Unit 3

The Internet
 “The Internet is becoming the
town square for the global
village of tomorrow.”
Look and discuss
- Bill Gates
• What do you usually do online?
• How can you use the Internet to learn English?
• Have you ever helped others to use the Internet?
2
 Learning objectives
1. Read about online communities.
2. Listen to people describe their online habits, and talk
about your own.
3. Write a blog post about online safety.
4. Learn about online education.

3
Ask about online habits

Stream
movies Write a Chat online
and music blog post
Use a search
engine
4
 Pre-listening
Sam is doing a survey on online habits. He is now talking to
his schoolmates Anna, Paul, and Joe. Listen to the
conversation and complete the table.

Q1 Conversation or a monologue?
Q2 What will the interview questions be?

5
Sam is doing a survey on online habits. He is now talking to his
schoolmates Anna, Paul, and Joe. Listen to the conversation and
complete the table.
Time spent online Reasons for using the
Name Online activities
every day Internet

two or three stream videos and music;

Anna look up information; cheap and easy
hours
chat with friends
use a search engine to find
two hours or to do homework;
Paul information, videos, and
more helpful
pictures

to write something
at least one hour write blog posts
Joe interesting
Listen again and fill in the blanks to
complete the sentences
1. A blog __is ____
like an online diary where you write about
something you are interested in. ___
For _______,
example I like
basketball, so I write a lot on my blog about my favourite
team.
2. I stream videos and music. ____
That__,
is I watch videos and
listen to music online.
3. A search engine __is _a ____
tool that helps you find what you’re
looking for.
7
Listening for definitions
When you hear a word you don’t know, pay attention to the next
sentence or two to see if there is a definition. Definitions often
begin with words like “it’s like”, “that is”, or “for example”.

A. Use simpler words

B. Use an example
C. Compared to something

8
Ways of giving definition to a term include the following:
1. Relative clause 定语从句

Industrialized nations have long used Africa to make money, enslaving its people
and mining its gold and diamonds.

Digital resources are proving no different. Millions of internet IP addresses given

to Africa have been taken, sometimes illegally.

An IP address or internet protocol, is ______________________

________________, a one-of-a-kind address on the
that belongs to an individual's internet connection IP addresses are
internet __________________________________________.
assigned to parts of the world by the organization IANA, the Internet Assigned
Numbers Authority.

9
Ways of giving definition to a term include the following:
2. Appositive 同位语

the bug ___________________________________,

Experts say _________, another word for a software may be
the worst computer weaknessproblem
discovered in years. The Apache software is
used in almost all cloud computing servers, across industry and government.

Unless it is fixed, the bug gives criminals the ability to easily access internal
networks. There, they could steal important data, put malware in place, and
do much more damage.

10
Ways of giving definition to a term include the following:
3. Paraphrasing & giving examples 代换或举例
The vulnerability was reported on November 24 by the Chinese technology
company Alibaba. It took two weeks to develop a patch.

Last week, Meyers said that within 12 hours of discovering the problem it
had beenfully weaponized
"________________." criminals have already developed and
He said
distributed tools to exploit it
_________________________________
_______________________.

Experts say the bug, another word for a software problem, may be the worst
computer weakness discovered in years. The Apache software is used in
almost all cloud computing servers, across industry and government.
11
Ways of giving definition to a term include the following:
4. Structures used to give definitions 下定义的句式

Lastly, influencers can improve customer buying habits with seemingly

peer
‘unbiased opinions’. We are more likely to respond to ‘_______
recommendation than traditional ads, ________
_______________’ meaning the fact we see an
influencer as a ‘friend’ can make us less likely to be skeptical about what
we are seeing.

So, the next time you see a celebrity talking about a product, you might
want to consider that this could be a carefully crafted marketing strategy
designed to target your core needs.

12
 Stronger
together
How we have been
changed by the Internet

13
Why use “Stronger Together”
instead of “Strong Together”?
Stronger
Do you think the change brought
by internet is an uncommon
together
topic? How we have been
changed by the Internet
How do you prove people are
“stronger”?
14
Read the text and answer the following questions

1. Why did Jan quit her job?

2. How did the people in the online community help her?
3. Why did she start the IT club?
4. What is the “digital divide”?
5. What’s Jan’s next goal?

15
Outline the structure of the essay
Paragraph 1. Introduction

Paragraph 2. Individual example – Jan Tchamani

Paragraph 3. Efforts made: more examples

Paragraph 4. Actions and goals

Paragraph 5. Concluding
16
Paragraph 1. Introduction
Background (5 sentences) + Transit (1) + Main idea (1)

Much has been written about the wonders of the World Wide
Web. There are countless articles telling us how the Internet has
made our lives more convenient. We no longer have to wait in
line or carry cash around when we go shopping. We can get the
most updated information from large databases. We can
download software, documents, and images whenever we need
them. But the Internet has done much more for people than
simply make life more convenient. People's lives have been
changed by online communities and social networks.
17
Paragraph 1. Introduction
Background (5 sentences) + Transit (1) + Main idea (1)

Much has been written about the wonders of the World Wide
Web. There are countless articles telling us how the Internet has
made our lives more convenient. We no longer have to wait in
line or carry cash around when we go shopping. We can get the
most updated information from large databases. We can
download software, documents, and images whenever we need
them. But the Internet has done much more for people than
simply make life more convenient. People's lives have been
changed by online communities and social networks.
18
Paragraph 1. Introduction
Background (5 sentences) + Transit (1) + Main idea (1)

