impact on shaping our
beliefs and actions.
HISTORY AND
EVOLUTION OF NEW
MEDIA
TRADITIONAL MEDIA
PRINT MEDIA
• DATES BACK CENTURIES
WAS THE PRIMARY
SOURCE OF INFORMATION
AND ENTERTAINMENT FOR
MUCH OF HUMAN
HISTORY.
• IT REFERS TO ALL FORMS
OF PHYSICAL, PRINTED
PAPER PUBLICATIONS
SUCH AS NEWSPAPERS,
MAGAZINES, BOOKS AND
OTHER PRINTED
MATERIALS.
BROAD MEDIA
▪️ THIS MEDIA IS THE
DISTRIBUTION OF AUDIO OR
RADIO AND TELEVISION
BROADCASTING.
BROADCASTING BECAME MORE
POPULAR IN THE EARLY 20TH
CENTURY, PROVIDING NEWS,
MUSIC, AND ENTERTAINMENT
TO A WIDE AUDIENCE. ALSO,
BROADCAST MEDIA PKAYED A
CRUCIAL ROLE IN SHAPING
PUBLIC OPINION AND
CULTURAL NORMS.
FILM
▪️ FILM IS A KIND OF MOVIES
AND CINEMA REPRESENT
ANOTHER FORM OF
TRADITIONAL MEDIA. SINCE
THE INVENTION OF MOTION
PICTURES CAMERA IN THE
LATE 19TH CENTURY, FILM
HAS BEEN A POWERFUL
MEDIUM FOR STORYTELLING,
ENTERTAINMENT, AND
CULTURAL EXPRESSION.
NEW MEDIA
DIGITAL MEDIA
▪️ DIGITAL MEDIA IS A FORM OF MEDIA
DISTRIBUTED AND ACCESSEDDIGITALLY.
THE INTERNET HAS REVOLUTIONIZED
HOW INFORMATION IS PRODUCED,
DISSEMINATED, AND CONSUMED GIVING
RISE TO DIGITAL NEWS, WEBSITES,
BLOGS, ONLINE FORMS, AND DIGITAL
PUBLICATIONS.
▪️ DIGITAL MEDIA ALLOWS FOR
INTERACTIVE, REAL-TIME
COMMUNICATION AND CONTENT
SHARING.
NEW MEDIA
SOCIAL MEDIA
▪️ SOCIAL MEDIA IS A PRIMARY SOURCE
OF NEWS AND INFORMATION FOR MANY
PEOPLE. SOCIAL MEDIA PLATFORMS
SUCH AS FACEBOOK, TWITTER,
INSTAGRAM, AND YOUTUBE HAVE
TRANSFORMED A COMMUNICATIONS AND
SOCIAL INTERACTION.
▪️ Social Media users can create, share
and engage with content, fostering new
forms of community, collaboration, and
activism.
NEW MEDIA
MOBILE MEDIA

