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OCC Lesson 2

Modela of COmmunication
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12 views

OCC Lesson 2

Modela of COmmunication
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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_ _ _ _ _ _ _ _

6 5 5 4 2 1 3 11

FEEDBACK
_ _ _ _ _ _ _ _
1 21 4 9 5 14 3 5

AUDIENCE
_ _ _ _ _ _ _ _ _
1 18 9 19 20 15 20 12 5

ARISTOTLE
_ _ _ _ _ _ _ _ _
20 5 12 5 16 8 15 14 5

TELEPHONE
_ _ _ _ _ _ _ _
3 9 18 3 21 12 1 18

CIRCULAR
_ _ _ _ _ _ _ _ _ _
5 24 16 5 18 9 5 14 3 5

EXPERIENCE
models of
communication
OCC Lesson 2
objectives
• Differentiate the various models of
communication (EN11/12OC-Ia-3);
• Distinguish the unique feature(s) of
one communication process from the
other (EN11/12OC-Ia-4);
• Create one’s own communication model.
Models of communication

Aristotle’s Communication
Model
Aristotle’s Communication
Model

SPEAKER SPEECH AUDIENCE EFFECT

OCCASSION
Aristotle’s Communication
Model
• The first and earliest model of
communication
• Placed more emphasis on public
speaking than on interpersonal
communication
• Speaker-oriented model
Aristotle’s Communication
Model

• He believed that different message


or speech should be made for
different audiences at different
situations to get desired effects or to
establish a propaganda.
Shannon-Weaver Model
(Linear Model)

SENDER ENCODER CHANNEL DECODER RECEIVER

NOISE
Models of communication

Shannon-Weaver Model
(Linear Model)
Shannon-Weaver Model
(Linear Model)
• Also called the Telephone Model
• Gave the concept of Noise
• The Message sent by the Source
(speaker) is not necessarily the
Message received by the Destination
(Listener)
Models of communication

Schramm Model
(Interactive Model)
Schramm Model
(Interactive Model)
FIELD OF EXPERIENCE FIELD OF EXPERIENCE

SENDER ENCODER MESSAGE DECODER RECEIVER


Schramm Model
(Interactive Model)

• Wilbur Schramm is
the father of Mass
Communication
Schramm Model
(Interactive Model)
• Schramm says Message meaning can
be Denotative or Connotative
• Communication can take place if and
only if there is an overlap between
the Field of Experience of the
Speaker and the Field of Experience of
Schramm Model
(Interactive Model)

• Field of Experience
⚬ everything a person has ever
experienced or not, done or not
Models of communication

Transactional Model
Transactional Model
NOISE

FIELD OF EXPERIENCE FIELD OF EXPERIENCE

SENDER & RESPONDS/ MESSAGE/ DECODES/ RECEIVER


RECEIVER DECODES FEEDBACK RESPONDS & SENDER

CHANNEL CHANNEL
Transactional Model

• The sender and the receiver may


simultaneously exchange roles as
communicators
• When there is noise, the
communicators work
collaboratively to understand each
Models of communication

Eugene White’s Model


Eugene White’s Model
EXPRESSING
SYMBOLIZING TRANSMITTING

THINKING RECEIVING

MONITORING DECODING
FEEDBACKING
Eugene White’s Model

• Communication is circular and


continuous, without beginning or
end
• Communication can actually be
observed from any point in the circle
• Concept of Feedback
Aristotle’s Communication Model

Shannon-Weaver Model

Schramm Model

Transactional Model
Eugene White’s Model
The two words 'information' and
'communication' are often used
interchangeably, but they signify quite
different things. Information is giving
out; communication is getting through.

- Sydney J. Harris
Quiz 2
1. Which model introduced the
field of experience?
2. Which is also called the
telephone model?
3. Which model is speaker-
oriented?
4. Which model shows
communication as circular, with
no beginning nor end?
5. Which model shows
communicators with
simultaneous changing of roles?
6. Which model is the first and
the earliest?
7. Which model introduced the
concept of noise?
8. Which model included
occasion?
9. Which model is made by the
father of Mass Communication?
10. Which model focuses more
on public speaking?
11. Which model shows that
communicators work together to
understand each other?
12. Which model shows that
message can be connotative or
denotative?
13. Which model shows that
communication can begin at any
point of the circle?
14. Which model proposes that
the message sent is not
necessarily the message
received?
15. Which model is about
delivering different speech for
different audiences at different
situations ?
activity
Materials needed:

• Manila Paper
• Marker
• Colored papers
• Scissors
• Glue
Create your own model of
communication by using the
elements from Lesson 1 and
Lesson 2. Use shapes and arrows
to present the elements. Name
your model of communication
and explain it in front of the
Criteria:
Aspects Indicators
Clarity of components (5 pts) All components are easy to understand
Relevance and applicability (5 The model is relevant to real-world
pts) scenarios.
Complexity and depth (5 pts) The diagram is very detailed and
thoroughly complex.
Inclusiveness of Key aspects of communication are
communication aspects (5 pts) present.
Presentation (10 pts) The process of communication is clearly
explained as showed in the model.

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