02 Appendix C
02 Appendix C
Appendix
1. Executive Summary
2. Appendix
• Market Analysis
• Advisory, lending and underwriting
• Sales & trading
• Asset management
• Customer Demand Analysis
• Segmentation
• Customer drivers
• Competitive Landscape
• Competitor Segmentation
• Case Studies
• Trends in Regulation
-2-
Market Analysis
arket Analysis…
Market
The Output From This First Phase Sets Out The Industry Dynamics, Phase 2 Will Analyse Client X’s
Strategic Response Options And Capabilities
High level European i-banking is a large market, growing through: Key industry trends including customers,
European Increased demand from corporate securities market, products, sales, distribution, operations,
particularly from institutional investors technology and regulatory trends (as available)
industry trends Recent and historical developments in the
Europe concentrating activity in London and Frankfurt
and Increased pressure for scale and consolidation European Investment Banking industry and of
developments Demand for loans, bond issues and refinancing self sustaining subsidiaries of foreign banks
Volatility has been managed poorly by commercial parent banks How the industry is handling volatility of revenue
Demand & supply Governments are seeking to meet financing need with a lower Investment banking services demand by client
patterns on key risk profile while supporting corporate bond markets (buy and sell side), product, principal,
Growth in financial institutions in Europe has been led by the brokerage, advisory, asset and wealth
indicators management
institutional investor segment; however hedge funds have
different needs than the pensions Investment banking services supply by bank,
Corporates are evolving needs that are increasingly not met by product
banks; mid-market may represent the best opportunity Investment banking supply winners & losers
Key competitor Size matters – investment banking markets appear to be List of key competitors
becoming increasingly dominated by the large players as shown Current and future market position, strategy
segmentation
in league tables overview, size, scope, key risks and critical
analysis Being local matters – on the continent, local banks (e.g. BNP in success factors
France) may have “home team” advantage in advisory business
Niche players have focused on profitable products and not on
building a full service offering
Case studies Growing a self-sustaining European subsidiary typically Market entry to steady state case studies
demands: including background, market position, strategy
Strong support from a parent without a credit-risk overview, size, scope and achieved results
mindset Critical success factors
Careful execution of target or specialist team acquisitions Organisation design
Most of the leading bulge bracket banks have a regional led
approach – with a European CEO in place
-4-
arket Analysis…
Market
We Have Broken The Industry Assessment Into Three Key Segments To Conduct Sizing And
Highlight Key Trends
Market
• Research supports all three areas in a non-revenue earning manner: Stock & bond buyers are primarily institutional; they see value
in quality research
• A loyal buyer base gives a bank a strong distribution channel, which it can in turn lever to bring in more advisory business: a strong
distribution channel improves a bank's ability to get stock & bond offering mandates because the bank can generate more demand &
thus a higher price for stocks/bond offerings
• This strength also affects M&A advisory, because most buyers have to tap capital markets to fund M&A activity
-5-
Market Analysis – Advisory, Lending & Underwriting
arket Analysis… Advisory, Lending & Underwriting
Market
The macro-economic trends of the recovery in this business cycle are broadly homogenous across Europe
Advisory and underwriting revenues and profit margins are forecast to recover
Comparing Europe to the US in more detail highlights some important differences – notably the faster
recovery of the advisory business in Europe
High-yield is forecast to be the fastest growing area of the underwriting business going forward
The Global M&A advisory snapshot shows increasing consolidation to the top 5 players. For European
M&A advisory the picture is the same
Further, fee rates in both equity underwriting and M&A have remained strong
Consolidation to top market players is also a feature of the global equity underwriting snapshot. The same
trend can be broadly seen in Europe
Global debt underwriting snapshot shows a different picture with share of top 10 players on the decline. In
Europe, the global debt underwriting consolidation trend does not appear to hold
Euro area bond issuance is also continuing to grow while debt underwriting pricing trends have been mixed
Corporate lending growth trends show that the Italians are increasingly credit hungry and country analysis
shows Spain as one of the fastest growing lending areas
Corporate lending spreads have been relatively well maintained in Germany – the creation of a single
European financial market has not noticeably led to increased
-7-
competition
arket Analysis… Advisory, Lending & Underwriting
Market
The Macro-economic Trends Of This Business Cycle Are Broadly Homogenous Across Europe
Real GDP growth decelerated in 2001-2003 but rebounding at Investment Banking Revenues movement in Europe closely
2.2% in 2004 in Eurozone: Stable growth outlook for 2005 related to UK GDP movements
5% 80%
Spain
UK
UK to
to witness
witness
4% declining
declining trend
trend 60%
France
UK
3% 40%
Upward trend.
Decelerating
2% 20% growth in 2005
1% Germany 0%
1996 1997 1998 1999 2000 2001 2002 2003
0% -20%
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
-1% -40%
Jun-02
Jun-03
Jun-04
Dec-00
Dec-01
Dec-02
Dec-03
Dec-04
Mar-96
Mar-97
Mar-98
Mar-99
Mar-00
Mar-01
Mar-02
Mar-03
Mar-04
Sep-96
Sep-97
Sep-98
Sep-99
Sep-00
Sep-01
Sep-02
Sep-03
Sep-04
FTSE 100 NYSE Composite XETRA DAX PF (.GDAX) Euro next FTSE Euro To p100
Advisory and Underwriting Revenues and Profit Margins Are Forecast To Recover
Global Revenues (2003) Global Profits (2003)
$$ billion
billion 189 $$ billion
billion
200 % 75
5.5
168 161 GR
CA
175
60 56 %
58
150 49 5.8
54 95 GR
CA
125 15
87 45 29
100
31
67
75 30 25
52
39 16
50
15 12
25 47
35 42 16 13
7
0 0
2000 2003 2006 2000 2003 2006
CF&A Equities Fixed Incom e CF&A Equities Fixed Incom e
Source: BCG Investment banding and capital markets report, March 2004 Source: BCG Investment banding and capital markets report, March 2004
Debt Capital
40 Markets
30
Equity Capital
Markets
20
10
M&A
0
2000 2003 2006 0 10 20 30 40 50 60 70 80 90 100
CF&A Equities Fixed Incom e
Am ericas Europe Asia
Source: BCG Investment banding and capital markets report, March 2004
Source: BCG Investment banding and capital markets report, March 2004
-9-
arket Analysis… Advisory, Lending & Underwriting
Market
Comparing Europe To The US In More Detail Highlights Some Important Differences – Notably The
Faster Recovery Of The Advisory Business In Europe
Europe
Europe
Equity is s ua nc e 20%
Equity is s ua nc e -3%
Inv gra de bo nd is s ua nc e 13%
Inv gra de bo nd is s ua nc e -6%
Equity tra ding 4%
Equity tra ding -7%
High yie ld bo nd is s ua nc e -50%
High yie ld bo nd is s ua nc e -59%
Inv gra de bo nd is s ua nc e 88%
Inv gra de bo nd is s ua nc e 34%
United States
Equity tra ding 29%
United States
- 10 -
arket Analysis… Advisory, Lending & Underwriting
Market
High-yield Is Forecast To Be The Fastest Growing Area Of The Underwriting Business Going
Forward
Source: Morgan Stanley, Smith Barney Source: Morgan Stanley, Smith Barney
80 79 1190 1155
99
69 1062
GR
58 1000 889
CA
56 934
60
737
44 44 703
40 32 500
22 21
20 11 14
0
0 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004E
1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004E
Source: Morgan Stanley, Smith Barney Source: Morgan Stanley, Smith Barney
- 11 -
arket Analysis… Advisory, Lending & Underwriting
Market
Global M&A Advisory Snapshot Shows Increasing Consolidation To The Top 5 Players
Announced M&As (YTD Sep 30 ‘04) Global Consolidation – Top 3 as a percentage of Top 10
Goldman
Goldman Sachs
Sachs (100% = $1,076 bn) 100%
JP
JP Morgan
Morgan 90%
Merrill
Merrill Lynch
Lynch 80%
Daiwa
Daiwa SecSMBC
SecSMBC
RoW, 203.0 70%
Citigroup
Citigroup
JP
JP Morgan
Morgan 60%
Goldman
Goldman Sachs
Sachs 50%
US, 529.7 Citigroup
Citigroup 40%
Lehman
Lehman 30%
Morgan
Morgan Stanley
Stanley Europe, Merrill
Merrill Lynch
Lynch 20%
Goldman
Goldman Sachs
Sachs 343.3 10%
Rothschild
Rothschild 0%
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
Merrill
Merrill Lynch
Lynch
BNP
BNP Paribas
Paribas SA
SA
Source: Thomson Financial Securities Data. Note: Deal totals include double counting of deals. All Source: Thomson Financial Securities Data. Note: Deal totals include double counting of deals. All
transactions over $100 MM are included. transactions over $100 MM are included.
Global Rankings (YTD Sep 30, 04) US Rankings (YTD Sep 30, 04)
Rank Investment Bank Proceeds ($ mn) # of Issues Rank Investment Bank Proceeds ($ mn) # of Issues
Source: Thomson Financial Securities Data. Note: Deal totals include double counting of deals. All Source: Thomson Financial Securities Data. Note: Deal totals include double counting of deals. All
transactions over $100 MM are included. transactions over $100 MM are included.
- 12 -
arket Analysis… Advisory, Lending & Underwriting
Market
N e t h e rla n d s ,
N o rwa y, 5 % F ra n c e , 9 %
S wit z e rla n d , 6%
10 % F ra n c e , 5 %
S wit z e rla n d ,
8%
S p a in , 2 2 %
O t h e r, 2 2 % S p a in , 9 %
O t h e r, 2 6 %
UK, 4 7 %
UK, 3 1%
Source: Thomson Financial Securities Data Source: Thomson Financial Securities Data
European Rankings by Proceeds Top 3 market share as percentage of Top 10 on the rise
Rank Investment Bank Proceeds ($ bn) Market Share # of Issues
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
10 Lehman Brothers 4,567 3.0 20
Source: Thomson Financial Securities Data Source: Thomson Financial Securities Data
- 13 -
arket Analysis… Advisory, Lending & Underwriting
Market
Further, Fee Rates In Both Equity Underwriting And M&A Have Remained Strong
- 14 -
arket Analysis… Advisory, Lending & Underwriting
Market
Consolidation To Top Market Players Is Also A Feature Of The Global Equity Underwriting
Snapshot….
Equity Underwriting Proceeds (YTD Sep 30 ‘04) Equity Underwriting by Product (YTD Aug 30 ‘04)
Nomura
Nomura (100% = $341.4 bn)
Daiwa
Daiwa SMBC
SMBC Other, 4%
Accelerated
Citigroup
Citigroup
Rights, 13% Bookbuildin
UBS
UBS RoW, 58.98 g, 27%
Merrill
Merrill Lynch
Lynch
Morgan
Morgan Stanley
Stanley
US, 130.40
Goldman
Goldman Sachs
Sachs
Privatisation,
Citigroup
Citigroup 13%
Merrill
Merrill Lynch
Lynch
Morgan
Morgan Stanley
Stanley JP
JP Morgan
Morgan
Goldman
Goldman Sachs
Sachs Europe,
UBS 151.97 Bought Deal/
UBS
Block Trade, IPOs, 29%
Merrill
Merrill Lynch
Lynch
14%
Deutsche
Deutsche Bank
Bank
Source: Thomson Financial Securities Data Source: Thomson Financial Securities Data
Equity Underwriting Proceeds (2003) Top 10 Market share stability after significant rise in 2001
Nomura
Nomura (100% = $368.4 bn) 85%
CIBC
CIBC World
World
Citigroup 80%
Citigroup
Daiwa
Daiwa Se
Se SMBC
SMBC
RoW, 64.00 75%
RBC
RBC Capital
Capital
Goldman
Goldman Sachs
Sachs 70%
Citigroup
Citigroup
US, 162.59
Morgan
65%
Morgan Stanley
Stanley
JP
JP Morgan
Morgan 60%
Goldman
Goldman Sachs
Sachs Merrill
Merrill Lynch
Lynch
Europe, 55%
UBS
UBS
141.90
Morgan
Morgan Stanley
Stanley 50%
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
JP
JP Morgan
Morgan
Deutsche
Deutsche Bank
Bank
Source: Thomson Financial Securities Data Source: Thomson Financial Securities Data
- 15 -
arket Analysis… Advisory, Lending & Underwriting
Market
O t h e r, 2 3 %
O t h e r, 2 1%
F ra n c e , 13 %
F ra n c e , 3 5 %
UK, 11% G e rm a n y, 19 %
G e rm a n y, 2 3 %
S p a in , 2 %
UK, 2 2 %
S p a in , 11%
Source: Thomson Financial Securities Data Source: Thomson Financial Securities Data
10 3.0 20 35%
Lehman Brothers 4,567
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
YTD
Industry Totals 151,967 844
Source: Thomson Financial Securities Data Source: Thomson Financial Securities Data. Note: 2004 data YTD as on Sep 30, 04
- 16 -
arket Analysis… Advisory, Lending & Underwriting
Market
Global Debt Underwriting Snapshot Shows A Different Picture With Share Of Top 10 Players On The
Decline
Bond Issuance (YTD Sep 30 ‘04) Bond Underwriting by Product (YTD Aug 30 ‘04)
(100% = $3,238 bn) Global
Global Investment Global
Investment Global High
High Yield
Yield Top
Top Convertibles
Grade
Grade Top
Top 1010 10
10 Warrants, 1%
, 1%
(94%
(94% ofof total
total bond
bond (6%
(6% of of total
total bond
bond All Floating
issuance)
issuance) issuance)
issuance) Rate Notes,
RoW, 249 JP
JP Morgan
Morgan Citigroup
Citigroup 21%
Citigroup
Citigroup CSFB
CSFB
Merrill
Merrill Lynch
Lynch Deutsche
Deutsche Bank
Bank
Morgan
Morgan Stanley
Stanley Banc
Banc Am
Am
Deutsche
Deutsche Bank
Bank JP
JP Morgan
Morgan
Europe, US, 1,755
CSFB
CSFB Morgan
Morgan Stanley
Stanley
1,234
Lehman
Lehman UBS
UBS
Goldman
Goldman Sachs
Sachs Goldman
Goldman Sachs
Sachs
Barclays
Barclays Lehman
Lehman
UBS
UBS Merrill
Merrill Lynch
Lynch
All Fixed
Rate, 77%
UBS
UBS Morgan
Morgan Stanley
Stanley 55%
Barclays
Barclays Capital
Capital Bear
Bear Stearns
Stearns
45%
35%
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
Source: Boston Consulting Group Source: Thomson Financial Securities Data. Note 2004 YTD data as on Sep 30, 04
- 17 -
arket Analysis… Advisory, Lending & Underwriting
Market
In Europe, The Global Debt Underwriting Consolidation Trend Does Not Appear To Hold
Bond Issuance (2003) Bond Issuance (YTD Aug 31 ’04)
O t h e rs , 10 %
O t h e rs , 10 %
F ra n c e , 13 % F ra n c e , 13 %
G e rm a n y, 2 9 %
G e rm a n y, 3 2 %
UK, 17 %
UK, 15 %
It a ly, 11% It a ly, 13 %
Source: Thomson Financial Securities Data Source: Thomson Financial Securities Data
European Investment-Grade Rankings (YTD Aug 30, 04) Europe market consolidation in Investment Grade Debt
Rank Investment Bank Proceeds ($ mn) Market Share # of Issues 80%
60%
1 Deutsche Bank AG 66,158 7.3 266
Top
Top 10
10
2 Citigroup 62,474 6.9 224 40%
60%
Top
Top 55
7 ABN AMRO 44,203 4.9 155
20%
9 HSBC Holdings PLC 43,008 4.8 149
0%
10 UBS 38,494 4.3 171
1999
2000
2001
2002
2003
2004
Industry Totals 904,286 2,289
Source: Thomson Financial Securities Data Source: Thomson Financial Securities Data. Note: 2004 data as on Aug 30, 04
- 18 -
arket Analysis… Advisory, Lending & Underwriting
Market
Total New Issuance Rising interest rates and Basel II reforms would lead to an
1880
increase in the demand for high-quality asset backed
securities in Europe
149.5
1380 The Eurozone ABS market although significantly smaller
234.1
117.9 than the US market is growing at a higher annual rate. In
196.7 fact the annual growth rate of high-quality ABS was the
397.8
880 279.5
highest among all the bond segments in the Eurozone.
Further growth in securitization expected in Europe partially
as a result of German True Sale Initiative, designed to
380 780.4
700.1 provide a securitization framework for 13 of Germany’s
largest banks.
-120 2002 2003
Banks especially in Germany are facing bottom-line
Source: State Street Global Advisors, European Commission
Central Governm ent ABS pressure for the past few years.
Pfandbriefe/Covered Bonds Corporates
Financials
Supranationals
Local Governm ent
Others
However this has not had a significant impact on the bond
issuance trends as increasingly the bonds issued are being
are being rated independent of the issuing bank.
- 19 -
arket Analysis… Advisory, Lending & Underwriting
Market
- 20 -
arket Analysis… Advisory, Lending & Underwriting
Market
Corporate Lending In Europe: Growth Trends Show That The Italians Are Increasingly Credit
Hungry
732
800
596
600 Portugal 5.3 7.0 9.0 11.0
402
340
400 Italy 7.4 6.1 5.5 5.6
200 90
Netherlands 8.6 5.7 6.1 6.1
0
Germany
Portugal
UK
France
Italy
Netherlands
Spain
France -2.9 3.0 5.0 6.0
Portugal
Germany UK
170 Italy
200 UK
Netherlands
France
120
100
Germany
0 70
1Q03 2Q03 3Q03 4Q03 1Q04 2Q04 3Q04 4Q04E 1Q05E 2Q05E 1999 2000 2001 2002 2003 2004F 2005F 2006F
Source: PwC, Note: data as of Feb 2003 Source: Central Banks, ABN Amro
- 21 -
arket Analysis… Advisory, Lending & Underwriting
Market
Corporate Lending: Country Analysis Shows Spain As One Of The Fastest Growing Lending Areas
Spain France
Corporate Lending grow th (1998-2006F) Corporate Lending grow th (1998-2006F)
520 60% 41%
477 700
500
438 40%
50%
402 600
400 365 39%
331 40%
EUR Billion
500
EUR Billion
302 38%
300 258 400
228 30% 559 592 37%
523 530 517 532
300 507
200 36%
20% 433 460
200 35%
100 10%
100 34%
28 56 72 60 79 81 85 88
0 0% 0 30 33%
1998 1999 2000 2001 2002 2003 2004F 2005F 2006F 1998 1999 2000 2001 2002 2003 2004F 2005F 2006F
Lending to Financial Cos. Lending to Non-financial Cos.
