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L1 Text and Media

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30 views

L1 Text and Media

Uploaded by

Reign
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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OBJECTIVES:

LO 1 – Describe the different dimension of text


information and media (MIL11/12TIM-IVb-4)

LO 2- Evaluate the reliability and validity of text


information and media and its/ their sources using
selection criteria (MIL11/12TIM-IVb-5)
After going through this lesson, you are expected to:
a) Identify the different dimension of text
information and media;
b) Create a text design using text principle and
elements; and
c) Evaluate the effect of text messages through
various text elements.
Definition of Terms
Formal text-based materials
-Are created and distributed by established institutions (such as
publishing companies, news agencies, etc.)
Informal text-based materials
-Information that comes from personal opinions
Text
-A simple and flexible format of presenting information or
conveying ideas whether hand-written, printed, or displayed on-
screen.

Text media
-Are publications that disseminate information through media
products.

Typography
- The style, arrangement, or appearance of printed letters on a page
Activity 1: Identify the concept described in each number. Choose
your answer from the pool of words in the box. Write your answer in
your activity notebook.

Informal Emphasis Repetition Serif


Formal Proximity Organization Slab Serif
Text Typeface Emphasis Decorative
Text-media Alignment Appropriateness
_____1. Refers to the representation or style of a text in a digital format.
_____2. Publications that disseminate information through media products.
______3. Text type used for large advertising sign on billboards.
_____4. How near or how far are the text elements from each other means?
_____5. Making the text bold or enlarging it portrays what text element?
____6. A simple and flexible format of presenting information or conveying
ideas either handwritten or printed.
_____7. Connotes formality and readability in large amount of texts.
_____8. Refers to how the text is positioned in the page.
_____9. Form of Text-based that comes from personal opinions or views on
different issues.
____10. The conscious effort to organize the different text elements in a page
TEXT MEDIA AND
INFORMATION
◦Media and other information providers play a central
role in information and communication processes
◦Media become the common outlet of self expression
and creativity.
◦Its huge influence spreads speedily across the globe.
◦The connection between technological advances and
people’s connectivity created a huge impact on the
lives of today’s generation
◦A media literate individual means being able to
decode, analyze, and evaluate information.

◦In addition, a media literate is able to analyze


the benefits and challenges of media to
himself/herself and to the different local
sectors
Study the sample text message below and
answer the following questions briefly.

I am Attorney Robert Limco of Happy Cola Company.


Congratulations! Your SIM card number has been chosen
in our raffle draw. You have won 500,000 pesos. Please
give me your bank account number so we can deposit
your reward. For more details, please contact me.
TEXT MEDIA
 Text refers to a simple and flexible format of
presenting information or conveying ideas whether
hand-written, printed, or displayed on-screen.
Formal text-based

are created and distributed by established


institutions and go through a rigorous process
of editing or evaluation.
Informal text-based

 come from personal opinions or views on


different issues.
As a consumer
• Who or what institution is sending this message?
• What techniques are used to attract and hold attention?
• What is the language used by the writer?
• What views are represented? Are they balanced?
• How might the message be interpreted in different
ways?
• What is omitted, slurred, or added in the message?
As a producer of text media and
information,
 review the media and information design
framework: target audience, author, or sender, key
content, purpose, form/style, and format.
Text as visual
a. Typeface (also called font, font type, or type) refers to the
representation or style of a text in the digital format.
b. A typeface is usually comprised of alphabets, numbers,
punctuation marks, symbols and other special characters.
c. In the absence of images or drawings, the text is the easiest
way of communicating to your audience.
Types of Typefaces:
a.If you will be writing an application for a job
opening, what font will you be using and why?
b.You plan to create a birthday party greeting for your
five-year old niece, what typeface will be appropriate
and why?
c.You will create a cleanliness drive campaign poster
for your school. Which of the design principle and
elements will ensure that the text in your poster is
readable?
Activity 1: key answer
1.Typeface, font
2Text media
3.Slab serif
4.Proximity
5 .Emphasis
6.Text
7.Serif
8.Alignment
9.Informal
10.Organization
ASSIGNMENT

Think of an advocacy or issue that you want to


campaign about, present it through a poster.
Poster design must have 10-20 words. Apply the
text principle and design.

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