▪️ MOBILE MEDIA IS THE PROLIFERATION


OF SMART PHONES AND MOBILE
DEVICES HAS MADE MEDIA
CONSUMPTION INCREASINGLY MOBILE-
CENTRIC, MOBILE APPS, MOBILE-
OPTIMIZED WEBSITE, AND STREAMING
SERVICES ALLOW USERS TO ACCESS A
VAST ARRAY OF MEDIA CONTENT ON THE
GO, ANYTIME, ANYWHERE.
EMERGING TECHNOLOGIES
▪️ THIS MEDIA CONTINUES TO ENVOLVE
WITH ADVANCEMENTS IN TECHNOLOGY.
VIRTUAL REALITY (VR), AUGMENTED
REALITY (AR), ARTIFICIAL INTELLIGENCE
(AI), AND BLOCK CHAIN ARE RESHAPING
HOW MEDIA IS CREATED, DISTRIBUTED,
AND EXPERIENCED.
▪️ THESE TECHNOLOGY OFFER
OPPORTUNITIES FOR IMMERSIVE
STORYTELLING, PERSONALIZED CONTENT
DELIVERY, AND DECENTRALIZED MEDIA
PLATFORMS
HOW THE EVOLUTION
OF MEDIA SHIFTED
THE POWER OF THE
PEOPLE IN CRAFTING
MASS MEDIA
THE RISE OF MEDIA CHANGED SIGNIFICANTLY
BECAUSE OF PEOPLE PRIMARILY DUE TO
ADVANCEMENTS IN TECHNOLOGY,
PARTICULARLY THE INTERNET AND DIGITAL
PLATFORMS. THESE ADVANCES HAVE MADE IT
POSSIBLE FOR ANYBODY TO PRODUCE AND
DISTRIBUTE MEDIA IN GREATER QUANTITIES
THAN EVER BEFORE, EXPANDING THE
TECHNIQUE OF CONTENT GENERATION AND
DISTRIBUTION. THE DOMINANCE OF
TRADITIONAL MEDIA GATEKEEPERS HAS BEEN
SURPASSED BY THE ACCESSIBILITY OF
AVENUES FOR ORDINARY PEOPLE TO CREATE
AND SHARE THEIR OWN CONTENT THROUGH
SOCIAL MEDIA, BLOGGING, VIDEO-SHARING
PLATFORMS, AND OTHER DIGITAL
TECHNOLOGIES.
IN ADDITION, CITIZEN JOURNALISM HAS BEEN
MADE POSSIBLE BY THE INCREASING USE OF
SOCIAL MEDIA AND SMARTPHONES, ALLOWING
INDIVIDUALS THE ABILITY TO REPORT ON
EVENTS AND TOPICS IN REAL TIME. PEOPLE
NOW HAVE GREATER CONTROL OVER THE
STORIES AND INFORMATION THEY CONSUME
AND DISSEMINATE THANKS TO THE MEDIA
LANDSCAPE'S DRAMATIC CHANGE TOWARD
USER-GENERATED CONTENT AND
PARTICIPATORY MEDIA.
WHY MASS MEDIA IS
VERY IMPORTANT IN
TODAYS ERA?
1. MASS MEDIA IS LIKE A BIG 2. MASS MEDIA HELPS PEOPLE
CENTER OF INFORMATION LEARN ABOUT IMPORTANT
WHERE YOU CAN LEARN ABOUT TOPICS LIKE SOCIAL JUSTICE,
ALL KIND OF THINGS LIKE NEWS, PROTECTING THE ENVIRONMENT,
ENTERTAINMENT, AND CULTURE. STAYING HEALTHY, AND HUMAN
IT INCLUDES MEDIA SUCH AS TV, RIGHTS. WHETHER IT'S THROUGH
RADIO, NEWSPAPERS, WEBSITES, NEWS REPORTS,
AND SOCIAL MEDIA. THEREFORE,
DOCUMENTARIES, OR STORIES,
PEOPLE CAN RELY WITH MASS
MASS MEDIA GETS US TALKING
MEDIA TO KEEP THEM INFORMED
ABOUT THESE BIG ISSUES AND
ABOUT EVENTS HAPPENING IN
THE LOCAL AREA OR AROUND ENCOURAGES US TO GET
THE WORLD, OR JUST TO STAY INVOLVED AND MAKE A
UP TO DATE ON THE NEWEST DIFFERENCE IN OUR
TRENDS AND HAPPENINGS . COMMUNITIES.
3. MASS MEDIA IS LIKE A LARGE
4. MASS MEDIA HELPS
RESEMBLE WHICH REVEALS US
DEMOCRACY BY LETTING US
WHAT OUR SOCIETY LIKES AND
VALUES. TV SERIES, FILMS, HEAR LOTS OF DIFFERENT
MUSIC, VIDEO GAMES, AND OPINIONS, TALKING ABOUT
SOCIAL MEDIA HAVE ALL BEEN POLITICS, AND MAKING SURE
INCLUDED. IN ADDITION TO OUR LEADERS ARE DOING THEIR
PROVIDING US WITH JOBS PROPERLY. FREE AND
ENTERTAINMENT, THESE THINGS INDEPENDENT MEDIA SOURCES
REFLECT OUR SHARED VALUES. SERVE AS OVERSIGHT GROUPS,
IN ORDER WE ARE ALSO ENSURING THAT THE
WITNESSING A REFLECTION OF GOVERNMENT IS OPERATING
OUR CULTURE AND VALUES WHEN FAIRLY AND MAINTAINING
WE WATCH OUR FAVORITE TRANSPARENCY.
TELEVISION PROGRAMS OR
LISTEN TO OUR FAVORITE MUSIC.

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