Corporate Loans Corporate Loans/GDP
Corporate loans/GDP
Source: State Street Global Advisors, European Commission
431 452
40% 1,000 60%
EUR Billion
400 403
369
343
312 336 30% 800
300 265 58%
247
20% 600
200
56%
149 212 227 239 10% 400
100 163 163 181 195
132 54%
200
0 0%
1998 1999 2000 2001 2002 2003 2004F 2005F 2006F 0 52%
Lending to Financial Cos. Lending to Non-financial Cos. 1999 2000 2001 2002 2003 2004F 2005F 2006F
Corporate loans/GDP Corporate Lending Corporate loans/GDP
Belgium France
Germany Sweden
Exchange traded derivatives are seeing a significant upturn in volume. Euronext provides the focus in Europe for exchange
traded derivatives
Europe bond markets: trading trends across major exchanges shows different patterns emerging in Europe
Equity markets trading trends across major exchanges indicate that London suffered the largest decrease to 2003. Domestic
company trading has been a more stable business
The sales & trading industry has witnessed significant change and innovation throughout its 210+ year past
The emerging market structure is blurring lines between sell-side competitors and is prompting players to compete
aggressively on quality of trade execution, and increasingly on independent and more complex value-add services
Integration of fixed income and equity research functions has become a more pronounced theme
There are a number of factors driving change in the prime brokerage business – related to the overall marketplace,
customer needs, operating requirements and technology. Demand for prime brokerage services is driven by growth in hedge
funds
Although the prime brokerage market is dominated by the top three firms, there is room for others to gain share. New
entrants need to choose their spots carefully. Prime brokerage clients are demanding a broad range of services, from ‘core’
to ‘value add’, driven by increasingly sophisticated investment styles and transactions
Among prime brokers, some services are bundled while others are not. Some are targeting specific layers of the fund-
broker relationship with tailored offerings. Many prime brokers have a slightly different approach than their peers – each
strategy and operating model has inherent strengths and challenges
- 25 -
arket Analysis… Sales & Trading
Market
64 N e t h e rla n d s , 4 9
1380 30
944 C a na da , 5 4 Un it e d Kin g d o m
50 783 , 753
F ra n c e , 6 4
754
880 45 514 S wit z e rla n d , 7 9
137 208
62 332
A u s t ra lia , 8 1
209 91 151
380 59
30 621
606 H o n g Ko n g , 10 2
404 465 445
349
G e rm a n y , 118
-120 1989 1992 1995 1998 2001 2004
S in g a p o re , 12 5 Un it e d S t a t e s ,
Spot transactions Outright forw ards
J a p a n , 19 9 461
Foreign exchange sw aps Estim ated gaps in reporting
Source: Bank of International Settlements. Notes: 1. FX – Foreign Exchange, IR – Interest Rate Source: Bank of International Settlements
2. Adjusted for local and cross-border double-counting 3. Interest rate contracts are single currency. Note: Adjusted for local and cross-border double-counting. Coverage is 90-100% in most countries
Sharp increase in the turnover after the 2001 global slump Currency distribution of reported foreign exchange turnover
Indexed to 1992 % S h a re o f d a ily a v e ra g e t u rn o v e r
300 O t h e rs , 13 .2 %
UK
250 H o n g Ko n g , 10 2
Netherlands
S wis s F ra n c ,
Germany 3 .1%
200 France P o u n d S t e rlin g ,
8 .5 %
Denmark
150 US D o lla r,
Sweden 4 4 .4 %
Switzerland
100 J a p Ye n , 10 .2 %
50
0
1992 1995 1998 2001 2004 E u ro , 18 .6 %
Source: Bank of International Settlements Source: Bank of International Settlements
- 26 - Note: Includes both buy and sell sides of currency exchange.
arket Analysis… Sales & Trading
Market
1380
1,220 600
500
400
880
690
300
410 200
380 Decline
Decline
100
180
0
Switzerland
Netherlands
Japan
Germany
Belgium
France
Others
Italy
UK
US
-120 1995 1998 2001 2004
1995 1998 2001 2004
FX Currency sw aps FX Options IR FRAs
IR Sw aps IR Options Gaps in reporting
Source: Bank of International Settlements. Notes: 1. FX – Foreign Exchange, IR – Interest Rate Source: Bank of International Settlements
2. Adjusted for local and cross-border double-counting 3. Interest rate contracts are single currency.
Belgium 150000
Japan 125000
Italy 100000
Germ any UK
75000
50000
France 25000
0
1995 1996 1997 1998 1999 2000 2001 2002 2003 2004
(1)
US
Over- the- counter Exchange-traded
40 76.1 72
66.7 61.9 40 74 79
57.5
52.5 67
20 52
20
0
June 98 June 01 Dec 03 June 98 June 01 Dec 03
0
Interest rates Currency Equity-linked Commodities 1995 1998 2001 2004
Credit-linked Other
Source: Bank of England
Largest 10 firms Next largest 10 firms Other firms
Source: Bank of International Settlements
Risk instruments in International OTC markets: World Vs UK Counterparties in OTC derivatives markets World Vs UK (in
(in % share of average daily turnover in April 04) % share of average daily turnover in April 04)
World UK
WORLD
WORLD UK
UK 100
100 7.5 9 5 4
11 9 8 11 6 5
3 2
5 4 4 16
10 9 14
80 8 17 80 29
13 36
6
21 43
31 34 16 26 60
60 27
40 40 79
58 63.5 59
56
46 47 45 48 48
20 20
0 0
1998 2001 2004 1998 2001 2004
2001 2004 2004 2001
Euro US dollar £ sterling Yen Other Reporting dealers Other fin. institutions Non-financial customers
Source: Bank of England, Bank of International Settlements
Source: Bank of International Settlements
- 28 -
arket Analysis… Sales & Trading
Market
700 59 54
3,000 2,913
600
2,500 2002
500
2,167
2003
2,000 1,947
400 697 695
1,845
619 617
300 1,500
57
48
200 48
47
53 66 1,015
62 1,000
35 801
209
100 25 157 136
174 150 118 131 598
17 111 507
13 79 500
34 39 358 357
14 15 15 16 15 19 23 26 26 30 33 27 278 291
0 7 9 11 187 201
178
236
Netherlands
78 79
1990
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
61 72 53 62
Germany
Australia
Sweden
France
Others
Korea
Japan
Brazil
0
US
UK
IPE Euronext liffe LME OM London
CBOT (USA)
Tokyo Stock
Eurex(Germany)
Exchange (Korea)
Exchange(Australia)
CME(USA)
CBOE (USA)
Singapore Exchange
Montreal Exchange
Others
Exchange
Sydney Futures
Korea Stock
(Singapore)
Source: Bank of International Settlements
1600 2899.9
IPE
CME
CBOE
TCM
MMD
CBOT
SFE
LME
Sao PauloSE
NYME
International SE
Philadelphia SE
EDX London
Stockholmsborsen
BMF
Korea SE
American SE
Pacific Exchange
Eurex
Euronext.liffe
Shanghai
-400
Korea Germany USA Brazil Mexico Brazil USA Japan USA China UK Sweden UK Australia UK
Source: FOW tradedata
- 30 -
arket Analysis… Sales & Trading
Market
Europe – Bond Markets: Trading Trends Across Major Exchanges Shows Different Patterns
Emerging In Europe
London Stock Exchange – Bond Trading Stockholm Stock Exchange – Bond Trading
US$
US$ billion
billion 2175.8
2175.8 US$
US$ billion
billion
1245
1245
2500
1675.9 58.7
1675.9 997.3
997.3 0.03
2000 1546.1
1546.1 1200
33.4 660.9
660.9 0.03
65.7 589.7
1500
800
0.01
642.5
1000 2,097.1
1,463.5 1,625.1 435.0
400
655.3
500
354.8
226.0
0 16.9 17.3 20.0 0
2001 2002 2003
2001 2002 2003
Public sector Domestic Private Sector Foreign
Public sector Domestic Private Sector Foreign
US$
US$ billion
billion US$
US$ billion
billion
1052.3
1052.3
1200 1200
752.9
752.9
665.9
665.9
338.9
800 800 514.6
514.6
412.6
412.6 459.5
459.5
279.5
286.5 21.0
37.6
400 26.3
711.8 400
472.5 454.0 367.6
378.5 344.5
- 31 -
arket Analysis… Sales & Trading
Market
Equity Markets: Trading Trends Across Major Exchanges Indicate That London Suffered The
Largest Decrease To 2003. Domestic Company Trading Has Been A More Stable Business
0 0
2001 2002 2003 2001 2002 2003
Domestic Companies Foreign Companies Investment Funds Domestic Companies Foreign Companies Investment Funds
0 0
2001 2002 2003 2001 2002 2003
Domestic Companies Foreign Companies Domestic Companies Foreign Companies Investment Funds
Recent Divisional Revenue Analysis For Equity And Fixed Income By BCG
$ billion
87 Regional Revenue Split
16
80
19
8
Program
54 9
60 20
Global Equity
12 17
6 Finance
40 6 5
20
13 Equity derivatives
18
4
20 9
11 5
10 Cash
2 9
5
3 5 6
0
2000 2003 2006
0 10 20 30 40 50 60 70 80 90 100
Other MBA/ABS Credit Derivatives Am ericas Europe Asia
Credit Markets Commodities Foreign Exchange
Interest rates Interest rate derivatives
Source: BCG Investment banding and capital markets report, March 2004
- 33 -
arket Analysis… Sales & Trading
Market
The Sales & Trading Industry Has Witnessed Significant Change And Innovation Throughout Its
210+ Year Past
The current period of intense and interrelated regulatory, technology, economic, and competitive
pressures is unique in the industry’s history:
Up through the mid-90s, the basic structure of the relationship between Buy-Side and Sell-Side
players remained relatively unchanged, largely due to the lack of alternatives to traditional Broker /
Dealers
In the mid 1990s, an unprecedented set of technology driven alternatives began to challenge the
traditional broker-dealer model, offering Institutional clients radical new advances in direct access
technologies, speed of execution, anonymity, program trades, and even value-add related services.
In reaction to market pressures, traditional Sell-Side players, new entrants, and increasingly third
party service providers are rethinking their approach to the market and overall value proposition –
i.e., how they attack the market, service clients, and how they have aligned their operating model to
face off against changing buy-side needs
Similar to the Consumer Business industry over the last 5-7 years, the Securities business is
becoming “Wal*Marted”. Wal*Mart has succeeded by acting as an aggregator of products and
services with tremendous client mindshare and industrial-strength distribution networks to move
products at best price. Similarly, leaders in the Financial Services sector are gaining competitive
edge by leveraging distribution capabilities to execute trades at best price and gain market
intelligence by maintaining direct access to a broad array of retail and institutional order flow.
- 34 -
arket Analysis… Sales & Trading
Market
Broker
Broker //
Buy-side
Buy-side
- Growing Sophistication of
Program Trading, Prime Dealer
Dealer
Brokerage, Structured Trades Type of Interaction
Dire
ct-T Traditional
o-M
Direct-To-Market
Access
Custody
Custody //
ECN
ECN // ATS
ATS Exchange
Exchange Depository
Depository
Value-Add Services
Disintermediation
Disintermediation of
of Trade
Trade Methods
Methods Growing
Growing Sophistication
Sophistication of
of Buy-Side
Buy-Side Needs
Needs Global
Global Market
Market Access
Access
•• Dramatic
Dramatic Rise
Rise in
in Program
Program Trading
Trading (10%
(10% ofof NYSE
NYSE daily
daily Growing
•• Corporation
Corporation Direct
Direct To
To Market
Market •• Growing Investments
Investments In In Global
Global Footprints
Footprints (e.g.,
(e.g.,
trading
trading volume
volume inin 1989
1989 vs
vs 40%
40% inin 2003)
2003) Broker/Dealer
•• Buy-side
Buy-side Direct
Direct Access
Access To
To Issuer
Issuer Broker/Dealer Subsidiaries
Subsidiaries InIn Foreign
Foreign Markets)
Markets)
•• Growth
Growth // Sophistication
Sophistication ofof Prime
Prime Brokerage
Brokerage Services
Services Access
•• Peer-to-Peer
Peer-to-Peer Trade
Trade Execution
Execution (e.g.,
(e.g., Lava)
Lava) •• Access ToTo Global
Global Liquidity
Liquidity (e.g.,
(e.g., Instinet
Instinet Access
Access To
To 40
40
•• Increasing
Increasing Complexity
Complexity and
and Usage
Usage of of Structured
Structured Products
Products Different
Different Exchanges
Exchanges Worldwide)
Worldwide)
•• Direct
Direct Market
Market Access
Access Providers
Providers (e.g.,
(e.g., Liquidnet)
Liquidnet) (e.g.,
(e.g., Credit
Credit Derivatives
Derivatives /CDOs)
/CDOs) Use
•• Rise
Rise of
of ECNs/ATSs
ECNs/ATSs (e.g.,
(e.g., Instinet)
Instinet) •• Use OfOf Virtual
Virtual Private
Private Networks
Networks ForFor Cross-border
Cross-border Trading
Trading
•• Growth
Growth ofof In-house
In-house // 3rd
3rd Party
Party Research
Research Of
Of Securities
Securities With
With Broker
Broker Dealers
Dealers In In Emerging
Emerging Markets
Markets
•• Multi-Dealer
Multi-Dealer Platforms
Platforms (e.g.,
(e.g., TradeWeb)
TradeWeb)
•• Outsourcing
Outsourcing of of Down-Stream
Down-Stream operations
operations (e.g.,
(e.g., Clearing
Clearing &
& (e.g.,
(e.g., Marco
Marco Polo
Polo And
And Bondasia)
Bondasia)
Settlement)
Settlement)
Best
Best
Trade Breadth
Breadth of
of Direct
Direct
Trade Global
Global Exec./
Exec./ Anonymity
Anonymity Trading
Trading Market
Market
Cost
Cost Liquidity
Liquidity Price
Price Styles
Styles 11 Access
Access
Discovery
Discovery
Buy-Side
Demand
Traditional
Broker / Dealers c c
Multi-Dealer
Platform2 c c N/A N/A
Fluctuation
Fluctuation In
In Sell-Side
Sell-Side Value
Value Proposition
Proposition Trade
ECNs/ATSs
(e.g., Instinet) c c
Execution
Value-Add Services Through the early 90’s, quality
Peer-2-Peer 3
(e.g., Liquidnet) c N/A c N/A N/A
of value-add services Direct Access
differentiated broker/ dealers
Providers 4
(e.g., Lava)
c c c c
from the “pack”
ECNs/ATSs
(e.g., Instinet) N/A
Peer-2-Peer 3
(e.g., Liquidnet) N/A N/A N/A N/A N/A N/A
Third Party
Providers 5 cc N/A N/A cc
1
Alternative styles of executing trades (e.g., block trading, program trading)
2
Multi-Dealer Platform refers to the broker/dealer sponsored platform for fixed income trading
3
Peer-2-Peer networks allows buy-side to connect directly to another buy-side firm’s order books
4
Direct Access Providers represent technology vendors who provide a direct connection to market participants, including exchanges and ECNs Sell-Side Capability
5
Third Party Providers include Prime Brokerage service providers, Custodians, Research and Information providers c = High = Medium = Low
6
Capital/Financing inclusive of Security Lending service offering
Source: Meridien Research, TowerGroup Research, Forrester, Deloitte Analysis
- 36 -
arket Analysis… Sales & Trading
Market
•• Serving
Serving most
most profitable
profitable clients
clients
•• Client
Client segmentation;
segmentation; consortiums
consortiums to to •• Attacking
Attacking specific
specific segments
segments of of the
the value
value
serve
serve top
top clients
clients with
with similar
similar •• Fortifying
Fortifying quality
quality trade
trade execution
execution with
with chain
chain
investment
investment preferences
preferences (e.g.,
(e.g., value-add
value-add services
services
Millennium) •• Direct
Direct Access
Access Providers
Providers offering
offering
Millennium) •• Launching
Launching of of crossing
crossing networks
networks toto
•• Building advanced
advanced analytic
analytic capability
capability (e.g.,
(e.g.,
Building Prime
Prime Brokerage
Brokerage capabilities
capabilities improve
improve trading
trading anonymity
anonymity // block
block VWAP,
VWAP, liquidity
liquidity finders)
finders)
to
to target
target growing
growing hedge
hedge fund
fund segment
segment trading
trading (e.g.,
(e.g., POSIT,
POSIT, Liquidnet)
Liquidnet)
Client •• Also
Also leveraging
leveraging auditing
auditing capabilities
capabilities to
to
Client Service
Service Model
Model •• Offering
Offering clients
clients “choice”
“choice” •• Alliances
Alliances with
with 3rd
3rd Parties
Parties toto offer
offer provide
provide improved
improved client
client reporting
reporting
(client
(client segmentation,
segmentation, •• Multi-dealer
Multi-dealer platforms
platforms offering
offering clearing
clearing and
and settlement
settlement // STP
STP (e.g.,
(e.g., post-trade
post-trade performance)
performance)
product
product bundling,
bundling, new
new improved
improved price
price discovery,
discovery, STP,
STP, •• After-hours
After-hours trading
trading toto reduce
reduce the
the •• 3rd
Research market 3rd Party
Party Information
Information Providers
Providers
service
service offerings)
offerings) Research market impact
impact costs
costs (e.g.,
(e.g., enhancing
•• Prime InstinetCrossing) enhancing spectrum
spectrum of of unbiased
unbiased
Prime Brokerage
Brokerage services
services tailored
tailored toto InstinetCrossing) information
information & & research
research offerings
offerings
Hedge
Hedge Fund’s
Fund’s level
level of
of needs
needs •• Filing
Filing for
for exchange
exchange status/aligning
status/aligning •• Also,
Also, partnering
partnering with
with electronic
electronic trading
trading
•• Partnering
Partnering with
with software
software vendors
vendors (e.g.,
(e.g., with
with exchanges
exchanges to to offer
offer electronic
electronic platforms
platforms toto provide
provide on-line
on-line research
research
FlexTrade
FlexTrade forfor program
program trading)
trading) trading
trading // speed
speed coupled
coupled with
with market
market (e.g.,
(e.g., MoneyLine’s
MoneyLine’s partnership
partnership with
with
•• Direct
Direct access
access toto Listed,
Listed, Options,
Options, making
making (e.g.,
(e.g., ArcaEx)
ArcaEx) MarketAxess)
MarketAxess)
Futures
Futures NASDAQ
NASDAQ markets
markets (e.g.,
(e.g., DB
DB
“Accounts”)
“Accounts”)
•• Investments
Investments inin connectivity
connectivity and
and multi-
multi-
•• Organizational
Organizational contraction
contraction ranging
ranging from
from the
the service
service platforms
platforms
Operating integrating
integrating of
of Equity,
Equity, FI
FI sales
sales teams
teams to to improve
improve •• Exchanges
Exchanges redesigning
redesigning of of trading
trading system
system andand
Operating Model
Model •• Smart
Smart Order
Order Routing
Routing to
to Alternate
Alternate
client
client coverage
coverage andand reduce
reduce costs
costs toto operating
operating model
model to
to increase
increase liquidity,
liquidity, price
price
(e.g.,
(e.g., technology/
technology/ restructuring
ECNs/
ECNs/ Best
Best Execution
Execution (e.g.,
(e.g.,
restructuring of
of research
research departments
departments transparency,
transparency, speed
speed ofof execution
execution (e.g.,
(e.g.,
connectivity,
connectivity, Instinet)
Instinet)
•• Technology
Technology aa core
core strategy
strategy to
to deliver
deliver ROI
ROI onon SuperMontage,
SuperMontage, NYSE
NYSE Liquidity
Liquidity Quote)
Quote)
organizational
organizational structure)
structure) •• Open-architecture
Open-architecture enabling
enabling
investments
investments (e.g.,
(e.g., Order
Order Routing,
Routing, OMS,
OMS, Trade
Trade
seamless
seamless integration
integration with
with clients’
clients’
Execution
Execution technologies)
technologies)
OMS
OMS
- 37 -
arket Analysis… Sales & Trading
Market
Integration Of Fixed Income And Equity Research Functions Has Become A More Pronounced
Theme (1/2)
• Eliminated “Citi Swarm” – streamlined client contact points from • Streamlined coverage - having one point person to
Citigroup
Citigroup many to one aligned by industry eliminate redundancies (e.g., duplicative high-cost
Feb. ‘04 (Combined
(Combined debt
debt and
and equity
equity • Gained comprehensive client view3 - leveraged existing management, junior bankers and sales assistants) and
functions)
functions) technology to understand total client relationship realign control and responsibility
• Formed MD heavy team – having more experienced people to
face off against clients
• Established 5-year revenue targets– aggressive revenue plans
in place; not in cost reduction mode - investing in people and
infrastructure
Key Observations: Cost-cutting initiatives were the greatest source of synergies during the integration.
• Captured more revenue per customer than any other bank and • Reduced costs through rigorous job cuts, including front
Merrill
Merrill Lynch
Lynch (Combined
(Combined
Sep. ‘03 debt
debt and
and equity
equity sales
sales and
and
the Investment Bank earned more in 2003 than Goldman or office, middle office, operating centers and overhead
trading
trading resources
resources into
into Citigroup4 costs5
Global
Global Markets)
Markets) • Removed legacy systems and consolidated client
information systems6
• Consolidated the credit, margins and the risk-
management processes for all products
1
The Capital Markets Experiment, March 22, 2004, Bill Shepard
2
Shepard, ibid
3
Shepard, ibid
4
Putting the Muscle Back in the Bull, Fortune, April 5, 2004, David Rynecki
5
Rynecki, ebit
6
Rahul Merchant, CTO, Merrill
- 38 -
arket Analysis… Sales & Trading
Market
Integration Of Fixed Income And Equity Research Functions Has Become A More Pronounced
Theme (2/2)
Key Observations: Cross-selling; comp system changes needed to promote teamwork; use CRM to enhance service; headcount, technology, and
operational reductions.
• Transitioned to cross-product coverage; now less receptive • Reduced headcount - support in front office and number
Goldman to market fluctuation, co-heads of division, aligned by of sales & trading assistants were cut in integration
Goldman Sachs
Sachs
(Combined
(Combined debt
debt and
and equity;
equity; industry, resulting in move up in European League tables • Reduced technology and operational excess by
Apr. ‘03 •
technology
technology integrated
integrated in
in ’04
’04 Planned CRM implementation to make information integrating across silos
via co-heads)
via co-heads) available to managers and enhance client service • Standardized and revamped performance measurement
• Revamped compensation plan, now tied to how well the
product group does5 6
Key Observations: Focus on industries, not products; focused on client service; reduced operating costs.
