BM2 Chapter 5 Forecasting
BM2 Chapter 5 Forecasting
Forecasting
Forecasting
- It is a statement about
the future value of a
variable of interest.
- It is an art and science
of predicting future
events.
Features Common to
All Forecasts
Qualitative Forecasting
•Qualitative techniques permit the inclusion of soft information such as:
Human factors
Personal opinions
Hunches
•These factors are difficult, or impossible, to quantify
Quantitative Forecasting
•Quantitative techniques involve either the projection of historical data or the development of
associative methods that attempt to use causal variables to make a forecast
•These techniques rely on hard data
Forecasting Techniques
I. Judgmental Forecasts
Forecasts that use subjective inputs such as opinions from
consumer surveys, sales staff, managers, executives, and experts.
II. Time-series Forecasts
Forecasts that project patterns identified in recent time-series
observations.
III. Associative Model
Forecasting technique that uses explanatory variables to predict
future demand.
I. Judgmental Forecasts
Executive opinions
Sales-force opinions
Consumer surveys
An interactive process in which managers
Delphi method and staff complete a series of
questionnaires, each developed from the
previous one, to achieve a consensus
II. Time-Series Forecasting - Naïve
Forecast
t A F A-F
1 20 - -
2 25 20 5
3 15 25 -10
4 30 15 15
5 27 30 -3
II. Time-Series Forecasting
Averaging - They can handle step changes or gradual
changes in the level of a series.
Techniques:
1. Moving average
2. Weighted moving average
3. Exponential smoothing
II. Time-Series Forecasting – Moving Average
n
Ft wt ( At ) wt 1 ( At 1 ) ... wt n ( At n )
where
wt weight for period t , wt 1 weight for period t 1, etc.
At the actual value for period t , At 1 the actual value for period t 1, etc.
II. Time-Series Forecasting – Weighted Moving Average
Ft =a+bt
where
Ft = Forecast for period t
a = Value of Ft at t = 0, which is the y intercept
b = Slope of the line
t = Specified number of time periods from t = 0
Linear Trend
Equation
yc =a+bx
Where:
yc = Predicted (dependent) variable
x = Predictor (independent) variable
b = Slope of the line
a = Value of yc when x = 0
Simple Linear
Regression