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Group-4 - Comm

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Charmaine Teodoro Pareja
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8 views

Group-4 - Comm

Uploaded by

Charmaine Teodoro Pareja
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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EVALUATION OF

TEXTS AND IMAGES


IN MULTICULTURAL
CONTEXTS
OBJECTIVES
• Apply critical reading in evaluating text and
images
• Discuss strategies in evaluating texts and images
in multicultural context
• Convey ideas through oral , audio-visual or web-
based presentation
• Evaluate multimodal texts
• Write a narrative report on evaluating texts and
images
• Reflect on a learning experience
Critical Reading
As one of the categories of reading
skills along with rapid reading, previewing,
literal reading and inferential reading,
critical reading involves studying and
evaluating the text closely in terms of
relevance, validity and logic.
Goal of Critical Reading
To examine not only what message is
conveyed but also how the message is
conveyed as well as its purpose, target
audience and other ways of presenting it.
Essentially, critical reading requires you to be
an investigator and “break down” a text to
appreciate and understand it better.
Qualities of a Critical
A critical reader…
• annotates the text by writing or using sticky notes.
• determines and analyzes the organizational pattern
(compare-contrast, cause-effect, description,
narration , definition or persuasion) of a text.
• asks critical questions that promote analysis, synthesis,
and evaluation of text.
• considers the cultural and historical background of the
text or image.
• distinguishes facts from opinions.
• evaluate author’s credibility by checking on his/her
credentials or academic and scholarly background.
• evaluates the source of the text and image.
• looks beyond the text or ideas that are not explicitly
stated.
• makes inferences about the text and images and the
author’s ideas, biases, claims, agenda or views.
• assesses the usefulness and relevance of the text by
previewing or reading the titles, table of contents,
summaries and abstracts, introductions, conclusions,
headings and subheadings.
• reads with specific question in mind that he/she wants
the text or image to answer.
• reads with an open mind.
General Guide Questions in
Evaluating a Text
SOURCE
• What is the source?
• When was the text published?
• Are the titles or readers, table of contents, summaries and
abstracts, introductions, conclusions, headings and
subheadings in the source? Is the source useful? Is the source
relevant? Is the source reliable?

CONTEXT
• What is the context of the text?
• What pieces of information are given that provide the context
of the text?
CONTENTS
• What is the message?
• What is the purpose of the message?
• What are the facts or figures that support the message?
• How is the message conveyed by the text?
• What is the tone of the text?
• What words contribute to frame the message of the
text?
• How do you think the audience might be affected the
way the text is written?
AUDIENCE
• Who are the target audience?
• What information is provided that give you the idea about the
target audience of the text?

AUTHOR
• Who is the author?
• What are the credentials of the author?
• What is the author’s purpose of writing (informational,
persuasive or entertainment?
General Guide Questions in
Evaluating Images
SOURCE
• What is the source of the image? How did you find the
source?
• Are there pieces of information about the source of the
image ?
• How did you know the source? Is of information is
reliable?
CONTEXT
• Can you determine the information which accompanies the
image?
• Does the information provide the context of the image or
where, when, why, how, and for whom the images is.

CONTENTS
• What are contained in the image?
• Are there people/animals/objects in the image? How are they
presented?
• What message does the image convey? Is the message clear?
• What elements in the image support the message?
• What feelings does the image evoke?
• How do others see the image?
AUDIENCE
• Who is the target audience?
• What information is provided that gives you an idea
about the target audience of the image?

AUTHOR
• Is the name of the author given?
• Who is the author?
• What are the credentials of the author?
• What is the author’s purpose (informational, persuasive,
or entertainment)?
VISUAL
• How do you find the layout, design and color? How are
they used? Are they helpful in framing the message of
the image?
• Can you identify what is in the foreground and in the
background? What are they?

TECHNICAL QUALITY
• What can you say about the color and size of the image?
• What can you say about the quality of the image?
• Is it copyrighted?

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