• Shifted focus to clients (e.g., 10 senior bankers shifted focus • Reduced operation costs by combining silos on one floor8
Morgan
Morgan Stanley
Stanley away from internal mgmt7)
Jul. ’02 (Combined
(Combined debt
debt and
and equity
equity • Refocused capital markets around industries rather than
functions)
functions) products
1
Lehman’s New Street Smarts, BusinessWeek, January 19, 2004, Emily Thorton 5
Shepard, ibid
2
Thorton, ebit 6
Euromoney, August 2003, Antony Currie and Peter Koh
3
Thomson Financial 7
Shepard, ibid
4
Jeff Weiss, Lehman 8
Shepard, ibid
- 39 -
arket Analysis… Sales & Trading
Market
A Recent Deloitte Study Highlighted The Top Ten Issues For Sales & Trading Businesses
1. Fundamental New trading technologies allows buy-side 6. Industry Firms are shifting from away from mega-
changes alter the firms to bypass traditional broker-dealers consolidation merger consolidation to configuration,
Firms need to be able to trade across acquiring smaller firms to complement skills
world’s securities takes a different and strategy
multiple venues to secure best price
markets shape
2. New thinking Success requires understanding specific 7. Corporate More stringent legislative requirements are
about customers product and service requirements for each governance emerging, e.g. from Sarbanes-Oxley
customer group Simple compliance is not enough to satisfy
Customer relationships are not everything –
becomes a higher
media attention
product excellence is needed priority
3. Boosting returns Increasing use of team-based relationships 8. Protecting and Allegations of professional misconduct (e.g.
from human to improve cross-sell enhancing analyst research independence) have
Improved leverage of human resources tarnished the industry
capital corporate Expected standards of behaviour are also
requires change to traditional performance
management techniques reputation changing
4. Hedge funds – Growth in hedge funds has been explosive, 9. Basel Capital Securities firms already have sophisticated
balancing rewards much fuelled through funds of funds; can Accord comes to systems in place to manage credit risk but
now comprise up to 25% of exchange documentation is often inadequate to meet
and risks volumes
securities firms “advanced approach” category for Basel II
Control and competitive issues emerge
5. Off-shoring Off-shoring can deliver both costs savings 10. Gearing up for IAS 39 restricts the use of internal contracts
and an increased focus on core international which are common in the industry
competencies Banks will have to find new ways to manage
New risks emerge as functions move out
accounting
and transfer risk internally
standards
- 40 -
arket Analysis… Sales & Trading
Market
There Are A Number Of Factors Driving Change In The Prime Brokerage Business – Related To The
Overall Marketplace, Customer Needs, Operating Requirements And Technology
Drivers Impact
Increased
Increased number
number ofof hedge
hedge funds
funds leading
leading to
to greater
greater need
need for
for aa variety
variety of
of prime
prime brokerage
brokerage
Growth of Hedge Fund Industry products
products and
and services
services
Many
Many newnew entrants
entrants have
have attempted
attempted to
to attract
attract new
new business
business by
by competing
competing on
on price
price leading
leading to
to
Marketplace Increased Competition significant
significant margin
margin pressure
pressure
Commoditization
Commoditization of
of ‘core
‘core services’,
services’, lending
lending to
to increased
increased importance
importance of
of technology
technology as
as aa service
service
Commoditization of Offerings differentiator
differentiator
Increasing
Increasing sophistication
sophistication and
and complexity
complexity of
of investment
investment strategies,
strategies, leading
leading to
to need
need for
for broader
broader
Globalization array
array of
of products
products and
and services,
services, based
based on
on aa global
global platform
platform
Increased
Increased use
use of
of multiple
multiple brokers
brokers to
to gain
gain greater
greater access
access to
to broad
broad array
array of
of products
products and
and
Customer Use of Secondary Prime Brokers services,
services, and
and decrease
decrease counter-party
counter-party and
and exposure
exposure risk
risk
Potential
Potential slowdown
slowdown in
in hedge
hedge fund
fund growth
growth or
or market
market saturation
saturation requires
requires anticipation
anticipation of
of future
future
Future Customer Mix client
client mix
mix and
and needs
needs –– consider
consider needs
needs of
of multiple
multiple types
types of
of fund
fund managers
managers
Nature
Nature of
of operating
operating model
model driven
driven by
by choice
choice of
of go-to-market
go-to-market strategies
strategies –– e.g.,
e.g., narrow
narrow vs.
vs. broad/
broad/
Operating Model deep
deep service
service offering,
offering, regional
regional vs.
vs. global
global coverage,
coverage, disaggregated
disaggregated services
services
Funding,
Funding, securities
securities lending
lending and
and risk
risk management
management and
and reporting
reporting are
are becoming
becoming aa key
key elements
elements in
in
Operations Key Offerings the
the prime
prime brokerage
brokerage service
service offering
offering
Service
Service pricing
pricing can
can be
be used
used toto differentiate
differentiate prime
prime brokerage
brokerage offers
offers (transaction
(transaction based
based pricing
pricing
Pricing Alternatives requiring
requiring high
high granularity
granularity vs.
vs. service
service based
based fees)
fees)
Demand
Demand for
for near
near real-time
real-time processing
processing and
and market
market transparency
transparency require
require technology
technology solutions
solutions to
to
Straight Through Processing
support
support such
such functionality
functionality
- 41 -
arket Analysis… Sales & Trading
Market
Hedge
Hedge funds
funds are
are projected
projected to
to continue
continue to
to grow,
grow, in
in The
The US
US is
is more
more mature
mature and
and holds
holds the
the largest
largest share,
share, The
The majority
majority of
of hedge
hedge funds
funds are
are smaller
smaller in
in size,
size,
terms
terms of
of number
number ofof funds
funds as
as well
well as
as assets
assets but
but fund
fund managers
managers are
are increasingly
increasingly global
global while
while the
the largest
largest own
own the
the major
major share
share of
of assets
assets
Types
Types of
of Hedge
Hedge Funds
Funds by
by Total
Total Assets
Assets Under
Under
Growth
Growth In
In Total
Total ## of
of Hedge
Hedge Funds
Funds Hedge
Hedge Fund
Fund Global
Global Distribution
Distribution (Domicile)
(Domicile) Management
Management
10,000
10,000 Asia-Pacific Total
Total == 4,100
4,100 Hedge
Hedge Funds
Funds
Europe 4%
Projections
Projections 3.500
3.500
8,000
8,000 9%
3.000
3.000
6,000
6,000 2.500
2.500
CAGR
CAGR == 19%
19% 2.000
2.000
4,000
4,000
1.500
1.500
2,000
2,000
US 1.000
1.000
87%
500
500
1990
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
1990
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
00
<$100
<$100 mil
mil $100
$100 –– 500
500 mil
mil >$500
>$500 mil
mil
Growth
Growth In
In Hedge
Hedge Fund
Fund Assets
Assets Hedge
Hedge Fund
Fund Assets
Assets Distribution
Distribution (Size)
(Size) Asset
Asset Ownership
Ownership Based
Based on
on Hedge
Hedge Fund
Fund Size
Size
12,000
12,000
Asia-Pacific Total
Total == $505
$505 billion
billion
10,000
3%
10,000 Europe <$100 mil
12% 19%
8,000
8,000
6,000
6,000
CAGR
CAGR == 26%
26% Projections
Projections
4,000
4,000 >$500 mil
55%
2,000
2,000 US
85%
$100 - 500 mil
26%
1992
1993
1994
1995
1996
1998
2000
2001
2002
2003
2004
1990
1991
1997
1999
2005
2006
1992
1993
1994
1995
1996
1998
2000
2001
2002
2003
2004
1990
1991
1997
1999
2005
2006
In
In addition
addition to
to hedge
hedge funds
funds and
and investment
investment managers,
managers, other
other types
types of
of clients
clients are
are now
now seeking
seeking prime
prime brokerage
brokerage services
services
Fund
Fund Investors/Limited
Investors/Limited Partners
Partners Evaluators/Consultants/Administrators
Evaluators/Consultants/Administrators Regulators
Regulators
Fund
Fund of
of Fund
Fund Managers
Managers Auditors/Accountants/Tax
Auditors/Accountants/Tax Preparers
Preparers High
High Net
Net Worth
Worth Individuals
Individuals (HNWI)
(HNWI)
Source:
Source: Celent
Celent Communications
Communications
- 42 -
arket Analysis… Sales & Trading
Market
Although The Prime Brokerage Market Is Dominated By The Top Three Firms, There Is Room For
Others To Gain Share. New Entrants Need To Choose Their Spots Carefully
Global
Global investment
investment banks
banks dominate
dominate the
the market…
market… …in
…in terms
terms of
of assets
assets under
under management
management and
and number
number of
of clients
clients
Top
Top Ten
Ten Prime
Prime Brokers
Brokers by
by Assets
Assets ($
($ billions)
billions) Top
Top Ten
Ten Prime
Prime Brokers
Brokers by
by ## of
of Clients
Clients
Morgan Stanley Morgan Stanley
Bear Stearns Bear Stearns
Goldman Sachs Goldman Sachs
Merrill Lynch ING Bearings
Banc of America Banc of America
ABN AMRO Merrill Lynch
Salomon Smith Barney Salomon Smith Barney
Lehman Brothers ED&F Man International
UBS PaineWebber Credit Suisse First Boston
Deutsche Bank Lehman Brothers
0 5 10 15 20 25 30 35 00 50
50 100
100 150
150 200
200
Most
Most hedge
hedge funds
funds use
use aa handful
handful of
of prime
prime brokers,
brokers, only
only branching
branching out
out to
to gain
gain access
access to
to specialized
specialized services
services
Average
Average ## of
of Brokers
Brokers Used
Used by
by Hedge
Hedge Funds
Funds
3.47
3.47
1.94
1.94 2.13
2.13
1.26
1.26
<$100
<$100 mil
mil $100
$100 –– 500
500 mil
mil >$500
>$500 mil
mil Overall
Overall
Fund
Fund Size
Size ($
($ millions)
millions)
Source:
Source: Celent
Celent Communications;
Communications; top
top three
three firms
firms own
own more
more than
than 60%
60% of
of market
market share,
share, as
as measured
measured by
by number
number of
of clients
clients
- 43 -
arket Analysis… Sales & Trading
Market
Prime Brokerage Clients Are Demanding A Broad Range Of Services, From ‘Core’ To ‘Value Add’,
Driven By Increasingly Sophisticated Investment Styles And Transactions
There
There are
are aa number
number services
services clients
clients seek
seek –– the
the mix
mix is
is driven
driven by
by lifecycle
lifecycle stage,
stage, investment
investment style
style and
and geographic
geographic focus
focus
Prime
Prime Brokerage
Brokerage Services
Services Spectrum
Spectrum
‘Core’
‘Core’ ‘Value
‘Value Add’
Add’
Prime
Prime brokerage
brokerage clients
clients are
are investing
investing around
around the
the globe…
globe… …and
…and employing
employing varied
varied investment
investment styles
styles and
and strategies**
strategies**
2.7%
4.1% 0.2% Equity long / short
5.7%
Convertible arbitrage
United
United 6.4%
United
United Europe
Europe Event driven
States Kingdom
Kingdom
States 31%
31% 7.7%
25%
25% Asia
Asia Market neutral
Canada/
Canada/ Latin
Latin 93%
93% Japan
Japan
17%
17%
America
America 19%
19% 60.0% Other
16%
16% 8.6% Distressed
Africa
Africa Dedicated short
3%
3%
South
South America
America 12.5% Sectoral
4%
4% Fixed income
Emerging markets
14.1%
Macro
14.2%
** Services
Services which
which offer
offer higher
higher revenue
revenue and
and margin
margin potential
potential and/
and/ or
or are
are priorities
priorities among
among fund
fund manager
manager clients
clients
**
** Source:
Source: Global
Global Custodian
Custodian 2002
2002 Prime
Prime Brokerage
Brokerage Survey,
Survey, figures
figures indicate
indicate percentage
percentage of
of respondents
respondents who
who answered
answered in
in the
the affirmative
affirmative
- 44 -
arket Analysis… Sales & Trading
Market
Among Prime Brokers, Some Services Are Bundled While Others Are Not. Some Are Targeting
Specific Layers Of The Fund-broker Relationship With Tailored Offerings
Portfolio
Portfolio Management
Management Layer
Layer Technology
Technology
Offer integrated system capable of multi-product, multi-
Partnership
Partnership Portfolio
Portfolio Risk
Risk Offer integrated system capable of multi-product, multi-
Reporting
Reporting currency
currency to
to meet
meet requirements
requirements of
of increasingly
increasingly
Accounting
Accounting Allocation
Allocation Management
Management
sophisticated
sophisticated fund
fund clients
clients
Finance
Finance Layer
Layer Financing
Financing
Aggressive use of financing rates to win new clients
Aggressive use of financing rates to win new clients
Securities
Securities Securities
Securities Strengthen depth of lending book or array of derivatives,
Strengthen depth of lending book or array of derivatives,
Financing
Financing
Lenders
Lenders Lending
Lending etc
etc to
to target
target global
global funds
funds
Provide financing to grow start-up funds
Provide financing to grow start-up funds
Core
Core Services
Services
Capital
Capital Research
Research && Start-up
Start-up
Introduction
Introduction Market
Market Data
Data Services
Services
Scale
Scale
Trade
Trade Clearing
Clearing &
& Use of scale in operations to create competitive
Custody
Custody Use of scale in operations to create competitive
Execution
Execution Settlement
Settlement advantage
advantage in
in cost
cost to
to service
service
Execution
Execution Custodial
Custodial
Brokers
Brokers Bank
Bank
Investing
Investing Entity
Entity Third
Third Party
Party Participant
Participant Portfolio
Portfolio Management
Management Finance
Finance Core
Core Services
Services
- 45 -
arket Analysis… Sales & Trading
Market
Many Prime Brokers Have A Slightly Different Approach Than Their Peers – Each Strategy And
Operating Model Has Inherent Strengths And Challenges
Customer
Customer Full
Full Service
Service –– Financing
Financing –– Focus
Focus
Financing
Financing –– Use
Use Scale
Scale –– Capitalize
Capitalize PaineWebber
PaineWebber
Segmentation
Segmentation –– Customer
Customer Moving
Moving from
from small
small on
on financing
financing and
and
rates
rates as
as competitive
competitive Scale
Scale –– Focus
Focus on on on
on breadth
breadth ofof historically
historically focused
focused
Specializes
Specializes inin large
large Segmentation
Segmentation –– funds
funds (historical
(historical securities
securities lending
lending
Strategy accounts,
advantage
advantage to to earn
earn "blue
"blue chip"
chip" full
full Scale
Scale product
product offerings
offerings on
on small
small funds,
funds,
accounts, focus
focus onon Focus
Focus onon small
small // Pershing
Pershing base)
base) into
into new
(Prime
(Prime Banking);
Banking); no
no
client new clients;
clients; full-
full- service
service and
and scale
scale in
in Warburg
Warburg on on large
large
client service
service and
and start-up
start-up funds
funds servicing
servicing larger
larger service
clearing
clearing and
and
creative service prime
prime broker
broker operations
operations funds
funds
creative financing
financing funds
funds settlements
settlements
Assets ($ bil)
US -- 28.0
28.0 -- 1.6
1.6 -- 19.1
19.1 6.9
6.9 33.1
33.1 1.8
1.8
Europe -- -- 0.5
0.5 0.3
0.3 -- 3.2
3.2 0.9
0.9 14.2
14.2 0.2
0.2
Securities
Securities Lending
Lending Reporting
Reporting
Client
Client Service
Service Financing/Risk
Financing/Risk Technology
Technology Securities
Securities Lending
Lending Client
Client Service
Service
Client
Client Service
Service Financing/Risk
Financing/Risk Securities
Securities Lending
Lending
Strengths Financing
Financing Securities
Securities Lending
Lending Client
Client Service
Service Operations
Operations Financing/Risk
Financing/Risk Operations
Operations
Financing
Financing Operations
Operations Client
Client Service
Service
Operations
Operations Reporting
Reporting Securities
Securities Lending
Lending Financing
Financing
Operations
Operations Technology
Technology
Financing/Risk
Financing/Risk
Technology
Technology Reporting
Reporting Client
Client Service
Service Operations
Operations
Client
Client Service
Service Reporting
Reporting
Challenges Technology
Technology Breadth
Reporting
Reporting Financing/Risk
Financing/Risk
Reporting
Reporting Client
Client Service
Service Securities
Securities Lending
Lending
Breadth of
of Services
Services Technology
Technology Technology
Technology
Financing
Financing
Avg # Prime
Brokers Used 3.3
3.3 1.5
1.5 2.4
2.4 2.6
2.6 1.0
1.0 1.6
1.6 2.5
2.5 1.5
1.5 2.1
2.1
by Clients
69%
69% Equity
Equity L/S
L/S
Leading 50%
50% Convert.
Convert. 41%
41% Equity
Equity L/S
L/S 38%
38% Convert.
Convert. 53%
53% Convert.
Convert. 43%
43% Dedicated
Dedicated 12%
12% Market-neutral
Market-neutral 55%
55% Equity
Equity L/S
L/S
Investment 65%
65% Equity
Equity L/S
L/S 46%
46% Equity
Equity L/S
L/S
Arbitrage
Arbitrage 20%
20% Convert.
Convert. Arbitrage
Arbitrage Arbitrage
Arbitrage Short
Short 10%
10% Convert.
Convert. 32%
32% Convert.
Convert.
Strategies 46%
14%
14% Event-driven
Event-driven 21%
21% Event-driven
Event-driven
46% Equity
Equity L/S
L/S Arbitrage
Arbitrage 28%
28% Equity
Equity L/S
L/S 44%
44% Equity
Equity L/S
L/S 14%
14% Equity
Equity L/S
L/S Arbitrage
Arbitrage Arbitrage
Arbitrage
Pursued by 46%
11%
11% Market-neutral
Market-neutral 18%
18% Market-neutral
Market-neutral
46% Market-neutral
Market-neutral 20%
20% Event-driven
Event-driven 18%
18% Market-neutral
Market-neutral 29%
29% Event-driven
Event-driven 14%
14% Event-driven
Event-driven 10%
10% Dedicated
Dedicated 19%
19% Event-driven
Event-driven
Clients Short
Short
Serving
Serving asas
Rapidly
Rapidly becoming
becoming aa
Able
Able to
to offer
offer fund
fund ‘aggregator’
‘aggregator’ for
for client
client
Known
Known forfor strength
strength Well
Well regarded
regarded fund
fund secondary
secondary prime
prime
Known
Known for
for flexibility
flexibility US-centric
US-centric focus;
focus; Recently
Recently merged
merged administrations
administrations data
data across
across multiple
multiple
in
in financing
financing and
and administration
administration due
due to
to poor
poor Used
Used as
as secondary
secondary
of
of approach
approach andand lack
lack major
major strength
strength is
is with
with DLJ/Pershing;
DLJ/Pershing; services
services (Caymans);
(Caymans); primes;
primes; scale
scale leads
leads
Noteworthy or
lending,
lending, particularly
particularly offering;
offering; lack
lack of
of technology,
technology, prime
prime broker
broker by
by
or proprietary
proprietary trading
trading stock
stock loan
loan high
high level
level of
of derivatives
strong
strong commitment
commitment to
to leverage
leverage in
in
issues department automation derivatives and
and proprietary
proprietary trading
trading to
commoditization
commoditization ofof larger
larger clients
clients
issues department automation synthetics issues to business
business from
from financing
operations;
operations; weak
weak in in
synthetics issues management financing and
and derivatives
management lending derivatives and
and
lending synthetics
synthetics
* Sources: "Prime Brokerage: One Service to Bind Them All" by Celent Communications (February 2002), 2002 Prime Brokerage Survey, Global Custodian, and Deloitte Consulting Analysis
- 46 -
Market Analysis – Asset Management
arket Analysis… Asset Management
Market
The current economic climate coupled with evolving client expectations and slow industry growth is having an impact on
investment managers
Net Assets of European investment funds have resumed growth trends, particularly in France and Luxembourg. White-
labelling is also becoming more prevalent
Mutual Funds country analysis in Europe shows all regions returning to growth, albeit at different rates
Global Hedge fund industry is dominated by private clients, family offices and endowments
Almost 70% Of European single-manager hedge funds are managed from London; 5% from the US
Prime Brokerage and offshore assets are important features of the hedge fund story
The International private banking market can be segmented into four distinct client groups, differentiated by assets under
management
HNW/ Private wealth management market place is growing globally and is a growing phenomenon across Europe
European asset managers are positioning themselves for future profitability by retrenching and exiting non-core markets
- 48 -
arket Analysis… Asset Management
Market
Europe, When Considered As One Unified Market Comprised Of Almost A Third Of The Reported
Mutual Funds Assets Or $4.6 Trillion
Worldw ide Total Net Assets of Mutual Funds in 2003 (Total = $15,000 billion)
600 518
479
397
338 360 349
400 295
276 255 256
172
200 99 91 121
88 76
32 9 30 10 34
3 2 1
0
Mexico
Italy
Brazil
Argentina
Switzerland
South Africa
India
Chile
Spain
Japan
Germany
France
Ireland
Austria
Taiwan
Canada
Australia
Korea, Rep. of
Hong Kong
Luxembourg
Belgium
New Zealand
Philippines
United States
Costa Rica
United Kingdom
Rest of World
Rest of Europe
Source: Investment Company Institute, Deloitte Analysis
- 49 -
arket Analysis… Asset Management
Market
The Current Economic Climate Coupled With Evolving Client Expectations And Slow Industry
Growth Is Having An Impact On Investment Managers
investment
investment vehicles
vehicles continues
continues 30
29.0 29.5
27.6 25.8 26.5
22.6
•• Expectation
Expectation of
of personalized
personalized treatment
treatment across
across multiple
multiple channels
channels 20
18.4 19.6 20.0
13.8
10
3.4 3.6
Marketplace
Marketplace is
is suffering
suffering from
from excess
excess capacity
capacity 0
1997 1998 1999 2000 2001 2002E
•• Slowing
Slowing revenue
revenue growth
growth resulting
resulting in
in need
need for
for short-term
short-term initiatives
initiatives (e.g.,
(e.g., -10
-4.7 -4.7
cross-selling,
cross-selling, product
product bundling)
bundling) -11.2
-20
•• Industry
Industry consolidation
consolidation continues
continues
-30
-31.3
-40
Infrastructure
Infrastructure mandates
mandates are
are shifting
shifting Source: Competitive Challenges, 2002
•• Current
Current technology
technology initiatives
initiatives focused
focused on
on eliminating
eliminating fixed
fixed costs
costs
•• Outsourcing
Outsourcing trend
trend continues
continues
•• Postponing
Postponing STP
STP to
to save
save costs
costs threatens
threatens build
build of
of sustainable
sustainable
infrastructures
infrastructures
Regulatory
Regulatory environment
environment is
is becoming
becoming more
more intense
intense
•• Firms
Firms forced
forced to
to closely
closely monitor:
monitor:
•• Individual
Individual country
country compliance
compliance needs
needs
•• Meeting
Meeting portfolio
portfolio mandates
mandates
•• Personal
Personal trading
trading
•• Alternative
Alternative investment
investment vehicles
vehicles coming
coming under
under increased
increased scrutiny
scrutiny
•• Limits
Limits and
and role
role of
of investment
investment managers
managers in
in corporate
corporate governance
governance
•• Proper
Proper roles
roles and
and disclosures
disclosures especially
especially during
during the
the sales
sales cycle
cycle
•• New
New requirements
requirements to
to monitor
monitor electronic
electronic communications
communications
- 50 -
arket Analysis… Asset Management
Market
Net Assets Of European Investment Funds Have Resumed Growth Trends, Particularly In France
And Luxembourg. White-labelling Is Also Becoming More Prevalent
Net assets of European investment funds/ Euro bn 2003 Largest Administrators of 3 rdrd Party Funds Schemes
6,000
5,158
5,000 4,818
4,558 4,607
4,281
4,158
4,000
3,040
3,000
4,058
3,770
2,392
3,601
3,547
3,327
3,196
2,000 1,838
1,540
1,418
2,349
1,816
1,000
1,425
1,196
1,127
0
1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004
Q2
Non-UCITS UCITS
1,200
Bond (*)
1,000
800 Money Market(*)
600
400
Balanced
200
0
1997 1998 1999 2000 2001 2002 2003 2004 Q2
(*) A reclassification of some bond funds into money market funds explains the discontinuity in the trend in 2004 Q2.
