ARTSpptx
ARTSpptx
DRAWING
• LEARNING COMPETENCIES
> to realize that art processes, elements and principles sill apply even with the use of new technologies
> to appreciate the elements and principles applied in commercial art
> to apply concepts on the use of the sofwares
> to utilize art skills in using new technologies
> to create personal or class logo as visual representation tha can be used as a product, brand, or
trademark
> to explain ideas about logo
> to appreciate the elements and principles applied in comic art
> to apply concepts on the steps/procedures in caroon character making
> to create own cartoon character to entertain, express opinions, ideas
> to explain ideas about the cartoon character
LOGO DESIGN
• WHAT IS LOGO?
> A logo is a graphic representation of a business or an
organization. It is simply an image that is used to easily recognize
a particular brand, product or an esablisment. Images using in logo
design are typically very distinct, and they are often use as
symbols to represent specific brands. In a way, a logo is a unique
identity for a brand.
Family crests and flags are perhaps the first logos. These
early logos were ofen very detailed and complicated, and they
stood to represent families, and entire companies. Logos of today,
on the other hand, are ofen very simple. Many believe that simpler
logo designs are typically more memorable and make a bigger
impact. They are also easier and less expensive to have a printed
Elements of logo
• Logos can consist of several different elements. A logo mighty
consist of one or more of the following:
• Text
• Images
• Shapes
• Lines
• Colors
• in many cases, a few of these elements may be combined. For
example, colored text can be arranged into specific shape and
placed within the other elements or sometimes a curved line can
be alligned o a rounded shape to make a well-defined figure.
It is important to keep in mind that your logo design will
not function perfectly until it becomes recognizable to others. This
will come with tiem. Once viewers are able to connect your logo
design with your company and its goals, your logo design will be
able to successfully stand alone.
An ideal logo design should:
sample logo design
• Distinct form other brand:
It should set you apart from
other brands. Dont base
your logo design to another
company’s design, whether
or not you are trying to
copy or match them.
Create your own brand.
Plenty of well-known
companies such as Coke or
Coca-Cola have become
successful by seting
themselves apart from
their competition.
• Use Colors: Color utilization is an impotant factor when designing
your lego design. Some colors have a distinct effects on viewers
compared to other colors. For example, color blue is commonly
associated with life, green is often linked with the environment
and red and yellow are linked with food.
• Use the Appropriate Font: Your first concern in choosing a font for
a project should be that it matches the message or purpose of
your design. If your are a tea company, you will probably want to
avoid harsh, chunking lettering.
Main Tools: This is the bar where your basic tools are located.
Tool Settings: Where you’ll adjust the settings for your main
• Rulers: Most CG artiss are familiar with rulers . A click-drag from
either ruler will let you create a guide.
• Canvas: The area that contains your page. This is also the area
where you’ll create your paths, objects, and raster art.
• Page: The area that will hold your artwork whenever you export
or print your documents. Any objects outside the page will not
print or be exported.