PRODUCT COMMERCIALIZATION

PROJECT PROPOSAL
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 TABLE OF CONTENTS

01 02 03
OBJECTIVES RESOURCES BUDGET

01
04 05
02 06
SOLUTIONS COMMUNICATION CONCLUSION
HOW TO CREATE A
PROJECT PROPOSAL

Creating a project proposal can be done in five steps:

● Define the project objectives and timeline

● Identify resources needed to complete the project
● Develop a budget for the project and estimate any potential
risks associated with it
● Write down your proposed solution and provide supporting
documents or evidence that prove its feasibility if necessary
● Develop a communication plan to ensure key stakeholders
are kept informed of progress throughout the entire process
 01
01

OBJECTIVES OF
THE PROJECT
 OBJECTIVES

OUR AIM OUR GOAL

An aim in a corporate context is a goal or Goals inside a company are usually specific and
desired result that the organization seeks to measurable, with clearly defined deadlines and
achieve. The aim should be clear and outcomes. The company’s goals help focus the
achievable, and often serves as the basis for actions of the organization and ensure resources
further planning actions inside the organization are used effectively
 RESOURCES

HUMAN FINANCIAL PHYSICAL

RESOURCES RESOURCES RESOURCES
The project team is responsible Our project budget is $100,000. Our project requires a number of
for the successful execution of the This budget includes all expenses specialized pieces of equipment.
project. Our team is composed of associated with the project, We will be using [insert
experienced professionals with the including salaries and equipment. equipment and their functions].
necessary skills and expertise to We have allocated these resources All equipment is in good working
complete the project on time and to ensure that we are able to condition and has been tested and
within budget complete the project within calibrated prior to use
budget
 BUDGET
SOURCES OF FUNDING PERSONAL COSTS
Funding for a company can come from personal Personnel costs refer to the expenses incurred in
savings or investments, bank loans and other loan hiring, training and retaining staff for a company. This
options, venture capital and angel investors, grants, can include salaries, bonuses, benefits and other
competitions or programs, crowdfunding… payroll-related costs

EQUIPMENT AND
MATERIALS TRAVEL & MISCELLANEOUS
Equipment and materials costs refer to all the Travel and miscellaneous costs refer to expenses
expenses related to the purchasing, maintenance and related to any travel-related activities, such as
upkeep of any physical items used in production or conferences, trainings or business trips. It may also
other business processes inside the company include office supplies, communications services,
licenses and other miscellaneous expenses
 SOLUTIONS
SOLUTION 1 SOLUTION 2 SOLUTION 3
Implementing a new CRM Outsourcing specific business Launching an e-commerce platform
(Customer Relationship functions (such as accounting or IT) to expand the reach of the business
Management) system to improve to a third-party provider to reduce and increase online sales
customer data management and sales costs and increase time efficiency
tracking

SOLUTION 4 SOLUTION 5 SOLUTION 5

Developing a new product or service Implementing a cost-saving Establishing strategic partnerships
to diversify the business and increase initiative, such as energy-efficient with other businesses to gain access
revenue streams practices or process automation, to to new markets or
reduce expenses innovative technologies
 $500,000
Net profit of the project

200 units
Break-even point

25%
Market share in the industry
10 MILLION
First-year revenue of the project
 SALES REVENUE

SALES (IN $
THOUSANDS)
This column graph represents the
sales revenue for a business project
proposal in thousands of dollars for
each quarter of the year. It shows an
increase in sales revenue from Q1 to
Q4, indicating a positive trend in the
project's performance

Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
 PROJECT ACTIVITIES
START
ACTIVITY END DATE RESOURCE COST REVENUE
DATE
MARKET Market research
1/1/20XX 1/15/20XX $20,000
RESEARCH firm
PRODUCT
1/16/20XX 6/30/20XX R&D team $200,000
DEVELOPMENT

BETA TESTING 7/1/20XX 8/15/20XX Beta testers $10,000

MARKETING
1/1/20XX 1/15/20XX Advertising agency $100,000
CAMPAIGN
PRODUCT
1/16/20XX 6/30/20XX Sales team $50,000 $500,000
LAUNCH
POST-LAUNCH
7/1/20XX 8/15/20XX Support team $50,000 $800,000
SUPPORT
WHAT TO SHOW IN A
MOCKUP
1. Product/website description: A brief overview of the
product/website, including its key features,
dimensions, and materials used
2. Features and benefits: A detailed explanation of the
product's/website's features and how they will benefit
the user
3. Technical specifications: A list of the
product's/website's technical specifications, such as
dimensions, weight, power requirements, connectivity
options and hosting platform
 PROJECT TIMELINE

01 02 03
Conduct market research and Create the product or service Test the product with a group
analyze the target audience by defining features, design, of users to receive feedback
to identify opportunities and functionality and improve the product

04 05
Release the product or Explore opportunities for
service to the market with a growth and expansion of the
comprehensive launch plan product or service
 PROJECT ROADMAP
INITIATIVE OBJECTIVE JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

MARKET Increase brand awareness by 30% within

RESEARCH the first year

PRODUCT Achieve a customer satisfaction rate of

DEVELOPMENT 90%

MARKETING Increase revenue by 20% within the first

CAMPAIGN year

PRODUCT Achieve a customer satisfaction rate of

LAUNCH 90% within the first year

Reduce costs by 15% within the first

EXPANSION year by expanding the product

Reach profitability within 18 months of

PARTNERSHIP launch
PHOTO SHOWCASE

A photo showcase can be a useful addition to a business project proposal as it

can help to visually communicate the concept or idea being proposed
 PROJECT EXPENSES

OVERHEAD 15%

EQUIPMENT 25%

MATERIALS 40%

LABOR 25%

Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
 KPI DASHBOARD
RESOURCE
UTILIZATIO COST PER 120U/DAY 2H
N RATE UNIT
Output per worker Time to complete a task
LABOR 85% $50

EQUIPMENT 70% $100

MATERIALS 95% $20

RENT 90% $1,000

ENERGY 80% $80

SOFTWARE
LICENSES
80% $200

ADVERTISING 60% $500 Follow the link in the graph to modify its data and then paste the new
one here. For more info, click here
 THANKS
Do you have any questions?
[email protected]
+91 620 421 838
yourwebsite.com

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