Source: FEFSI
UCITS: Undertaking for collective investment of transferable securities
- 51 -
arket Analysis… Asset Management
Market
Deal Description
State Street Global Advisors won one of the biggest European outsourcing deals in January
State Street Global
Advisors And 2004, when it was mandated to run £20bn of funds for Abbey.
Abbey wanted to streamline its offering of more than 400 funds, many of which were
Abbey (UK bank)
inherited from bolt-on acquisitions and duplicated each other.
The $1.9 billion International Value Fund has been restructured such that 25% to 30% of the
Vanguard Group &
fund's assets are managed by New York's Sanford C. Bernstein & Co. LLC, a subsidiary of
Sanford C.
Alliance.
Bernstein & Co.
Vanguard is already one of the biggest users of sub advisers in the industry with external
managers overseeing about $250 billion of its $730 billion in assets.
Allianz Dresdner Asset Management (ADAM) has expanded its relationship with State Street
Allianz Dresdner to provide investment operations services for $100 billion in insurance assets under
Asset Management management.
And State Street State Street now provides a range of investor services for ADAM worldwide for assets
totaling $580 billion, including $400 billion for PIMCO.
Union Planters Union Planters Corporation, has entered into an agreement to outsource all of the financial
Corporation and institution's wealth management operations. UPC is a bank holding company with $33 billion
SunGard Wealth in assets.
Management
Services
- 52 -
arket Analysis… Asset Management
Market
Mutual Funds Country Analysis In Europe Shows All Regions Returning To Growth, Albeit At
Different Rates
UK France
Mutual Funds grow th (1999-2006F) Mutual Funds grow th (1999-2006F)
35% 1200 70%
500 1,031
30% 60%
1000 973 1,083
909
400 859 50%
25% 830
EURO Billion
321 800 740 40%
£ Billion
292 20%
300 254 261 265
236 241 600 569 30%
195 15%
200 20%
400
10%
10%
100 200
5% 0%
0 0% 0 -10%
1999 2000 2001 2002 2003 2004F 2005F 2006F 1999 2000 2001 2002 2003 2004F 2005F 2006F
Source: ING Sector report on Retail Banking, July 2004 Source: ING Sector report on Retail Banking, July 2004
Spain Germany
Mutual Funds grow th (1998-2006F)
50% Mutual Funds grow th (1999-2006F) 596
600 552 35%
500
502
500 30%
40%
424 418 436
400
EURO Billion
392
EURO Billion
382 25%
400
30%
300 256 20%
237 300
204 206 220
183 198 15%
178 171 20%
200 200
10%
100 10% 100 5%
0 0% 0 0%
1998 1999 2000 2001 2002 2003 2004F 2005F 2006F 1999 2000 2001 2002 2003 2004F 2005F 2006F
Source: ING Sector report on Retail Banking, July 2004 Source: ING Sector report on Retail Banking, July 2004
- 53 -
arket Analysis… Asset Management
Market
1,000
Insurance
500 companies
Retail Banks
18% Investment
0
Banks
1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003
19%
Source: International Financial Services, London Source: International Financial Services, London
- 54 -
arket Analysis… Asset Management
Market
15
1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003
- 55 -
arket Analysis… Asset Management
Market
Global Hedge Fund Industry Is Dominated By Private Clients, Family Offices And Endowments
Global Hedge Fund Assets UK’s Share of European Based Hedge Funds
Hedge Fund Assets ($ bn)
1000 9000
900 8000 200
775
800 180
650 7000
700 600 160
6000 61
£ Billion
$ bn assets
480
500 5000 120
400 300 315 4000 100
260
300 80
180 190 205 3000 23
200 60 119
60 80 110
100 2000 40
61
0 1000 20
0
2002 2003
Other Europe UK
Assets Number of Hedge Funds
Source: Van Hedge Fund Advisors International Inc., Morgan Stanley Source: International Financial Services, London
Annual Returns
In s t it u t io n a l/ 15 10.3
8.4
O t h e r, 2 5 % 10 6.1
4.1
5 0.2
0
-5 2001 2002 2003
-10
E n d o wm e n t s , -15
H N W/ UH N W,
10 % -20
65% -17.8
-25 -21.1
Source: EuroHedge, Feb 2003. See Note 1 below 9 Sloane Robinson 1.6 3 4.2 80% 138%
Equity Long-Short Represents About 40% of 10 CQS 1.2 2.8 3.8 71% 167%
European Industry 11 Aspect Capital 1.1 3 3.7 47% 177%
O t h e r, 3 %
M a na g e d
12 Brummer 2.5 3.1 3.5 26% 54%
E u ro p e a n
F u t u re s , 10 % E q u it y, 2 5 % 13 Egerton 2.4 2.9 3.2 21% 48%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Number of Investors Allocation of Investors Number of Investors Allocation of Investors Number of Investors Allocation of Investors
United States 392 5.1% 227 5.9% 422 5.7%
Corporate DB Plans 166 5.5% 73 3.9% 185 4.0%
Public DB Plans 87 5.0% 23 2.0% 125 6.3%
Endowments and Foundations 139 11.0% 131 15.5% 112 6.8%
Canada 40 4.9% 30 3.2% 99 6.7%
United Kingdom 69 2.5% 34 4.5% 308 7.6%
ContinentalEurope 81 2.5% 89 2.5% 161 8.9%
Germany- All Investors 46 2.3% 27 1.9% 125 7.1%
Japan 13 1.8% 120 8.1% 28 2.0%
Source: Greenwich Associates, State of the Industry presentation, SIA Hedge Fund Conference, Nov, 04
- 58 -
arket Analysis… Asset Management
Market
Prime Brokerage and Offshore Assets Are Important Features Of the Hedge Fund Story
European Hedge Fund Prime Brokers Average number of Prime Brokers used by hedge Funds
Globally (end-2001)
Market Share by assets of Clients
5.0
4.5
M o rg a n
J P M o rg a n , 1.0
4% G o ld m a n 0.5
UB S , 5 % S a c h s , 16 %
0.0
D e uts c he <$100 mn $100-500 mn >$500 mn Overall
CS FB , 8%
B a nk, 8 %
Source: International Financial Services, London Source: International Financial Services, London
P o rt f o lio Bahamas 3% 4%
a c c o u n t in g / re p o rt in g
4%
C a p it a l in t ro d u c t in o Bermuda
P a ym e n t / c o lle c t io n
10%
o f d iv id e n d s
S e c u rit ie s le n d in g
C us to dy
Cayman
54%
F in a n c in g **
British Virgin
S e t t le m e n t & c le a rin g Islands
25%
0 10 20 30 40 50 60 70 80 90 10 0
Source: International Financial Services, London Source: International Financial Services, London
- 59 -
arket Analysis… Asset Management
Market
The International Private Banking Market Can Be Segmented Into Four Distinct Client Groups,
Differentiated By Assets Under Management
Client
Client Preferences
Preferences Self-manage
Self-manage wealth
wealth and
and personal
personal finance
finance Highly
Highly dependent
dependent on
on advice
advice and
and assistance
assistance to
to manage
manage wealth
wealth and
and personal
personal finance
finance
Client
Client Loyalty
Loyalty Low
Low Medium
Medium High
High
Investment
Investment Goals
Goals Accumulation
Accumulation with
with some
some preservation
preservation Accumulation
Accumulation and
and preservation
preservation Preservation
Preservation
Self-directed
Self-directed Self-directed
Self-directed with
with some
some validation
validation
Investment
Investment Style
Style Delegation
Delegation
Some
Some validation
validation Some
Some delegation
delegation
Risk
Risk Tolerance
Tolerance High
High to
to medium
medium Medium
Medium to
to low
low Low
Low
Product
Product Complexity
Complexity Less
Less complex
complex Increasing
Increasing complexity
complexity Complex
Complex
Pricing
Pricing Extremely
Extremely price
price sensitive
sensitive Some
Some price
price sensitivity
sensitivity Less
Less price
price sensitive
sensitive
Technology
Technology High
High Medium
Medium Low
Low
Adaptability
Adaptability
Sources:
Sources: Deloitte
Deloitte Consulting
Consulting Analysis,
Analysis, World
World Wealth
Wealth Report
Report 2001,
2001, Private
Private Banking
Banking ---
--- Full
Full Steam
Steam Ahead?
Ahead? and
and Wealth
Wealth Management
Management Market:
Market: Capturing
Capturing the
the Hearts
Hearts and
and Wallets
Wallets of
of the
the Mass
Mass Affluent
Affluent
- 60 -
arket Analysis… Asset Management
Market
4.0 2.5 15
2.2 2.2
3.0 8.5
7.6 7.4
10
2.0
2.4 2.5 2.6
1.0 5
8.2 8.4 8.7
0.0
2001 2002 2003 0
2001 2002 2003
Europe North America Asia Pacific Middle East Africa Europe North America Asia Pacific
Latin America Middle East Africa
Source: Cap Gemini April 2004; Cap Gemini World Wealth Report Economic Review 2003 Source: Cap Gemini, April 2004; Cap Gemini World Wealth Report Economic Review 2003, 2004
European Asset holdings of Wealthy customers 2002/ £bn Wealth Forecast – HNWI Financial wealth by Region/ US$tr
$40.7
$40.7
$40.7
$40.7 Annual
Annual Growth
Growth
2000 Offshore
Offshore Centres
Centres Rate
Rate
1700
1660
1577
(Assets
(Assets in
in $billion)
$billion) Worldwide
Worldwide 7.0
7.0
4.7
1494 $28.8
$28.8
1500 Africa
Africa 4.6
4.6
$26.7
$26.7
1245 $26.0
$26.0 9.3
1079
Middle
Middle East
East 2.8
2.8
3.7
1000 900
850 3.5 3.6 Latin
Latin America
America 5.2
5.2
6.5
5.3 5.9 14 Asia-Pacific
Asia-Pacific 7.4
7.4
500 500
500 415 450
8.5 At
At 7.0%
7.0% Growth
Growth
North
North America
America
7.6 7.4
10.7
10.7
11 Europe
Europe 4.1
4.1
0 8.2 8.4 8.7
Luxembourg
Netherlands
UK offshore
Singapore/
Caribbean
Miami/New
Germany
Switzerland
France
Spain
Italy
UK
York
HK
Europe North America Asia Pacific Latin America Middle East Africa
Source: BCG and Financial Times Source: Cap Gemini May 2004; Merrill Lynch Global Equity Research
Note: Wealthy customers are customers with more than £175,000 net investible assets - 61 -
arket Analysis… Asset Management
Market
Key Trends: Wealth Management in Europe Key Trends: Wealth Management in Italy
In terms of European liquid wealth, the 3M+ liquid asset A 34% of the total number of Italian Mass Affluent individuals,
band was the largest among the HNW sub-segments in the 50K-75K liquid wealth band, represented the largest
2003, accounting for EUR805bnAlthough the 3M+ band is asset band in 2003,
the least populous HNW sub-segment, it represents the
Italian liquid wealth in the 750K-1.5M band grew by a mere
largest proportion of HNW liquid wealth in Spain.
3% in absolute terms reaching EUR82bn in 2003, the slowest
In combination, Belgium and the Netherlands as a region, growth over the five-year period..
accounted for 356,900 individuals, equating to one-tenth of
the HNW population in Europe.
Over the 2003-2008 period, Germany is forecast to be the
slowest growing HNW market in Europe, allowing the UK to
overtake in terms of volume of liquid wealth.
Source: Datamonitor Source: Datamonitor
- 62 -
arket Analysis… Asset Management
Market
European Asset Managers Are Positioning Themselves For Future Profitability By Retrenching And
Exiting Non-core Markets
Since 2001, revenues have been falling in line with a European asset manager M&A activity increased by
shift away from higher margin products (e.g. equities) 50% to 72 deals in 2003 compared with the previous
and decreasing asset values. This trend is only now year
reversing Acquisitions in wealth management, hedge fund of
Profitable firms have either been fixed income funds and institutional penetration are targeting
specialists, highly diversified and flexible brand-led asset development of key areas including:
managers or high performing funds in “hot” sectors/ Better servicing of specific segments
management styles (e.g. small caps in 2003)
Broadening customer bases
Persistent low interest rate environment will push
investors towards absolute return products, such as Widening distribution
private equity, hedge funds or funds of funds Expanding reach
European Assets Under Management/ Euros Trillion
Diversifying revenues
Selectively disposing of non-core businesses &
operations
Non-European players with product excellence have a
chance to win core mandates by winning then proving
excellence in specialised mandates
Independent asset managers will need to focus on
winning distribution through private banks, brokers and
advisors, as retail market will be dominated by big brand
names
- 63 -
arket Analysis… Asset Management
Market
Europe accounts for 12-15% of the market, but is a source of almost half of the global assets
Europe accounts for 12% to 15% of the Global hedge fund assets. However, almost half of the hedge funds are sourced
from Europe mostly from offshore private banks and family offices, with the main market being Swiss offshore private
banks. Most of the “sourced” assets are invested in the US funds
Private Client hedge funds are beginning to decelerate after a spectacular run, but institutional demand remains robust.
The institutional clients are directly approaching the multi-strategy hedge fund firms.
Single-manager hedge funds managed from France, Switzerland and Sweden are steadily increasing.
Mutual Funds are country specific and not “European” in their coverage
This leads to differences in the products, as they are customized to local tax policies, products, infrastructure and
customer demographics
In spite of significant lobbying, the evolution of a single fund range for entire Europe seems distant
Thus, the economies of asset management are determined by the interplay of local factors rather than those on a
European scale.
- 64 -
arket Analysis… Asset Management
Market
A Recent Deloitte Study Identified The Top Ten Issues For Asset Managers
1. New Investors moving from strategies that 6. Sharpening Focus on core business is being enhanced
requirements from matched benchmarks to seeking absolute strategy by selected acquisitions and divestitures
returns to meet funding gaps Many are targeting the more affluent investor
institutional Need to offer alternative investments and groups
investors proven risk-adjusted returns Outsourcing is increasingly common
2. Alternatives to Hedge funds and exchange traded funds are 7. Managing new Enhanced corporate governance standards,
mutual funds becoming more popular with individuals regulatory EU taxation directives, tougher listing
Asset management firms need to broaden requirements, hedge fund regulation and
attract investors requirements anti-money laundering responsibilities all add
their offerings
to the cost of compliance
3. Maintaining and Allegations of misconduct have tainted the 8. Rising Europe is leading the way in increased effort
rebuilding investor Industry (e.g. market timing, soft shareholder by funds to influence board and management
commissions) decisions
trust Firms need to become ready for greater
activism
scrutiny
4. Investors seek Role of dominant distributors has been called 9. Outsourcing For domestic vendors, partners have
objective advice into question typically been custodial banks
New advice models are likely to gain share Off-shoring may soon represent 15% of
financial services headcount
5. Road to International expansion has been slower and 10. Managing Increasing the number of partners also
globalisation more challenging than expected extended increases operational and reputational risks
Global opportunities remain to be exploited – this is now attracting increased regulatory
becomes steeper enterprise risk attention
- 65 -
Customer Demand Analysis
ustomer Demand Analysis…
Market-based Financing Of Budget Deficits Has Been A Major Factor Behind The Growth Of The
Global Sovereign Bond Market In The 1980s And 1990s
1995-09
1996-09
1997-09
1998-09
1999-09
2000-09
2001-09
2002-09
2003-09
1993-09
United Kingdom
- 67 -
ustomer Demand Analysis…
For Governments, Attention Is Focused On Best Practices In Primary And Secondary Markets,
Structure Of Debt Portfolios, Benchmarks, Growing Importance Of Electronic Trading Systems
Long term European Government financing trends Composition of government debt as % GDP
By the late 1990s, longer-term instruments accounted for
the larger part of government debt as debt managers
sought to minimise re-financing risk as well as interest risk.
Although most of the instruments are fixed (nominal), during
the last few years an increasing number of governments are
issuing index-linked bonds
The emergence of a pan-European public debt market
raises the possibility that an alternative, international safe-
haven would become available
Particularly in Sweden and the United Kingdom, indexed
debt is issued to assist with overall debt management
objectives of raising, managing and retiring debt at the
lowest possible price and risk
Source:
Source: Strategic
Strategic Trends
Trends and
and Policies
Policies Shaping
Shaping Government
Government Securities
Securities Markets
Markets ,, Bloomestein,
Bloomestein, 2004
2004 - 68 -
ustomer Demand Analysis…
Growth Of Institutional Investors Has Been A Key Feature Of Growth In European Financial Markets
Supported By A Shift Away From Deposits And Directly Held Securities To Institutional Investment
Institutional Investor Trends in Europe Relative Size of Institutional Sector Assets as %GDP
Institutional investor growth in Europe is an established trend, while
pension fund growth in Europe is strong but unevenly distributed
Institutionalisation and EMU are combining to revolutionise EU financial
markets, moving structure and behaviour towards Anglo Saxon
paradigm
Regulatory problems for EU pension fund investments remain
unresolved – pension reform options are not yet widely grasped despite
coming difficulties of social security pensions
Advantages of institutional investors include:
Ease of diversification as well as the liquidity of claims
Improved corporate control
Benefits from deregulation
Ability to take advantage of technological developments
Enhanced asset-manager competition
On the demand side, demographic aspects and growing wealth
20-Feb-01
24-Dec-01
10-Jul-02
20-Jan-00
05-Sep-01
21-Jan-03
10-Nov-00
29-May-01
16-Feb-04
10-Nov-03
01-Dec-04
15-Oct-02
21-May-04
15-Oct-99
07-Aug-00
04-Apr-02
26-Aug-04
05-Aug-03
28-Apr-00
30-Apr-03
Sweden 500
0
Switzerland
United Kingdom
1988-12
1990-09
1992-06
1994-03
1995-12
1997-09
1999-06
2001-03
2002-12
1987-03
Growth In The Corporate Sector Has Driven Banking Revenue. The UK And The Financial Services
Sector Continue To Represent The Significant Revenue Opportunities In Europe
Number of companies listed on major European
Exchange capitalisation as %GDP
Exchanges
200%
180%
160%
140% 8,000 Wiener Börse
120% Swiss Exchange
7,000
Stockholmsbörsen
100%
6,000 Oslo
80%
Malta
60% 5,000 Luxembourg
40%
4,000 London
20% Irish
0% 3,000 Helsinki
2,000 Euronext
Deutsche Börse
ta
i
o
sh
m
on
nk
1,000
s
st
**
g
n
Bu na
sl
aw
se
Copenhagen
al
Eu rse
en
oc )
ur
ge
W e
ol
Ir i
pe
St ME
si
O
nd
xt
g
lia
ör
kh
bo
s
h
el
ha
an
ne
Bö
da
ar
Lo
At
rB
Ita
(B
H
Budapest
m
en
ch
ro
0
e
xe
ne
a
Ex
ch
op
e
rs
Lu
ie
ng Borsa Italiana
ts
Bo
End End End End End End End End End End End End End End
W
eu
ha
is
Sw
Athens
D
1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003
Ex
h
is
an
100%
600.0
Other (and multi-industry)
500.0 80%
Borsa Italiana
Copenhagen Technology, media and
400.0 telecom
Deutsche Börse 60%
London Healthcare
300.0
Luxembourg 40%
Oslo Energy
200.0
Spanish Exchanges (BME)
Stockholmsbörsen 20%
100.0 Consumer
Swiss Exchange
Wiener Börse 0%
0.0 Financial
En 91
En 92
En 93
En 94
En 95
En 96
En 97
En 98
En 99
En 000
En 01
En 02
03
En 90
19
19
19
19
19
19
19
19
19
20
20
20
19
2
d
d
d
2001
2003
1993
1995
En
1999
1997
Source: BIS, Freeman & Co, Deloitte analysis
- 70 -
Given Relative Size Of Trade And FDI Between Europe and Japan, Having Execution Depth In Japan
May Not Offer Significant Advantage Compared To Those With Access To US Markets
Source: Eurostat - 71 -
ustomer Demand Analysis…
Growth In The Corporate Debt Markets Has Been Consistently More Stable Across Europe Than The
Equity Business
Amounts Outstanding International debt securities - Announced International Equity Issues by Nationality/
Corporate Issuers/ $bn $bn
300 Austria
25
Belgium Austria
Denmark Belgium
Finland Fr 20
Denmark
250 France Finland
Germany France
Germany
UK
Ireland
Italy Ireland
200 Liechtenstein 15 Italy
Liechtenstein
Luxembourg
Netherlands UK Luxembourg
Netherlands
150 Norway
Norway
Portugal
Spain 10 Portugal
Spain
Sweden
100 Switzerland
Ger
Sweden
Switzerland
United Kingdom United Kingdom
5
50
0 0 Fr
1990-Q1
1991-Q2
1992-Q3
1993-Q4
1995-Q1
1996-Q2
2003-Q4
1997-Q3
1998-Q4
2000-Q1
2001-Q2
2002-Q3
2003-09
2000-09
2001-09
2002-09
1999-09
1997-09
1998-09
1994-09
1995-09
1996-09
1993-09
Support For Large To Mid-sized National Firms – Those Typically Below The Radar Screen Of The
Bulge Bracket Investment Banks – May Be A Key Opportunity For Future Growth
0.5
0.1
- 73 -
ustomer Demand Analysis…
- -
Defining The Portfolio Of Emerging Client Preferences And Needs Is The First Step In Rethinking - “ ”)
10,000
de cl clea sp ar
ar en
earr se rannsp
$1,000
$800
of
of ac
sepa
para
ratio
tionn TTra
8,000
activ
tiviti
ities g
eatin
ting
$600 es ththat
at en
ensu
su re Maintain
Maintain liquidity
liquidity // AAA
AAA de m
vide mar arke t-bea
ket-b
6,000 $400 “f“fai
air”
r” cl
clie
ient
nt trtrea
ress P rovi
Pro bu nd
nd ledd
le
eatm
tmen
entt an rating
rating to
to transact
transact large
large larg
forr la rgee // bu
andd es fo
ices
$200
pric
4,000
va
valu
luee fo pr ee
2,000
$0
Trust forr fe
fees
es pa
paid
id trades
trades and
and help
help meet
meet pr od
prod uc
uc ts
ts .
. E
E ns
ns ur
ur
Trust alll
forr al
2006E
ng fo
1990
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
-
financing
financing needs
needs nt re
rent
pare repo rting
porti
nspa
trans
tra
deal
de s
als
On buy-side, investment managers and insurers are facing
heightened performance pressures, boosting demand for
innovative ideas, best pricing and efficient execution
Insigh
Ins Resea
tfull Re
ightfu rch //
search Innovative
Innovative Solutions
Solutions
Specialist
The downturn in the market is driving Pension Funds’ Specialist
aly tics
Analytics
An Create
Create new,
new, innovative
innovative Capabilities
appetite for products beyond domestic equities and bonds. Capabilities
Now shifting towards private equity products, international Pro dynam
vide dyn
Provide amicic structured
structured solutions
solutions Provide
Provide leading
leading edge
edge
equities, REITs, and alternative investments, including kno wle
knowle dge
dge and
and adv
adv ice of
ice of uniquely
uniquely tailored
tailored to
to meet
meet capabilities
capabilities and/or
and/or
hedge funds. client
clie sector
nt sec industry
tor // indu stry client’s
client’s needs
needs (i.e.,
(i.e., contacts
Expertise contacts in
in specialized
specialized
ket. Ens
market.
and mar
and Ensureure products,
products, technology)
technology)
Within banking sector, credit debacles are driving Expertise van ce to
to client
clie nt
products,
products, services,
services, or
or
rele
relevan ce resources
resources
increased demand for sophisticated risk management
solutions and an increased focus on a provider’s
willingness to provide liquidity
ation
erat
Oper al Ef
ional iency
ficien
Effic cy B
Bes
estt E
Exe
xecu
cutio Anndd
ibuutitioonn A
Sovereigns trying to take advantage of eurozone Op tionn Dis
D trib
istr
free,
or-fre Pr
Prococes cceess ss
investment community and increased availability of liquid Provid
Pro error-
videe err e, esss tra
trade
de inin co
costst-- Acc
A
uti on of
on of ef
effic
ficie
ient deep
derivatives are soliciting broader, cross-border support ac curat
accu e ex
rate ex ec
ec uti nt mman anne
nerr (e
(e.g.g.,., andd de
oadd an
broa
de br
vide
ep
from the I-Banks nimize fails;
ize fai ls; EC
ECN/ N/ AT rovi
Pro
P nt
Efficiency trade
tra minim
dess –– mi ATS, S, di
dire
rect
ct cess to
to re
rele
leva
va nt
e, tim ely
ely ex
exch
chanange acce
ac ss
ts as
Efficiency vid
provide
pro e ac
ac cu
cu rat
rat e, tim ge).). Ex
Exec
ecututee la
larg
rgee andd m
ts an mar kets
arke as
ort ing tra
trade
dess wiwith prod
pr ucts
oduc
reporting
rep thououtt m
movovin
ingg eded
need
ne ed
m
mararkekett
- 74 -
ustomer Demand Analysis…
Each Organisation Needs To Respond To Trends In The Size, Types And Preferences Of Clients
22 Assumes
Assumes measure
measure of
of client
client size
size drives
drives client
client Absolute
Absolute size
size Competitive/
Competitive/ Transparent
Transparent Strong
Strong Financials
Financials
needs
needs and
and profitability
profitability (e.g.,
(e.g., AUM)
AUM) Pricing
Pricing
Provides Revenues Global
Global Coverage
Coverage
Provides gauge
gauge toto prioritize
prioritize Revenues Know
Know The
The Client
Client
Requires
Requires evaluating
evaluating size
size within
within sectors
sectors –– i.e.,
i.e., by
by Insightful
Size
Size of
of Client
Client Insightful Research/
Research/
type
type of
of client
client Best
Best Execution
Execution LL M H
Analytics
Analytics LL M H
M H M H
Does
Does not
not measure
measure buying
buying preferences
preferences byby size
size Level of sophistication varies. Largest holders of credit risk – Declining asset sizes have led to increased demand for
or
or type
type of
of client
client growing use of credit derivatives to offset annuity business/ international and alternative investments (to diversify), and greater
increase revenues. Expect banks to know their needs, provide pressure to reduce costs / obtain best prices. Smaller funds rely
innovative solutions / cost efficient service. heavily on external research.
33 Segmentation
Segmentation based
based on
on client’s
client’s preferred
preferred Product
Product needs
needs
buying
buying behavior
behavior (single
(single // multi)
multi)
Client
Client
Requires
Requires client
client feedback
feedback toto understand
understand Loyalty
Loyalty (price-
(price- Sovereigns Banks
Preferences preferences,
preferences, as as well
well as
as an
an understanding
understanding of of driven
driven vs
vs
Preferences //
historic
historic buying
buying patterns
patterns // “white
“white space”
space” consultative)
consultative) Balance
Balance Sheet
Sheet
Behavior
Behavior May Global
Global Coverage
Coverage
May blur
blur focus
focus onon macro
macro industry
industry sector
sector trends
trends // Skin
Skin In
In The
The Game
Game
needs
needs Know
Know The
The Client
Client
Specialist
Specialist Capabilities
Capabilities
Competitive/
Competitive/ Transparent
Transparent
Pricing
Pricing Execution
Execution
Innovative
Innovative Solutions
Solutions Global
Global Coverage
Coverage
Execution
Execution
LL M
M H
H LL M
M H
H
Advent of a large euro market has required improved Credit debacles / improved loan portfolio mgmt driving need for risk
information flow / active marketing . Players demanding global management products (credit derivatives / securitization). Banks
coverage deep client knowledge, competitive pricing and ability requiring balance sheet, high-end capabilities, efficient execution,
to move order “silently”. and global access.
- 75 -
ustomer Demand Analysis…
Peers Are Sensing The Mismatch And Adjusting Their ‘Go-to-market’ Strategies To Take Advantage
Of Market Shifts And Clients’ Emerging Needs
Emphasis
Emphasis on on “elephant”
“elephant” clients
clients Trades
Trades onon reputation
reputation for for flawless
flawless Combine
Combine debt
debt products,
products, Aggressive
Aggressive sales
sales tactics
tactics –– use
use Emphasize
Emphasize range range of of products
products and
and
Sterling
Sterling reputation,
reputation, leading
leading execution
execution derivatives
derivatives and
and risk
risk management
management top
top traders
traders and
and salespeople
salespeople to to services
services as as well
well as as global
global model
model ––
Market
Market advisory
advisory capacity
capacity and
and extensive
extensive Testing
Testing alternative
alternative strategies
strategies to to services
services “crowd
“crowd the
the door”
door” from
from competitors
competitors “not
“not aa first
first call,
call, but
but aa must
must call”
call”
Strategy network
network create
create solid
solid client
client loyalty capitalize
capitalize on
on today’s
today’s market
market –– Developing
Developing advisory
advisory capabilities Bal.
Bal. sheet
sheet to
to win
win business Succeeded
Succeeded in in acquiring
acquiring Salomon
Salomon
Strategy loyalty capabilities business
What
What are
are Rank
Rank 2nd
2nd for
for advisory
advisory services/
services/ attempting
attempting to to break
break down
down silos
silos Willingness
Willingness to
to take
take client
client risks
risks on
on Ranked
Ranked toptop in
in risk
risk mgt
mgt and
and Smith
Smith Barney
Barney and and retaining
retaining talent
talent
M&A
M&A andand Market
Market leader
leader inin prime
prime Market
Market leader
leader in in prime
prime brokerage
brokerage its
its balance
balance sheet
sheet underwriting;
underwriting; strong
strong in
in trading
trading Ranked
Ranked top top for
for fixed
fixed income
income
you
you known
known
brokerage
brokerage debt,
debt, derivatives,
derivatives, currencies
currencies underwriting
underwriting in in last
last five
five years
years
for?
for?
Targets
Targets clients
clients with
with largest
largest wallet Segment Client
Client are
are grouped
grouped in in four
four tiers Segments
Segments clients
clients based
based onon size Tier
Tier clients
clients byby total
total share
share of
of wallet
wallet Segment clients
clients (platinum,
(platinum, gold,
gold, tiers size wallet
size
size // highest
highest revenue
revenue generators
generators silver
silver bronze)
bronze) based
based on on size
size of
of first
first by
by sector
sector and
and then
then byby size
size of
of and
and complexity
complexity of
of wallet
wallet (i.e.,
(i.e., across
across Citibank
Citibank (use(use prior
prior year
year as
as
Client
Client Tiering
Tiering Focused
Focused on on long-term
long-term value
value of
of wallet
wallet in
in the
the overall
overall industry
industry wallet
wallet (potential
(potential to
to buy
buy products,
products, Global,
Global, Middle
Middle Market,
Market, Regional)
Regional) proxy
proxy for
for future
future spend)
spend)
How
How dodo you
you client
client Clients
Clients are
are then
then segmented
segmented by by size of current and potential
size of current and potential Strong
Strong focus
focus on
on cross-selling
cross-selling to to Measure
Measure ability
ability to
to cross-sell
cross-sell within
within
target
target clients?
clients? industry
industry business,
business, depth
depth ofof relationship)
relationship) the
the middle-market
middle-market client
client base
base the
the cash
cash andand derivatives
derivatives group
group
Rely
Rely on
on “partner”
“partner” culture/a
culture/a more
more Sr.
Sr. Banking
Banking // industry
industry group
group RM
RM isis main
main contact
contact person
person to to Primary
Primary approach
approach to to cross-sell
cross-sell SSB
SSB operates
operates well
well across
across
passive
passive consensus-oriented
consensus-oriented model
model designed
designed to to target
target total
total client
client (separate
(separate from
from the
the product
product both
both I-bank
I-bank and and Commercial
Commercial bank bank functions;
functions; strong
strong in
in cross-selling
cross-selling
approach,
approach, toto limit
limit friction
friction and
and share
share ofof client’s
client’s I-banking
I-banking spend
spend specialist).
specialist). Barclays
Barclays capitalizes
capitalizes services
services to to large
large client
client Use
Use ofof balance
balance sheet
sheet and
and local
local
promote
promote cross-selling
cross-selling Use
Use product-based
product-based algorithm
algorithm asas on
on RM’s
RM’s relationship
relationship toto cross-sell
cross-sell relationships
relationships presence
presence to to win
win deals
deals and
and support
support
Cross-Sell
Cross-Sell across
Primary
Primary cross-sell
cross-sell strategy
strategy isis to
to basis
basis for
for pricing
pricing across product
product groups
groups toto the
the client
client Leverage
Leverage balance
balance sheet,
sheet, offering
offering cross-sell.
cross-sell.
Strategy
Strategy capitalize
capitalize on
on I-banking
I-banking Friction
Friction between
between product
product areas
areas Cross-sell
Cross-sell risk
risk management
management competitive
competitive loansloans to
to develop
develop sales
sales Of
Of the
the universal
universal banks,
banks, leading
leading in
in
How
How do
do you
you relationships
relationships into
into private
private client
client continue advisory
advisory services
services toto support
support debt
debt leads
leads inin other
other parts
parts ofof the
the bank
bank terms
terms ofof cross-selling
cross-selling into
into higher
continue to to hamper
hamper cross-sales
cross-sales higher
extend
extend client
client group
group (e.g.,
(e.g., Senior
Senior bankers
bankers are are primarily
primarily and
and derivative
derivative products
products margins,
margins, advisory
advisory services
services
relationships?
relationships? Corporate
Corporate Finance
Finance leads)
leads)
Relationship
Relationship 1st,
1st, product
product 2nd2nd –– Recently
Recently combined
combined coverage
coverage of of RM,
RM, focused
focused on on building
building Top
Top tier
tier serviced
serviced byby advisory
advisory and
and SSB
SSB organized
organized by by industry
industry then
then
Separate
Separate RM RM division
division draws
draws on
on debt,
debt, equity
equity and
and leveraged
leveraged finance
finance relationships
relationships andand versed
versed in in corporate
corporate banker;
banker; supported
supported by by by
by product
product andand geography
geography (legacy
(legacy
product
product specialists.
specialists. –– corporate
corporate finance
finance & & capital
capital multiple
multiple products
products withwith solutions-
solutions- client
client service
service team
team of
of Citibank)
Citibank)
Builds
Builds relationship
relationship // advisory
advisory markets
markets RMs
RMs areare two
two primary
primary oriented
oriented view
view Middle
Middle tier
tier assigned
assigned corporate
corporate RMs
RMs from
from Commercial
Commercial and and I-Bank
I-Bank
capability
capability at
at CXO
CXO andand Board
Board level
level points
points of
of contact
contact Strong
Strong increases
increases in in ratio
ratio of
of RM
RM to
to and
and investment
investment bankers
bankers or
or just
just aa –– continued
continued friction
friction between
between twotwo
Coverage
Coverage RM’s Platinum
Platinum clients
clients –– covered
covered by client
client from
from top
top to
to lower
lower tiers corporate
corporate banker groups
RM’s incented
incented on on total
total revenue
revenue by tiers banker groups
Model
Model generated
generated by by client,
client, encouraging
encouraging senior
senior bankers,
bankers, primarily
primarily Corp
Corp Fin
Fin Developed
Developed “Corporate
“Corporate Finance
Finance Lowest
Lowest tier
tier has
has standardized
standardized Has
Has ability
ability to
to balance
balance cash
cash and
and
How
How dodo you
you business
business with
with large
large clients
clients (80%).
(80%). Sr.
Sr. Bankers
Bankers supported
supported by by Advisory”
Advisory” to to proactively
proactively manage
manage product
product sales
sales approach
approach derivatives
derivatives business
business -- SSB
SSB
face
face off
off with
with Combining
Combining coverage
coverage of of debt
debt and
and industry
industry teams
teams client
client CFO
CFO andand treasurer
treasurer level
level Product
Product silos
silos lessen
lessen integration/
integration/ merging
merging corporate
corporate derivatives
derivatives into
into
Gold,
Gold, Silver
Silver and
and Bronze
Bronze clients relationship equity
equity capital
capital markets,
markets, work
work with
clients?
clients? equity
equity in
in Japan
Japan –– rumors
rumors were
were clients relationship teaming
teaming with
considering
considering forfor US
US market
market covered
covered byby an
an industry
industry lead
lead convertibles
convertibles team team toto pitch
pitch deals
deals
- 76 -
Competitive Landscape
ompetitive Landscape…
Revenue Trends of US vs. European Brokers Shows Faster Recovery Of Advisory Fees In Europe
50 50 50
0 0 0
3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04 3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04 3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04
US Sector Total European Sector Total US Sector Total European Sector Total US Sector Total European Sector Total
50 50 50
0 0 0
1Q03 2Q03 3Q03 4Q03 1Q04 2Q04 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04
US Sector Total European Sector Total US Sector Total European Sector Total US Sector Total European Sector Total
Notes:
Notes: Data
Data presented
presented in
in Investment
Investment Banking
Banking segment
segment revenue
revenue growth
growth based
based on
on universe
universe size
size of
of four
four US
US based
based Investment
Investment Banks
Banks and
and two
two Europe
Europe based
based Investment
Investment Banks
Banks
Data
Data presented
presented in
in Capital
Capital Markets
Markets segment
segment revenue
revenue growth
growth is
is based
based on
on the
the universe
universe size
size of
of eight
eight US
US based
based Investment
Investment Banks
Banks and
and three
three Europe
Europe based
based Investment
Investment Banks.
Banks.
The
The graphs
graphs above
above areare only
only aa partial
partial indicator
indicator of
of the
the US
US –– Europe
Europe profitability
profitability variations
variations as
as they
they segment
segment brokers
brokers by
by their
their base
base country/
country/ region
region and
and not
not geographical
geographical distribution
distribution of
of revenues
revenues
- 78 -
ompetitive Landscape…
Comparing Profitability Of US vs. European Brokers* In Investment Banking And Capital Markets
Indicates Better Recovery in Europe
Margins
Pre-tax margins
50%
40%
30%
20%
10%
0%
3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04
US Sector Average European Sector Average
ROE
Pre-tax RoE
50%
40%
30%
20%
10%
0%
3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04
Source: ABN Amro US Sector Average European Sector Average
Notes:
Notes:
Data
Data presented
presented in
in Corporate
Corporate and
and Investment
Investment Banking
Banking above
above is
is derived
derived from
from the
the following
following universe:
universe:
US
US Brokers:
Brokers: Based
Based onon Corp
Corp and
and Investment
Investment Banking
Banking financials
financials of
of Bear
Bear Stearns,
Stearns, Citigroup,
Citigroup, Goldman
Goldman Sachs,
Sachs, JP
JP Morgan
Morgan Chase,
Chase, Merrill
Merrill Lynch
Lynch and
and Morgan
Morgan Stanley
Stanley
European
European Brokers:
Brokers: Based
Based on on Corp
Corp and
and Investment
Investment Banking
Banking financials
financials ofof BNP
BNP Paribas,
Paribas, CSFB,
CSFB, Deutsche
Deutsche Bank,
Bank, Société
Société Générale
Générale and
and UBS
UBS
The
The graphs
graphs above
above are
are only
only aa partial
partial indicator
indicator of
of the
the US
US –– Europe
Europe profitability
profitability variations
variations as
as they
they segment
segment brokers
brokers by
by their
their base
base country/
country/ region
region and
and not
not geographical
geographical distribution
distribution of
of revenues
revenues
- 79 -
ompetitive Landscape…
Revenue and Profit Margin Trends Show Revenues and Profit Margins Have Broadly Dropped Q3/04
Vs Q2/04
Trading Revenues: 2003 Versus 2002 Trading Revenues: Q3/04 Vs. Q2/04
Corporate Finance and Advisory revenue: 2003 Versus 2002 Corporate Finance and Advisory revenue: Q3/04 Vs. Q2/04
Expense And Compensation Trends – US Vs. European Brokers And Asset Management By Home Country
Brokers’ Asset Management revenue trend (3Q02 = 100) Expense growth (3Q02 = 100)
300 300
250 250
200 200
150 150
100 100
50 50
0 0
3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04 3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04
Source: ABN Amro US Sector European Sector Source: ABN Amro US Sector European Sector
100% 300
90%
80% 250
70%
200
60%
50% 150
40%
30% 100
20%
50
10%
0% 0
3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04 3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04
Source: ABN Amro US Sector European Sector US Sector Total European Sector Total
Source: ABN Amro
Note:
Note: The
The graphs
graphs above
above are
are only
only aa partial
partial indicator
indicator of
of the
the US
US –– Europe
Europe profitability
profitability variations
variations as
as they
they segment
segment brokers
brokers by
by their
their base
base country/
country/ region
region and
and not
not geographical
geographical distribution
distribution of
of revenues
revenues
- 81 -
ompetitive Landscape…
Winners & Losers – Relative European Market Share Positions Show Strong Performers Doing
Consistently Well
European M&A: 2003 vs. 2002 European Bonds Underwriting: 2003 vs. 2003
European Equity Capital Markets: 2003 vs. 2003 European Equity Capital Markets: Q3/04 Vs. Q2/04
European M&A Is Dominated By The Big 5 Investment Banks Lead By Goldman Sachs
European M&A European M&A Concentration
2003
25% 2002 2001
il
n
Bank
ma n
d
UBS
roup
dner
t anle
Mer r
orga
schil
CSF
Laza
1 2 3 4 5 6 7 8 9 10
Gol d
Citig
Dres
an S
t che
JP M
Rot h
Industry Ranking
Deus
Mor g
Source: Thompson Financial, Deloitte Analysis Source: Thompson Financial, Deloitte Analysis
- 83 -
ompetitive Landscape…
UK M&A Is Increasingly Dominated By The Big 5 Investment Banks While Deutsche Bank Has A
Clear Lead In Germany
30% 100%
2003
25% 2003
2002
2002
% of European Deals Advised
75%
20%
50%
10%
The top 2 ranked M&A banks in the
UK have increased their lead over
5%
other competitors
25%
0%
y
r g an
rd
d
ill
up
an
che
UBS
B
tanle
schil
0%
M er r
CSF
Laza
ro
m
Deuts
o
Gold
Citig
1 2 3 4 5 6 7 8 9 10
an S
JP M
Roth
Source: Thompson Financial, Deloitte Analysis Industry Ranking
Source: Thompson Financial, Deloitte Analysis
M or g
40% 100%
2002
35% 2003
2003
2002
30% 75%
% of European Deals Advised
25%
% Value of Market Leader
20%
50%
15%
• Deutsche Bank has a significant gap
10% over other competitors
25%
5% • Top 5 competitors have increased
their gap over other competitors in
0% 2003
0%
1 2 3 4 5 6 7 8 9 10
rd
an
d
an
ill
an
er
che
up
n er
UBS
BNP
B
JP
schil
M er r
CSF
Laza
k
M or g
L eh m
m
ro
Drue
d
Deuts
Citig
Dres
Roth
- 84 -
ompetitive Landscape…
Local Identity Appears To Be Some Advantage In The M&A Industry In France And Italy
45.00% 2003
y
rd
il l
nnais
ma n
d
BNP
roup
B
en
t anle
orga
schil
Mer r
CSF
Laza
1 2 3 4 5 6 7 8 9 10
SocG
Gold
Citig
it Lyo
an S
JPM
Rot h
Mor g
Cred
Italy M&A Market Coverage by Value Italy M&A Industry Concentration
60.00% 2003
40.00%
50%
30.00%
20.00%
25%
10.00%
0.00% 0%
rd
il l
an
n
MC C
an
ca
ma n
d
BNP
1 2 3 4 5 6 7 8 9 10
roup
B
orga
schil
Mer r
CSF
Laza
Mor g
ioban
Lehm
Industry Ranking
Gold
Citig
JP M
Rot h
Med
Top 10 Banks Make Up Over 75% Of 2003 EMEA Common Stock Issues And Over 85% Of Ipos With
The Big 5 Accounting For Over 50% Market Share
2003 Market Share Common Stock Market Share Trends
2003 EMEA Common Stock Issue 2001 - 2003 Change in EMEA Common Stock Market Share
Goldman, 14% 8%
6%
Other, 23% 6%
6%
3%
4% 3%
Citigroup, 11% 2% 2%
2%
Lehman, 3% 0%
0%
ABN Rothchild,
Morgan
Lehman
Goldman
Deutsche
Rothchild
Other
Merrill
UBS
Citigroup
JP
CSFB
3%
ABN
-2%
UBS, 5% Morgan, 11%
-3%
-4%
CSFB, 5%
-5%
Deutsche, 9% -6%
JP Morgan, 7%
Merrill, 8%
-7% -7%
-8%
Cazenove
Unicredito Italiano
Credit Lyonnais
JP Morgan
San Paolo-IMI
Deutsche
UBS Warburg
Other
Merrill
-2% -2%
HSBC
HVB
Citigroup
CSFB
Goldman
3% -4%
-10% -8%
Deutsche, 3%
Collins Stewart -20%
HVB, 5% Tullet, 13%
-30%
-40%
HSBC, 11%
-50% -49%
Merrill, 13%
The Euro Debt Issue Market Is Significantly More Fragmented Than Equities With The Big 5 Losing
Share
2003 Euromarket Debt Debt Market Share Trends
2003 Euromarket Debt Issues 2001 - 2003 Change inEuromarket Debt Market Share
Deutsche, 8%
5.0%
Citigroup, 7%
4.0%
Barclays, 6% 3.0%
Other, 44% JP Morgan,
6% 2.0%
HSBC, 5% 1.0%
4.4% 1.8% 0.4% 0.1%
Morgan, 5% 0.0%
-0.1% -0.2% -0.2% -0.5% -0.8% -1.4% -1.5% -2.2%
CSFB, 5% -1.0%
Morgan
Morgan
Barclays
Deutsche
Other
Merrill
ABN
HSBC
BNP
UBS
Citigroup
CSFB
UBS, 4% BNP, 5%
JP
-2.0%
ABN, 4% Merrill, 5%
Euro Denominated Debt Issues Euro Denominated Debt Market Share Trends
2003 Euro Denominated Debt Issues 2001 - 2003 Change in Euro Denominated Debt Market Share
Deutsche,
8% 4.0%
Citigroup, 7% 3.0%
2.0%
Other, 40% ABN, 6%
1.0%
Morgan, 5%
3.4% 2.0% 1.0% 0.0% 0.0% 0.0%
0.0%
-1.0% -1.0% -1.0% -2.0% -2.1%
BNP, 5%
-1.0%
Morgan
Morgan
Barclays
Deutsche
Other
Merrill
ABN
BNP
Citigroup
SG
DrKW
JP
JP, 5%
-2.0%
DrKW, 5%
Merrill, 4% -3.0%
Barclays, 5%
HSBC, 4% SG, 5% Source: Thompson Financial
Once Again, Domestic Banks Lead Equity And Debt Issues In Germany And France
German Bond Issues German Equity Issues
German Long Term Bond Issues Deutsche Bank, German Equity and Equity Related Issues
12%
35% 1/1/2004 - 30/9/2004
1/1/2004 - 30/9/2004
30%
Citigroup, 7%
25%
Other, 40% 20%
Dresdner, 6%
15%
10%
Barclays Capital,
6% 5%
0%
Morgan Stanley,
Morgan
Morgan
Stanley
Deutsche
Goldman
Dresdner
Other
AMRO
UBS
Citigroup
SocGen
CSFB
ABN
5%
Bank
JP
JP Morgan, 5%
Goldman, 4%
HVB, 4% CSFB, 5%
ABN AMRO, 5%
Source: Thompson Financial Source: Thompson Financial
15%
10%
Barclays Cap, SocGen, 11%
3% 5%
HSBC, 4%
0%
CICC, 4%
Morgan
Calyon
JP Morgan
Stanley
ABN AMRO
Goldman
Paribas
Other
UBS
Citigroup
SocGen
CSFB
Rothschild
BNP
BNP Paribas,
Deutshe Bank,
10%
5% Calyon, 5% CSFB, 6%
Source: Thompson Financial
Source: Thompson Financial
- 88 -
ompetitive Landscape…
Local Identity Appears To Be Some Advantage In France, Germany And Italy But Not In The UK
- 89 -
ompetitive Landscape…
Offers
Offers white
white label
label securities
securities processing,
processing, financial
financial accounting
accounting andand middle
middle office
office operations
operations to
to fund
fund companies
companies onon aa TradeCard
JPMorganChase complete
complete oror component
component basis
basis JP Morgan Treasury Services
Introduced
Introduced treasury
treasury outsourcing
outsourcing in
in August
August 2002,
2002, via
via TradeCard,
TradeCard, with
with key
key differentiator
differentiator being
being aa paperless
paperless trade
trade ICE CAPS
settlement
settlement service
service for
for small
small transactions
transactions (up
(up to
to $100,000)
$100,000)
White
White labeled
labeled structured
structured notes
notes fund,
fund, composed
composed of of aa series
series of
of high
high grade
grade bonds
bonds (i.e.
(i.e. ICE
ICE CAPS)
CAPS)
Offers
Offers insourcing
insourcing ofof equities
equities execution,
execution, settlement,
settlement, andand clearing
clearing
Established
Established Euro
Euro Securities
Securities Partnership
Partnership with
with BNP
BNP Paribas
Paribas in
in 2002,
2002, to
to provide
provide insourced
insourced custody
custody administration
administration for
for Euro Securities Partnership
Crédit Agricole small-
small- and
and medium-sized
medium-sized European
European banks.
banks.
Plan
Plan to
to market
market initially
initially to
to French
French banks
banks and
and then
then open
open system
system across
across Europe
Europe within
within 5-10
5-10 years
years
Purchased
Purchased Pershing,
Pershing, aa provider
provider of
of clearing
clearing outsourcing
outsourcing services,
services, from
from CSFB
CSFB inin May
May 2003,
2003, with
with over
over 850
850 clients
clients Pershing Managed Account
Bank of New York worldwide
worldwide Services
One
One of
of three
three largest
largest providers
providers of
of custody
custody services
services across
across the
the world
world
Manages
Manages $4.2B
$4.2B inin assets
assets though
though trade
trade finance
finance outsourcing
outsourcing agreements,
agreements, including
including clients
clients such
such as
as CIBC
CIBC and
and RBC
RBC
Insources
Insources ING’s
ING’s international
international cash
cash equities
equities clearance
clearance and
and settlement
settlement operations
operations
Bundle
Bundle aa wide
wide range
range of
of white
white label
label solutions
solutions under
under its
its unified
unified “Bank
“Bank for
for Banks”
Banks” label
label Bank for Banks
UBS Tailor
Tailor made
made solutions
solutions include
include F/X,
F/X, trade
trade services,
services, treasury
treasury management,
management, securities
securities trading,
trading, transaction
transaction processing,
processing, KeyLink
cash
cash management,
management, custody,
custody, risk
risk management
management and and private
private banking
banking KeyTrader
Offers
Offers MLX,
MLX, Merrill’s
Merrill’s e-commerce
e-commerce portal,
portal, to
to client
client banks
banks with
with features
features including
including securities
securities clearance,
clearance, settlement,
settlement, MLX
Merrill Lynch custody,
custody, stock
stock loan,
loan, swaps,
swaps, Contracts
Contracts for
for Differences
Differences (CFDs),
(CFDs), fixed
fixed income
income financing,
financing, fixed
fixed income
income prime
prime brokerage
brokerage
and
and equity
equity prime
prime brokerage
brokerage
Outsources
Outsources its
its Canadian
Canadian fund
fund accounting
accounting and
and daily
daily pricing
pricing services
services toto State
State Street
Street
Source: The Banker, Top 1,000 World Banks 2003, Company Annual Reports, Company Websites, Deloitte Analysis
- 90 -
ompetitive Landscape…
Case Studies
ompetitive Landscape…
Summary
Summary of
Management and Client
Key Lessons European
Coverage Model
Business
•• Strategy
Strategy has
has been
been toto acquire
acquire local
local secondary
secondary markets
markets platforms
platforms as
as aa launch
launch pad
pad for
for Reporting
Reporting matrix
matrix includes
includes global
global No.
No. Employees:
Employees: c5,700
c5,700
local/regional
local/regional business,
business, followed
followed by
by heavy
heavy recruitment
recruitment to to build
build up
up critical
critical mass
mass for
for industry
industry and
and business
business lines
lines and
and 2003
2003 Revenues:
Revenues: $3,295m
$3,295m
primary
primary markets
markets (buy
(buy side)
side) regional/country
regional/country reporting
reporting levels
levels 1999
1999 –– 2003
2003 CAGR:
CAGR: -5.8%
-5.8%
Merrill •• Key
Key success
success factors
factors are
are research,
research, trading
trading execution,
execution, distribution,
distribution, and
and banking
banking Client
Client coverage
coverage predominantly
predominantly led
led by
by
relationships,
relationships, specifically
specifically in
in equity
equity products
products global
global industry
industry teams.
teams. Began
Began country
country
Lynch •• Support
Support from
from parent
parent have
have been
been early
early capital
capital injection
injection to
to boost
boost growth
growth and
and transfer
transfer of
of coverage
coverage teams
teams inin the
the 1997
1997 but
but later
later
key
key personnel
personnel from
from the
the U.S.
U.S. dropped
dropped due
due to
to costs.
costs. High
High use
use of
of
high
high profile
profile advisers
advisers oror executives
executives
•• Heavy
Heavy reliance
reliance on
on transfers
transfers of
of experienced
experienced bankers
bankers from
from the
the U.S.
U.S. to
to spearhead
spearhead •• Dual
Dual management
management reporting
reporting at
at the
the No.
No. Employees:
Employees: N/A
N/A
European
European businesses
businesses country/regional
country/regional level
level and
and global
global 2003
2003 Revenues:
Revenues: $4,127m
$4,127m
business
business unit
unit level
level 1999
1999 –– 2003
2003 CAGR:
CAGR: +1.8%
+1.8%
•• Merged
Merged with
with Dean
Dean Witter
Witter providing
providing distribution
distribution breadth
breadth and
and stronger
stronger balance
balance sheet
sheet
Operating
Operating Margin:
Margin: 22%
Morgan •• Key
Key strengths
strengths inin M&A
M&A andand equities
equities build
build on
on global
global relationships
relationships with
with large
large
•• Recently
Recently consolidated
consolidated client
client
22%
coverage
coverage model
model into
into aa single
single global
global Total
Total Assets:
Assets: $305,356m
$305,356m
Stanley multinationals
multinationals and
and experienced
experienced teams.
teams. Focused
Focused not
not only
only on
on industry
industry ideas/expertise
ideas/expertise group.
group. Client
Client coverage
coverage will
will involve
involve
but
but also
also on
on strategic
strategic insights
insights for
for clients
clients an
an account
account manager
manager withwith strategic
strategic
•• Operations
Operations are heavily concentrated in
are heavily concentrated in M&A
M&A and
and equities
equities and
and as
as aa result
result was
was greatly
greatly insights
insights and
and aa product
product professional
professional
affected
affected in
in the
the 2000-2002
2000-2002 downturn
downturn in in the
the market
market with
with execution
execution expertise
expertise
•• Purchased
Purchased and
and integrated
integrated secondary
secondary market
market platforms
platforms in
in the
the late
late 80s
80s and
and early
early 90s
90s Reporting
Reporting matrix
matrix includes
includes global
global No.
No. Employees:
Employees: N/A
N/A
followed
followed by
by heavy
heavy recruiting
recruiting to
to build
build industry
industry expertise
expertise industry
industry reporting
reporting lines
lines and
and regional
regional 2003
2003 Revenues:
Revenues: $4,229
$4,229
business
business unit
unit reporting
reporting levels
levels 2000
2000 –– 2003
2003 CAGR:
CAGR: +3.0%
+3.0%
•• Faced
Faced cultural
cultural conflict
conflict between
between retail/commercial
retail/commercial banking
banking and
and investment
investment bank
bank in
in
2003
2003 Operating
Operating Margin:
Margin: 38%
38%
respects
respects to
to bonuses
bonuses andand entrepreneur
entrepreneur spirit,
spirit, leading
leading to
to massive
massive defections
defections in
in Client
Client coverage
coverage isis lead
lead by
by local
local and
and
2000/2001
2000/2001 regional
regional industry
industry teams
teams andand
HSBC business
business unit
unit management.
management. No No
•• Rebuilds
Rebuilds by
by consolidating
consolidating corporate
corporate and
and investment
investment bank
bank divisions
divisions to
to provide
provide balance
balance indication
indication of
of dedicated
dedicated client
client or
or
sheet
sheet support
support and
and by
by recruiting
recruiting ex
ex Morgan
Morgan Stanley
Stanley CEO
CEO and
and top
top management
management teamteam country
country coverage
coverage management
management
from
from the
the bulge
bulge bracket
bracket to
to spearhead
spearhead operations.
operations. Aggressively
Aggressively lays
lays off
off teams
teams
underperforming
underperforming personnel
personnel and
and recruits
recruits high
high performing
performing teams
teams from
from the
the bulge
bulge bracket
bracket
•• European
European growth
growth through
through aggressive
aggressive acquisitions
acquisitions generally
generally of
of medium
medium size
size local
local and
and •• Dual
Dual management
management reporting
reporting at
at the
the No.
No. Employees:
Employees: N/A
N/A
regional
regional competitors,
competitors, with
with the
the exception
exception Bankers
Bankers Trust
Trust (U.S
(U.S based)
based) country/regional
country/regional level
level and
and global
global 2003
2003 Revenues:
Revenues: N/A
N/A
•• Key
Key success
success factor
factor –– large
large balance
balance sheet,
sheet, strong
strong dominance
dominance in in Germany
Germany business
business unit
unit level
level 2000
2000 –– 2003
2003 CAGR:
CAGR: N/A
N/A
Deutsche •• Long
Long and
and costly
costly integration
integration periods
periods that
that affects
affects moral
moral and
and productivity
productivity and
and lost
lost aa lot
lot of
of
2003
2003 Operating
Operating Margin:
Margin: N/A
N/A
key Total
Total Assets:
Assets: N/A
N/A
Bank key personnel
personnel over
over time
time
•• Geographical
Geographical concentration
concentration inin Germany
Germany (with
(with c50%
c50% of
of business
business exposure)
exposure) creating
creating
challenges
challenges for
for revenue
revenue growth
growth
- 92 -
ompetitive Landscape…
Summary
Summary of
Management and Client
Key Lessons European
Coverage Model
Business
•• Expansion
Expansion strategy
strategy based
based onon recruitment,
recruitment, human
human capital
capital development
development and and industry
industry Global
Global management
management reporting
reporting model
model No.
No. Employees:
Employees: c3,000
c3,000
expertise
expertise at
at business
business and
and product
product line
line level
level 2003
2003 Revenues:
Revenues: $1,865m,
$1,865m,
•• Developed
Developed capabilities
capabilities inin traditional
traditional secondary
secondary markets
markets before
before offering
offering full
full service
service with
with dual
dual reporting
reporting for
for major
major 1999
1999 –– 2003
2003 CAGR:
CAGR: +3.0%
+3.0%
advisory
advisory and
and origination
origination business
business units
units and
and product
product lines
lines
Lehman •• Expansion
Expansion into
into Continental
Continental Europe
Europe gradual
gradual lead
lead by
by product
product and
and industry
industry expertise
expertise Client
Client coverage
coverage isis predominantly
predominantly
according
according to
to local
local market
market needs
needs and
and initially
initially out
out of
of the
the UK
UK or
or from
from small
small local
local offices
offices industry
industry specialist
specialist lead.
lead. Use
Use ofof client
client
•• Engagement
Engagement of of well
well respected
respected local
local business
business people
people and
and sponsorship
sponsorship of of industry
industry account
account management
management teamsteams varies
varies
conferences
conferences to to enhance
enhance client
client coverage
coverage andand credibility
credibility by
by country.
country. Active
Active use
use of
of high
high profile
profile
advisers
advisers to
to enhance
enhance relationships
relationships
•• Strategy
Strategy isis to
to target
target industry
industry and
and products
products itit has
has expertise
expertise in
in Business
Business line
line reporting
reporting isis at
at the
the No.
No. Employees:
Employees: c850
c850
−− Key
Key product
product segments
segments are are structured
structured finance
finance including
including asset
asset backed
backed regional
regional level
level where
where there
there isis scale,
scale, 2003
2003 Revenues:
Revenues: c$501m
c$501m 1999
1999
securities
securities andand prime
prime brokerage
brokerage services
services toto hedge
hedge funds
funds otherwise
otherwise is is at
at U.S.
U.S. HQHQ –– 2003
2003 CAGR:
CAGR: +6.0%
+6.0%
Product
Product line
line reporting
reporting isis generally
generally at at 2003Operating
•• Growth
Growth through
through focused
focused recruitment
recruitment inin specialist
specialist industry
industry teams
teams lead
lead from
from London
London 2003Operating Margin:
Margin: 13%
13%
Bear and/or
and/or NY
NY (focussed
(focussed in in Telco,
Telco, Media
Media andand Pharma)
Pharma)
centralised
centralised U.S.
U.S. HQ
HQ level
level with
with dual
dual
reporting
reporting into
into regional
regional business
business line
line
Stearns* •• Key
Key success
success factors
factors are
are innovative
innovative ideas
ideas (industry
(industry driven)
driven) and
and good
good execution
execution –– where
where exists
exists
focus
focus on
on core
core competencies
competencies Client
Client coverage
coverage is is led
led by
by industry
industry
•• Failed
Failed to
to retain
retain key
key personnel
personnel after
after expiry
expiry of
of guaranteed
guaranteed bonus
bonus periods
periods and
and business
business unitunit heads
heads with
with nono
dedicated
dedicated client
client management
management team team
•• Developed
Developed aa strategy
strategy around
around clear
clear customer
customer value
value proposition
proposition based
based on
on customer
customer •• Global
Global management
management reporting
reporting model
model No.
No. Employees:
Employees: c5,700
c5,700
needs,
needs, market
market trends
trends and
and current
current capabilities.
capabilities. Defined
Defined business
business as
as providing
providing at
at business
business and
and product
product line
line level
level 2003
2003 Revenues:
Revenues: 4,732m
4,732m
corporate
corporate and
and government
government debt
debt and
and restructuring
restructuring solutions
solutions with
with dual
dual reporting
reporting for
for major
major 1999
1999 –– 2004
2004 CAGR:
CAGR: +16.7%
+16.7%
business
business units
units and
and product
product lines
lines 2003
2003 Operating
Operating Margin:
Margin: 30%
30%
•• Divest
Divest in
in unprofitable
unprofitable businesses
businesses and
and use
use capital
capital to
to strengthen
strengthen capabilities
capabilities in
in core
core
•• Total
Total Assets:
Assets: $204,832m
$204,832m
debt
debt and
and interest
interest rates
rates product
product and
and geographical
geographical coverage.
coverage. Geographical
Geographical client
client coverage
coverage with
with
global
global and
and local
local client
client coverage
coverage roles
roles
BarCap** •• Create
Create anan integrated
integrated delivery
delivery model
model from
from operations
operations infrastructure,
infrastructure, product
product execution
execution
to
to distribution
distribution and
and coverage.
coverage. Including
Including early
early investments
investments into
into IT
IT to
to integrate
integrate •• Some
Some useuse of
of high
high profile
profile advisers
advisers to
to
processes.
processes. build
build relationships
relationships with
with CEOs
CEOs
•• Recruited
Recruited top
top management
management from
from the
the bulge
bulge bracket
bracket to
to spearhead
spearhead businesses
businesses
•• Support
Support from
from parent
parent include
include early
early capital
capital injection
injection during
during restructuring,
restructuring, balance
balance sheet
sheet
support,
support, and
and strategic
strategic commitment
commitment
- 93 -
ompetitive Landscape…
Revenue and Cost per Employee Europe Global Revenues Per Employee
Revenues and Cost Per Employee from Selected Case Studies Revenues Per Employee (Global Competitors)
1000 1000
900 900
Revenue/Employee
800 800
Cost/Employee 2001 2003
700
700
600
$USD '000
600
$USD '000
500
500
400
400
300
300
200
200 100
100 0
Merrill JP Goldman CSFB Barcap Citigroup Lehman Bear UBS HSBC Deutsche
0 Lynch Morgan Sachs Stearns Bank
Barcap Global Bear Stearns - Non US Lehman Europe Merrill Lynch EMEA Chase
Source: Annual Reports, SEC Filings, Deloitte Analysis Source: Annual Reports, SEC Filings, Deloitte Analysis
Morgan Stanley
300 Lehmann
Barcap
200
Goldman Sachs
100 UBS
CSFB
0
Deutsche Bank
Merrill Goldman JP CSFB Barcap Bear Lehman Deutsche Citigroup UBS HSBC
Lynch Sachs Morgan Stearns Bank
5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
Chase
Source: Annual Reports, SEC Filings, Deloitte Analysis Source: Annual Reports, SEC Filings, Deloitte Analysis
- 94 -
ompetitive Landscape…
No. Employees
% of Global Revenues
2,000
2,000 2,000
USD M
20%
$USD m
1,500
1,500 1,500
15%
Fees
60%
Capital Markets-
Equity, 19%
50%
30% 59%
Employees
20%
10%
Interest Expense
0%
Capital Markets- 2003 2001
Fixed Income,
Source: Annual Reports, SEC Filings, Deloitte Analysis 51% Source: Annual Reports, SEC Filings, Deloitte Analysis
- 95 -
ompetitive Landscape…
Pre
1999 1999 2000 2001 2002 2003
- 97 -
Morgan Stanley Europe: Key Facts
Morgan Stanley Europe - Annual Net Revenues Size of European Operations (Total Assets)
350000
6000 45%
European Revenues
40% 300000
C4,000 employees
Income Margin
5000
European Revenues as a % of Global 35%
250000
4000 30%
200000
$USD M
25%
$USD m
3000
150000
20%
10%
50000
1000
5%
0
0 0% 1998 1999 2000 2001 2002 2003
1998 1999 2000 2001 2002 2003
Source: Annual Reports, SEC Filings, Deloitte Analysis Source: Annual Reports, SEC Filings, Deloitte
Analysis
60% 31%
Fees
Investment
Management, 50%
Institutional
12% Other Expenses
Securities, 40%
53%
56%
30%
Individual Employee
0%
Source: Annual Reports, SEC Filings, Deloitte Analysis 2003 2001
Source: Annual Reports, SEC Filings, Deloitte Analysis
- 98 -
Morgan Stanley Europe: Historical Timeline
Office
Office openings
openings 1995
1995 1998
1998 2000
2000 2001
2001 2003
2003
1997
1997 –– UK
UK Failed
Failed in
in bid
bid to
to merge
merge with
with Makes
Makes several
several high
high profile
profile Establishes
Establishes securitisation
securitisation Loses
Loses M&A
M&A professionals
professionals due
due Continues
Continues to
to lose
lose
1986 SG
SG Warburg,
Warburg, whowho owns
owns 75%
75% hires
hires to
to strengthen
strengthen operations
operations research
research team
team inin London
London as
as part
part to
to downturn
downturn in
in M&A
M&A activity
activity employees
employees across
across the
the
1986 –– Switzerland
Switzerland
of
of Mercury
Mercury Asset
Asset on
on the
the continent.
continent. Appoints
Appoints of
of building
building aa presence
presence inin board
board to
to key
key competitors
competitors
1987
1987 –– Germany
Germany Management
Management high
high profile
profile Russian
Russian oil European Recruits
Recruits two
two high
high profile
profile
oil European mortgage
mortgage backed
backed
executive
executive as as head
head of
of Russian market. senior
senior advisers
advisers Announces
Announces takeover
takeover of
of
1989
1989 –– Italy,
Italy, 1996
1996
Russian market. Team
Team isis headed
headed byby an
an
operations.
operations. Hires
Hires high
high profile experienced approach
approach of
of UK
UK property
property
Luxembourg
Luxembourg
profile experienced US US senior
senior banker
banker 2002
2002
Promotes bankers
bankers with
with prestigious
prestigious client group
group Canary
Canary Wharf
Wharf
Promotes John
John Studzinski
Studzinski client
1990 Enters
Enters into
into aa joint
joint venture
venture with
with Recruits
Recruits 450
450 staff
staff in
in Glasgow
Glasgow
1990 -- France
France from
from Head
Head of
of M&A
M&A to to COO
COO of
of relationships
relationships inin France
France and
and Restructures
Restructures client
client
Germany the
the Swedish
Swedish Stock
Stock exchange
exchange toto to
to build
build up
up stockbroking,
stockbroking,
1993
European
European Investment
Investment Germany fromfrom Barings
Barings and
and coverage
coverage model
model into
into aa
1993 –– Spain
Spain develop
develop aa single
single electronic
electronic administration
administration and
and accounting
accounting
banking
banking who
who isis later
later Deutsche
Deutsche Strategic
Strategic Engagement
Engagement
1994 platform
platform for
for equity
equity trading
trading across
across base
base
1994 –– Russia
Russia promoted
promoted to
to CEO
CEO in in 1997
1997 Group
Group allowing
allowing more
more
1999
1999 Europe
Europe
1997
1997 –– Netherlands
Netherlands 1997 Research
Research credibility
credibility tainted
tainted by
by bankers
bankers toto free
free up
up top
top deal
deal
1997 Expands
Expands Real
Real Estate
Estate Transfers
Transfers Head
Head ofof Global
Global Equity
Equity LVMH
LVMH suit
suit and
and USUS regulation
regulation makers
makers toto focus
focus onon client
client
1998
1998 –– Ireland
Ireland Mergers
Mergers with
with Dean
Dean Witter
Witter Investment
Investment Banking
Banking team
team with
with Markets
Markets and
and co-head
co-head toto Global
Global findings
findings on
on ties
ties to
to deal
deal flow
flow relationships
relationships
increasing
increasing Morgan
Morgan Stanley’s
Stanley’s senior
senior hires
hires M&A
M&A from
from NY
NY to
to London
London toto
1999
1999 -- Sweden
Sweden Creates
Creates aa new
new layer
layer of
of senior
senior 2004
2004
European
European capital
capital base
base and
and strengthen
strengthen European
European businesses
businesses
Consolidates
Consolidates management
management of of relationship
relationship managers
managers and and
distribution
distribution networks
networks Announced
Announced large
large scale
scale
worldwide
worldwide investment
investment banking
banking Restructures
Restructures European
European sets
sets up
up two
two dedicated
dedicated sales
sales
Promotes for
for asset
asset backed
backed securities, expansion
expansion of
of Russian
Russian
Promotes Head
Head ofof European
European securities, management
management into into separate
separate group
group toto cover
cover smaller
smaller and
and
Equity commercial
commercial MBSMBS and operations
operations committing
committing
Equity and
and Global
Global head
head of
of and reporting
reporting lines
lines between
between advisory
advisory medium
medium sized
sized investors
investors toto
bank residential
residential MBS
MBS under
under aa single $50m
$50m to
to build
build secondary
secondary
bank group
group toto vice
vice chairman
chairman single (Investment
(Investment Banking)
Banking) and
and sales
sales sharpen
sharpen focus
focus on
on bespoke
bespoke
positions global
global entity
entity The
The Securitised markets
markets platforms
platforms in
in debt
debt
positions in
in Europe
Europe to to Securitised and
and trading.
trading. Relocates
Relocates deputy
deputy services
services and
and rationalise
rationalise client
client
strengthen Products
Products Group and
and equities
equities
strengthen relationship
relationship Group head
head ofof Institutional
Institutional Securities
Securities coverage.
coverage. Clients
Clients are
are to
to have
have
development
development withwith more
more from
from New
New YorkYork to
to head
head up
up two
two points
points of
of contact
contact –– aa Poaches
Poaches 13 13 member
member UKUK
Purchases
Purchases AB AB Asesores,
Asesores,
senior
senior executives
executives Investment
Investment Banking
Banking and
and relationship
relationship manager
manager focusing
focusing corporate
corporate broking
broking team,
team, 77
Spain’s
Spain’s biggest
biggest independent
independent
international
international activities
activities on
on client
client strategy
strategy and
and aa from
from Merrill
Merrill Lynch,
Lynch, and
and top
top
financial
financial services
services group
group for
for
$340m
$340m toto break
break into
into the
the technical
technical person
person concentrating
concentrating rated
rated oil
oil analysts
analysts from
from UBS
UBS
Southern
Southern Europe
Europe mutual
mutual fund
fund on
on execution
execution Appoints
Appoints UKUK country
country head
head
and
and retail
retail market
market Mergers
Mergers debt
debt and
and equity
equity and
and assigns
assigns heads
heads of
of UK
UK
capital
capital markets
markets units
units Investment
Investment Banking
Banking and
and
senior
senior global
global capital
capital
markets
markets banker
banker to
to UK
UK
senior
senior client
client coverage
coverage roles
roles
Hires
Hires Chairman
Chairman for
for
Insurance
Insurance Group
Group in
in Europe
Europe
- 99 -
Morgan Stanley Europe: Organisational Structure
- 100 -
ompetitive Landscape…
Euros Bn
400 40
100 10
5,000 15%
0 0
0 0% 1997 1998 1999 2000 2001 2002 2003
'99 '00 '01 '02 '03
20%
Interest Expense
10%
Global
Transaction 0%
2003 2001
Banking,
11% Source: Annual Reports, SEC Filings, Deloitte Analysis
1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003
- 102 -
Deutsche Bank: Organisational Structure
Global Markets
Americas
Americas
NY
Europe
Europe
L
Global
Global Head
Head COO
COO
Asia/Pacific-ex
Asia/Pacific-ex Japan
JapanS L L
Germany
Germany F
Japan
Japan
Global
Global Distressed
Distressed
Foreign
Foreign Global
Global Cash
Cash Global
Global Equity
Equity Global
Global Rates
Rates Global
Global Global
Global Integrated
Integrated Products
Products Emerging
Emerging
Exchange/
Exchange/ Equities
Equities Prime
Prime Derivatives
Derivatives Syndicate
Syndicate Research
Research Credit
Credit Markets
Markets
Commodities
CommoditiesNY Services
Services NY NY L NY L L
Global
Global Finance
Finance Structured
Structured Structured
Structured Latin
Latin America,
America,
Equity
Equity Trading
Trading Equity
Equity Trading
Trading Eastern
Eastern Europe,
Europe,
L L
Marketing
Marketing Middle
Middle East/
East/ NY
Africa
Africa
Global
Global Retail
Retail
Prime
Prime Services
Services Structureing
Structureing Asia/Pacific-
Asia/Pacific-
and
and Marketing
Marketing Non
Non Japan
Japan
NY
Client
Client Reporting
Reporting NY New York
L London
NY F Frankfurt
S S’Pore
Sw Switzerland
- 103 -
Deutsche Bank: Organisational Structure
Global Banking
Global
Global Head
Head L
COO
COO Global
F
Global Head
Head GTB
GTB
F Corporate
Corporate Finance
Finance L
COO
COO L
Business
Business Support
Support Relationship
Relationship Management
Management Product
Product Units
Units
Business
Business Management
Management
NY
TBD
TBD
Business
Business Area
Area Controlling
Controlling German
German Midcaps
Midcaps Global
Global Cash
Cash Management
Management
F
FIs/Trust
FIs/Trust and
and L NY New York
Securities
Securities Services
Services L London
F Frankfurt
S S’Pore
Human
Human Resources
Resources Global
Global Corporates
Corporates Sw Switzerland
L
Global
Global Cash
Cash Management
Management F
Corporates
Corporates and
and
Financial
Financial Institutions
Institutions Trade
Trade Finance
Finance
IT/Ops
IT/Ops
F
Asset
Asset Financing
Financing &
& Leasing
LeasingF
L
Product
Product Development
Development
Corporates/FIs
Corporates/FIs
- 104 -
ompetitive Landscape…
No. of Employees
% of Global Revenues
4,000 6,000
20% 4000
$USD M
5,000
$USD m
10% 3,000
2000
2,000
2,000
5%
1000
1,000 1,000
0%
0 0
'98 '99 '00 '01 '02 '03
0 -5%
'98 '99 '00 '01 '02 '03
*Financial Resources as measured for FSA capital
Source: Annual Reports, SEC Filings, Deloitte and financial resources requirement
Source: Annual Reports, SEC Filings, Deloitte Analysis
Analysis
- 106 -
ompetitive Landscape…
% of Global Revenues
No. of Employees
600 40%
30,000
500
$USD M
500
$USD m
25,000
30% 400
400 20,000
300
15,000
300 20%
200
10,000
200
10% 5,000 100
100
0 0
0 0% '98 '99 '00 '01 '02 '03
Source: Annual Reports, SEC Filings, Deloitte
1998 1999 2000 2001 2002 2003
Source: Annual Reports, SEC Filings, Deloitte Analysis Analysis
Services, 70%
13% 25%
60% Communications and Technology
49%
50%
Capital 30%
Capital
Markets: 51%
Interest Expense
Markets: 20% 33%
Fixed
Investment
Income, 48% 10%
Banking, 16%
Employee
0%
2003 2001
Source: Annual Reports, SEC Filings, Deloitte Analysis Source: Annual Reports, SEC Filings, Deloitte Analysis
- 107 -
ompetitive Landscape…
- 108 -
ompetitive Landscape…
42%
3,000
150,000
41%
$USD M
2,500
$USD m
40%
2,000 100,000
39%
1,500
38%
1,000 50,000
37%
500 36%
0
0 35% '01 '02 '03
2000 2001 2002 2003
Source: Annual Reports, SEC Filings, Deloitte Analysis Source: Annual Reports, SEC Filings, Deloitte
Analysis
Business Mix
Net Interest
Income, 36%
Dealing Profits,
20%
Net Fees and
Commissions,
28%
- 109 -
ompetitive Landscape…
Pre-
2000 2000 2001 2002 2004 2004
No. of Employees
$USD M
$USD m
150000 3000
1500
100000 2000
1000 25%
50000 1000
500
0 0
0 20% '98 '99 '00 '01 '02 '03
1999 2000 2001 2002 2003
Source: Annual Reports, SEC Filings, Deloitte Analysis Source: Annual Reports, SEC Filings, Deloitte
Analysis
Business Mix
Other Operating
Income, 4% Net Interest Income,
36%
- 111 -
ompetitive Landscape…
2003/
1997 1998 1999 2000 2001 2002 2004
1997
1997 1998
1998 1999
1999 2000
2000 2001
2001 2002
2002 2003
2003
Barclays
Barclays Bank
Bank PLC
PLC Builds
Builds proprietary
proprietary debt
debt Recruits
Recruits Morgan
Morgan Appoints
Appoints head
head of
of Aggressively
Aggressively expands
expands Continues
Continues toto expand
expand Expands
Expands prime
prime
sells
sells BZW
BZW and
and trading
trading and
and high
high yield
yield Stanley
Stanley veteran
veteran to
to European
European Leveraged
Leveraged telecoms
telecoms research,
research, in
in debt
debt capital
capital brokerage
brokerage toto include
include
reorganises
reorganises treasury,
treasury, business
business and
and integrates
integrates integrate
integrate US
US Finance
Finance origination,
origination, credit
credit research,
research, markets
markets and
and FXFX fixed
fixed income
income inin
foreign
foreign exchange
exchange and
and credit
credit and
and capital
capital markets
markets government
government finance
finance head
head of
of European
European convertible
convertible bonds,
bonds, sales
sales and
and trading
trading response
response toto demand
demand
fixed
fixed income
income business,
business, offering
offering with
with equity
equity and
and bond
bond Corporate
Corporate Debt
Debt commodities
commodities andand with
with recruits
recruits from
from the
the for
for corporate
corporate and
and
operations
operations under
under syndicated
syndicated lending
lending and
and business
business Markets
Markets and
and head
head of
of telecoms
telecoms research
research bulge
bulge brackets
brackets government
government bonds
bonds
Barclays
Barclays Capital
Capital bond
bond underwriting
underwriting Installs
Installs European
European Govt
Govt Bonds
Bonds teams
teams through
through from
from hedge
hedge funds
funds
Develops
Develops integrated
integrated Hires
Hires team
team in
in energy
energy
Group
Group software
software data
data warehousing
warehousing numerous
numerous hires
hires Expands
European
European debt
debt Expands
Expands leveraged
leveraged and
and gas
gas from
from Enron
Enron Expands energy
energy and
and
and
and analysis
analysis systems
systems toto gas
Appoints
Appoints Bob
Bob proposition
proposition with
with finance
finance teams
teams in
in Appoints
Appoints client
client and
and begins
begins trading
trading gas trading
trading to
to
integrate
integrate data
data include
Diamond
Diamond as as CEO
CEO corporate
corporate banking
banking arm
arm Germany
Germany coverage
coverage director
director for
for UK
UK power
power include German,
German,
management
management and and analysis
analysis French
who
who redefines
redefines Switzerland,
Switzerland, Financial
Financial French and
and Belgium
Belgium
across
across businesses
businesses Recruits
Recruits senior
senior bankers
bankers Appoints
Appoints chairman
chairman Appoints
Appoints former
former power
customer
customer focus
focus to
to Sponsor
Sponsor coverage
coverage power
in
in leverage
leverage finance
finance and
and heads
heads of
of British
British ambassador
ambassador
companies
companies andand Heavy
Heavy recruitment
recruitment at
at director
director for
for Spain
Spain and
and Appoints
team
team toto cover
cover US
US Investment
Investment andand to
to Japan
Japan and
and Korea
Korea Appoints head
head of
of
governments
governments needing
needing senior
senior level
level across
across product
product for
for UK
UK wholesale
Financial
Financial Sponsors
Sponsors and
and Corporate
Corporate Banking
Banking for
for as
as senior
senior advisor
advisor to
to wholesale solutions
solutions
debt
debt financing
financing or
or and
and management
management lineslines client
Germany
Germany debtdebt Americas
Americas and
and Poaches
Poaches debt
debt capital
capital boost
boost business
business in
in client coverage
coverage team,
team,
restructuring
restructuring globally
globally including
origination
origination and
and Germany
Germany to to markets
markets and
and credit
credit Asia
Asia including transitions
transitions
Parent
Parent provides
provides Recruits
Recruits former
former CSFB
CSFB strengthens
strengthens High
High Yield
Yield strengthen
strengthen local
local products
products team
team from
from management
management
£50million
£50million over
over two
two CEO
CEO andand chairman,
chairman, Team
Team with
with more
more senoir
senoir relationships
relationships and
and Deutsche
Deutsche Expands
Expands asset-
asset-
years
years to
to help
help Rudloff,
Rudloff, asas chair
chair of
of exec
exec hires.
hires. operations
operations backed
Builds
Builds energy
energy backed securities
securities
restructuring
restructuring committee
committee focusing
focusing onon with
Appoints
Appoints senior
senior banker
banker Opens
Opens marketing
marketing andand business
business with
with with hires
hires from
from
programme
programme strategy
strategy and
and developing
developing Morgan
to
to develop
develop local
local distribution
distribution office
office in
in appointment
appointment of of 21
21 Morgan Stanley
Stanley and
and
client
client relationships
relationships globally.
globally. Dresdner
Appoints
Appoints ex
ex UK
UK distribution
distribution channels
channels to
to Switzerland
Switzerland traders
traders and
and sales
sales Dresdner
Appoints,
Appoints, head
head of
of Global
Global
ambassador
ambassador to to China
China European
European institutional
institutional professionals
professionals based
based in
in Recruits
IB,
IB, CEO
CEO ofof Americas,
Americas, head
head Takes
Takes responsibility
responsibility Recruits head
head of
of
as
as senior
senior advisor
advisor investors
investors out
out of
of NY
NY Portugal
of
of investment
investment banking
banking inin for
for big
big corporate
corporate Portugal Investment
Investment
Frankfurt
Frankfurt and
and Paris
Paris banking
Recruits
Recruits head
head ofof France
France and
and VCVC of
of Asia.
Asia. clients
clients from
from Barclays
Barclays banking
derivatives
derivatives from
from Restructures
Restructures physical
physical Corporate
Corporate Banking
Banking 2004
Strengths
Strengths interest
interest rates
rates 2004
Bankers
Bankers Trusts,
Trusts, head
head metals
metals and
and
strategy
strategy team
team byby Forms
Forms currency
currency Recruits
of
of structured
structured finance
finance merchanting
merchanting business
business Recruits 1,100
1,100 new
new
appointing
appointing Head
Head ofof overlay
overlay team
team and
and staff
telecommunications
telecommunications to
to reduce
reduce operations
operations staff in
in the
the first
first 66
European
European andand Japanese
Japanese IR
IR launches
launches FX
FX months
months as as part
part ofof
strategy
strategy and
and recruits
recruits heads
heads outsourcing
outsourcing service
service expansion
expansion
of
of high
high yield
yield capital
capital programme
Begins
Begins building
building programme
markets
markets and
and heads
heads ofof
syndication telecoms
telecoms and
and media
media
syndication businesses
businesses
team
team
Purchases
Purchases Daiwas
Daiwas U.S.
U.S.
equity
equity prime
prime brokerage
brokerage
operations
operations to
to service
service
hedge
hedge funds
funds
- 112 -
ompetitive Landscape…
Middle And Back Office Operations Organisations Typically Reflect The Front Office Structures That
They Support
Merrill Lynch
Middle Office function (+ desk support, docs, confirms) is client aligned
Operations is functionally aligned (Transaction Services, Custody Services, Third
Party Clearing, Risk & Control, Product Dvlpmt) and located mainly in the GPCs
(Jacksonville & Dublin)
Strong emphasis on cross-department cooperation
Morgan Stanley
Operations is organised by product/platform (I.e. separate heads for Fixed
Income, Equities, Derivatives)
Historically product control performed the client coverage role for the
Infrastructure division
Deutsche Bank
Ops & IT are integrated through CIO executive management team and organised
by front office division (e.g. global head of Global Markets has FI Ops and IT
departments reporting to him)
- 113 -
Regulation
egulation…
Cost Of Compliance With The Regulatory Burden Is Becoming An Increasingly Pressing Issue
Within The Investment Banking Industry. Five Key Regulations Are Identified (1/2)
Basel II The Accord has a potential impact on internationally active Banks’ strategic options, competitive
position and shareholder value:-
A reduction in regulatory capital resulting from more precise risk weighting of assets.
Improved capital management such that product mix and pricing decisions can be
optimised
Enhanced reputation in the financial markets that can impact share price and credit
rating.
Enhanced competitive advantage and ability to growth through merger and acquisition
Sarbanes-Oxley In response to Enron and other scandals, new regulations in place that affect all companies
with US listings as well as the roles on individuals and committees within them
Regulations impact: management responsibility, disclosure practices, audit committees and
penalties for non-compliance
Banking costs increased to meet compliance requirements. EU have responded with statutory
audit directives
European 42 initiatives identified to support the Community’s main objectives fro an integrated European
Financial Services financial services industry:
Action plan Creating a single EU wholesale market by: facilitating raising of capital on an EU-wide
basis; establishing a common legal framework for integrated securities and derivatives
markets; containing systemic risk in securities settlement; creating a secure and
transparent environment for cross-border restructuring; creating a single market that
work for investors
Enabling open and secure retail markets
Setting state of the art prudential rules and supervision
Facilitating wider conditions for an optimal single financial market
- 115 -
egulation…
Cost Of Compliance With The Regulatory Burden Is Becoming An Increasingly Pressing Issue
Within The Investment Banking Industry. Five Key Regulations Are Identified (2/2)
Anti-money The key changes under the new legislation from the 3rd EC Money Laundering Directive
laundering (2003) dealt with in the guidance are:
1. Requirement to appoint a Money Laundering Reporting Officer (MLRO) to act as a point of
contact for internal reports of suspicions and to make reports
2. Requirement to train relevant personnel in how to identify potential money laundering, how
to report suspicions of money laundering to the MLRO, and how to identify clients in
conformity with the rules
3. Requirement to establish an maintain appropriate internal procedures and early warning
systems to prevent money laundering (e.g. no anonymous accounts)
IAS, IFRS The member states of the European Union have joined a growing list of countries, now
numbering more than 90, that will either require or accept International Financial Reporting
Standards (IFRS) for the purposes of financial reporting. Substantial time and investment will
be spent on preparing for the 2005 deadline
IAS 39 has radically changed the accounting principles for the recognition and measurement of
financial instruments, especially derivatives. The new accounting rules will likely increase any
institution's reported income volatility
IAS 32 is intended to enhance financial statement users’ understanding of the significance of
financial instruments to an entity’s financial position, performance and cash flows. It prescribes
requirements for the presentation of financial instruments and identifies information that should
be disclosed about them
- 116 -
egulation…
The Vast Majority Of International Banks In Europe Have Basel 2 Programmes Underway, Although
The Levels Of Complacency, Commitment And Progress Varies
Basel 2 Programmes Underway Globally11 Progress by Bank Size22 Progress by Institution And Geography44
Complacent
Complacent Preparing
Preparing
~All large banks surveyed progressing Basel 2, 40%
~14% increase in institutions with Basel 2 programmes Strong
Strong risk Business
of small banks progressing risk Business
data
data engaged
engaged
100 100 Slow
AW EW Clarity
Clarity of
Slow AW EW of
moving
moving purpose
purpose
Basel 2 Programmes
80 80 Large
Progressing Basel 2
Underway (%)
60 60 AR
AR
ER
ER
(%)
40 40
Challenged
Challenged
20 20 AR:
AR: Americas
Americas Retail
Retail Weak
Weak data
data
Small QIS
QIS 33
AW:
AW: Americas
Americas Wholesale
Wholesale
0 0 ER: challenging
challenging
ER: Europe
Europe Retail
Retail
2002 2003 2002 2003
EW:
EW: Europe
Europe Wholesale
Wholesale ILLUSTRATIVE
Capital Impact2,3
2,3 Credit Risk – Adoption of Advanced IRB1,2
1,2 Operational Risk – Clarity Around Approach11
~Banks that adopt Advanced IRB are expected to ~20% increase in number of banks expected to adopt ~Increasingly banks are opting for the AMA approach
benefit from capital release Advanced IRB approach over 2002-3 rather than the standardised approach
100 100
Advanced IRB (% change)
(%)
-5 Increase 45% 40 40
Capital release 45%
-10
20 20
AIRB AMA
0 0
2002 2003 2002 2003
Data Sources:
1
DC independent survey 2003; KPMG's 2nd global survey– 190 institutions surveyed in 19 countries (Basel Readiness Assessment), 2003
2
Adsatis Consulting, “Survey On Banks’ Preparation” – international banks down domestic banks surveyed across a range of countries, 2002
3
Basel Committee, 2nd Impact Study, Deloitte independent survey 2003
4
Deloitte Research, 2003
- 117 -
egulation…
Deloitte Research Suggests That Basel 2 Is Impacting Investment Banks On Many Levels
Layer Group
Group Risk
Risk Levels
Levels Shareholder
Shareholder Returns
Returns Business
Business Objectives
Objectives
Credit Optimisation
Policy Layer
Pricing
Pricing &
& IT
IT &
& Data
Data Enterprise
Enterprise Risk
Risk Tax
Tax Controls
Controls &
&
Improved CRM Revaluation
Revaluation Management
Management Management
Management Management
Management Compliance
Compliance
Policy
Policy Policy
Policy Policy
Policy Policy
Policy Policy
Policy
Strategic Pricing
Organisational
Organisational Management
Management Economic
Economic Capital
Capital
Management
Management &
& Disclosure
Disclosure
Optimisation
Optimisation
Economic Capital Application Policy
Policy Reporting
Reporting
Layer Risk
Risk Pricing
Pricing &
& Accounting
Accounting
Data
Data Controls
Controls &
& Organisation
Organisation IT
IT &
& Data
Data
Management
Management Revaluation
Revaluation Transform.
Transform. Compliance
Compliance Management
Management Management
Management
Rules
Rules
IAS Integration Methodology
Methodology Methodology
Methodology Rules
Rules Methodology
Methodology Procedures
Procedures Policy
Policy
Compliance
Compliance Reporting
Reporting Capital
Capital Optimisiation
Optimisiation
Risk
Risk Engines
Engines Reference
Reference Data
Data Engine
Engine
Improved MIS Engines
Engines Engine
Engine
M&A Optimisation
Physical Reference
Reference Additional
Additional MIS
MIS Data
Data
Transaction
Transaction Reporting
Reporting GL
GL (Pillar
(Pillar 3)
3)
Layer Data
Data Model
Model Data
Data Data
Data Transformation
Transformation
Cost Reduction Repository
Repository Repository
Repository Repository
Repository Infrastructure
Infrastructure
Tools
Tools Repository
Repository
Group-Consolidation
- 118 -
egulation…
France Commission des Operations de Bourse (COB) 25% of operating expenses with a minimum of €50,000
Gibraltar Financial Services Commission €50,000 to €750,000. Depends on nature and scope of activities
Guernsey Guernsey Financial Services Commission £10,000 or £25,000 plus 3 months expenditure
Ireland Irish Financial Services Regulatory Authority Usually €50,000 of initial capital plus 3 months of annualized expenditure
Isle of Man Financial Supervision Commission Greater of £75,000 net tangible assets or 3 months’ expenditure
Italy Bank of Italy; Commissione Naziole per le Societa e la Borsa (CONSOB) €1,000,000
Luxembourg Commission de Surveillance du Secteur Financier (CSSF) €125,000 (Type 2 managers) €1,500,000 (Type 3 managers)5
Spain Comisión Nacional del Mercado de Valores (CNMV) €300,000 plus an own fund requirement7
Switzerland Swiss Federal Banking Commission (FBC) (if regulated) CHF 1-10 million (if regulated)8
UK Financial Services Authority (FSA) €50,000 own funds plus liquid capital of 3 months’ annualised expenditure.
USA Securities and Exchange Commission (SEC), Commodity Futures Trading Commission (CFTC) None9
Source: PwC, May 2003
Footnotes:
1. The FMA is only responsible for Austrian banks and Austrian ISD firms, and branches of foreign banks and foreign ISD firms in Austria. If a bank is the manager, the capital requirement is €5 million; if an ISD firm is the manager: €50,000 or €125,000 depending on
scope of services provided.
2. There is no regulation of hedge funds in Belgium and hedge funds are not publicly distributed. Hedge funds managers are therefore only private hedge funds (with a minimum investment per investor of €250,000).
3. Hedge fund managers in Germany are not regulated and therefore there is no capital requirement.
4. Type 2 and Type 3 managers manage non-UCITS funds domiciled inside and outside of Luxembourg respectively.
5. Hedge funds domiciled in Portugal are not allowed. To manage funds other than those mentioned in the local legislation, entities need to request authorisation from CMVM, and there is a restriction on the managing of such funds, even domiciled outside Portugal. In
practice therefore there are few hedge fund managers in Portugal.
6. The own fund requirements may vary depending on the level of assets under management
7. Generally, hedge fund managers in Switzerland are not regulated unless they manage a Swiss domiciled hedge fund regulated under the Investment Funds Act (IFA) and at the same time act as the hedge fund’s legal fund management company. There is currently
only one Swiss domiciled single-manager hedge fund.
8. Hedge fund managers in the USA can apply for a “private adviser” exemption from registration under the Investment Advisors Act of 1940 as long as, among other things, the adviser has fewer than 15 clients and does not hold itself out to the public as an investment
adviser (although it is important to note that the anti-fraud provisions of this Act apply to all investment advisers, whether or not exempt under the private adviser exemption). In most cases, each “fund” will count as a client and a “look-through” to the number of investors
will not be required. For a US adviser, each client, whether US or not, will be counted; for a non-US adviser, only US clients are counted. The Commodity Exchange Act provides rules for those advisers that are registered as commodity pool operators or commodity
trading advisers; registration with the CFTC is required for managers of funds trading certain futures contracts or commodity options. - 119 -
egulation…
Denmark Danish investors face a tax disincentive if they invest in hedge funds. EU Commission is presently undertaking a study to determine whether the Danish tax rules are discriminatory.
Finland Sales of hedge funds in Finland are governed by the Act on Common Funds, and hedge funds are often formed as special common funds. Foreign funds can also be marketed in
Finland under the terms of this act. However, if the constitution of the foreign fund only permits professional investors to become unitholders, marketing is governed by the Securities
Market Act (eg a prospectus shall be prepared if the fund is marketed to over 100 investors).
Germany a) If a foreign hedge fund qualifies as an “investment fund” within the meaning of the German law, the public distribution of its units requires permission by the fund regulator (BaFin).
This permission will not be granted for a foreign fund. For this reason and the tax reasons named below, foreign hedge funds are repackaged in Germany. There are no limitations for
the public distribution of domestic hedge funds (“hedge funds” in the generally used sense of the term). b) In Germany, foreign-domiciled hedge funds usually qualify as investment
funds within the meaning of the German regulatory and tax rules for foreign funds and, if so, are classified as low-level/ black, medium-level/ grey or high-level/ white funds for tax
purposes, depending on a combination of factors such as whether the fund has a local tax representative, whether it has a local listing, and the tax information that it prepares for
investors. Investors in low-level funds are subject to an extremely disadvantageous lump-sum taxation, and investors in medium-level funds are also heavily taxed. Some foreign
domiciled hedge funds have successfully gained the status as high-level funds in Germany.
Ireland Hedge funds domiciled outside Ireland, seeking to market in Ireland, must be approved by the Central Bank of Ireland. The fund must apply in writing providing full information,
including details of the arrangements for marketing the units in Ireland. In practice very few foreign domiciled hedge funds have sought to do this. Those that have, have been
distributed by way of private placement through stockbrokers to high-net-worth individuals.
Italy There is a high minimum investment level of €500,000. The tax treatment for individuals investing in a foreign hedge fund is less favourable than Italian hedge funds
Luxembourg Retail investors and pension funds can invest in hedge funds and funds-of-hedge funds domiciled in any country, as long as the funds are approved by the CSSF for public offering.
Only funds which are subject to adequate prudential supervision in their country of origin will be approved. Acceptable countries are countries in the EU, Canada, USA, Japan, Hong
Kong and Switzerland. The CSSF must pre-approve all new advertisements.
Netherlands Foreign funds can be authorised for distribution in the Netherlands subject to the same rules as for ordinary investment funds, which require the fund to obtain a licence pursuant to
the Dutch Act on the Supervision of Investment Institutions (Wet toezicht beleggingsinstellingen, “Wtb”). This licence is required if the fund is to be distributed beyond a restricted
circle of professional parties. In summary, the Authority of the Financial Markets of the Netherlands (“AFM”) will grant a licence if the foreign hedge fund meets certain requirements
relating to expertise and trustworthiness, financial resources, management and the supply of information to unit holders and the public, including a prospectus and continuous
reporting. In assessing the requirements, the AFM distinguishes between foreign investment funds which are subject to adequate supervision elsewhere and those that are not
subject to adequate supervision elsewhere, with additional requirements being required of the latter category.
Switzerland There are no restrictions for retail investors to invest in shares of closed-ended non-regulated listed investment companies (funds-of-hedge funds). IFA-regulated open-ended Swiss
hedge funds or funds-of-hedge funds and foreign regulated hedge funds approved for distribution in Switzerland can be sold to retail, high-net-worth and institutional investors based
on a formal contract with appropriate risk disclosures. Alternatively, a bank or other professional asset manager can distribute hedge funds and funds-of-hedge funds within the
scope of an approved and disclosed formal asset allocation policy based on a discretionary management contract with the client. The distributor of IFA-regulated funds generally is
either a FBC-regulated institution or else has to obtain the FBC’s approval as a distributor. Furthermore, hedge funds and funds-of-hedge funds not approved for distribution in
Switzerland can be sold to high-net-worth, sophisticated and institutional investors on a one-to-one basis, but such funds must not be publicly advertised and promoted.
UK In March 2003, the FSA published its conclusions following consultation with the hedge fund industry about increasing the access of retail investors to hedge funds. The FSA
concluded that it would be premature at this stage to offer any type of hedge fund to retail investors.
USA Persons marketing hedge funds are covered by: a. rules of the Investment Advisers Act of 1940, which governs use of third party marketers; b. State Blue Sky laws and regulations,
which vary widely in scope and are often superseded by federal rules if an advisor is a registered investment advisor (an advisor will often register as a federally regulated investment
advisor in order to be subject to one set of federal rules rather than various state rules); and c. the rules of the NASD, which regulate offering of hedge funds by registered
representatives of broker-dealers who offer hedge funds. Hedge funds are available to retail public only if registered under Investment Company Act 1940 and Securities Act of 1933.
- 120 -
egulation…
Distribution Of Hedge Funds In Europe: Regulation Of Europe-based Hedge Fund Managers: Fixed
Amount As Minimum Capital Requirement In Most Countries
Country Main Distribution Channels Tax penalties for investors investing in a foreign domiciled hedge fund
Austria Banks, Via wrappers, Fund distribution companies Yes. On funds that do not have a tax representative in Austria
Belgium Banks, By private placements, Via wrappers Yes. The dividends are taxed at 25% compared to 20% for Belgian
public funds; realised capital gains may be taxed if seen as speculative.
France Via wrapper instruments 25% of operating expenses with a minimum of €50,000
Germany Foreign hedge funds: via banks who are the issuers of wrapper Yes. The tax rules are disadvantageous for direct investment in certain
instruments (e.g structured bond hedge fund certificates) foreign investment funds.
Italy Private placement Yes. Tax treatment for investments in foreign funds not as favorable as
for investments in domestic funds.
Norway Uncommon NA
Portugal Uncommon NA
Spain Vía issuers of structured notes Yes. Tax treatment is disadvantageous for investments in foreign non-
UCITS funds.
Switzerland Via banks (publicly and by private placement), Direct sales by managers No
(private placements to mainly institutional clients), Via independent asset
managers, Issuers of structured investments
UK Via IFAs, Via wrapper instruments Yes. Tax treatment unfavorable for funds which do not have distributor
status.
Source: PwC, May 2003, May 2004 publications on hedge funds, GRC Analysis
Note: See Appendix 1 at the end of the presentation for detailed information on the regulatory aspects of the hedge fund distribution.
- 121 -