Much has been written about the wonders of the World Wide
Web. There are countless articles telling us how the Internet
has made our lives more convenient. We no longer have to
wait in line or carry cash around when we go shopping. We
can get the most updated information from large databases. We
can download software, documents, and images whenever we
need them. But the Internet has done much more for people
than simply make life more convenient. People's lives have
been changed by online communities and social networks.
19
Paragraph 2. Individual example – Jan Tchamani
Problem (2) + Transit: Internet (1) + Less bored (1) + Community support (1) + Jan’s
lesson learnt (1)
Jan Tchamani, an English teacher in Birmingham, UK, suddenly
developed a serious illness and had to quit her job. At age 50, she
found herself out of work and stuck at home with only her computer to
keep her company. After a while, she discovered that surfing the
Internet could help her feel less lonely and bored. She could listen to
music, watch films, play games, and explore the world. She also
joined an online group where she could talk about her problems and
get support and advice from others. She realised that one of the
greatest benefits of the Internet was its ability to remove the distance
that usually exists between people.20
Paragraph 2. Individual example – Jan Tchamani
Problem (2) + Transit: Internet (1) + Less bored (1) + Community support (1) + Jan’s
lesson learnt (1)
Jan Tchamani, an English teacher in Birmingham, UK, suddenly
developed a serious illness and had to quit her job. At age 50, she
found herself out of work and stuck at home with only her computer
to keep her company. After a while, she discovered that surfing the
Internet could help her feel less lonely and bored. She could listen to
music, watch films, play games, and explore the world. She also
joined an online group where she could talk about her problems and
get support and advice from others. She realised that one of the
greatest benefits of the Internet was its ability to remove the distance
that usually exists between people.21
Paragraph 2. Individual example – Jan Tchamani
Problem (2) + Transit: Internet (1) + Less bored (1) + Community support (1) + Jan’s
lesson learnt (1)
Jan Tchamani, an English teacher in Birmingham, UK, suddenly
developed a serious illness and had to quit her job. At age 50, she
found herself out of work and stuck at home with only her computer to
keep her company. After a while, she discovered that surfing the
Internet could help her feel less lonely and bored. She could listen to
music, watch films, play games, and explore the world. She also
joined an online group where she could talk about her problems and
get support and advice from others. She realised that one of the
greatest benefits of the Internet was its ability to remove the distance
that usually exists between people.22
Paragraph 3. Efforts made: more examples
One change led to another (3) + More examples (2+2)

She was so inspired by the people she met online that she decided to
start an IT club to teach older people how to use computers and the
Internet. She and her friends now organise events and collect money to
pay for private teachers. Many people have been helped by the club. A
59-year-old man learnt how to apply for work online and found a great
job. Now that he works and can take care of himself, his daughter has
time to study at university. A 61-year-old woman who was living alone
has started a small online company together with two friends. She no
longer feels lonely, and her company has become quite successful.

23
Paragraph 3. Efforts made: more examples
One change led to another (3) + More examples (2+2)

She was so inspired by the people she met online that she decided to
start an IT club to teach older people how to use computers and the
Internet. She and her friends now organise events and collect money
to pay for private teachers. Many people have been helped by the
club. A 59-year-old man learnt how to apply for work online and
found a great job. Now that he works and can take care of himself, his
daughter has time to study at university. A 61-year-old woman who
was living alone has started a small online company together with
two friends. She no longer feels lonely, and her company has become
quite successful.
24
Paragraph 3. Efforts made: more examples
One change led to another (3) + More examples (2+2)

She was so inspired by the people she met online that she decided to
start an IT club to teach older people how to use computers and the
Internet. She and her friends now organise events and collect money to
pay for private teachers. Many people have been helped by the club. A
59-year-old man learnt how to apply for work online and found a great
job. Now that he works and can take care of himself, his daughter has
time to study at university. A 61-year-old woman who was living alone
has started a small online company together with two friends. She no
longer feels lonely, and her company has become quite successful.

25
Paragraph 4. Actions and goals
Preparation (1) + Reason (1) + Plan (1)

Jan has started taking online classes to learn more about how to use
the Internet to make society better. She believes that it is highly
important to bridge the digital divide and make sure that everyone has
access to the Internet and knows how to use new technology. Her next
goal is to start a charity website to raise money for children in poor
countries.

26
Paragraph 4. Actions and goals
Preparation (1) + Reason (1) + Plan (1)

Jan has started taking online classes to learn more about how to use
the Internet to make society better. She believes that it is highly
important to bridge the digital divide and make sure that everyone has
access to the Internet and knows how to use new technology. Her next
goal is to start a charity website to raise money for children in poor
countries.

27
Paragraph 4. Actions and goals
Preparation (1) + Reason (1) + Plan (1)

Jan has started taking online classes to learn more about how to use
the Internet to make society better. She believes that it is highly
important to bridge the digital divide and make sure that everyone has
access to the Internet and knows how to use new technology. Her next
goal is to start a charity website to raise money for children in poor
countries.

28
Paragraph 5. Concluding
Conclusion (1) + Direct quote (2)

Jan's life has been greatly improved by the Internet. “When you go
through tough times, you meet others who are facing similar
challenges,” Jan says. “Thinking about other people's situations
inspired me to offer help.”

29
More examples for the essay
Paragraph 1. Introduction
Background (5 sentences) + Transit (1) + Main idea (1)
Paragraph 2. Individual example – Jan Tchamani
Problem (2) + Transit: Internet (1) + Less bored (1) + Community
support (1) + Jan’s lesson learnt (1)
Paragraph 3. Efforts made: more examples
One change led to another (3) + More examples (2+2)
Paragraph 4. Actions and goals
Preparation (1) + Reason (1) + Plan (1)
Paragraph 5. Concluding
Conclusion (1) + Direct quote (2)
30
Complete the passage about Wuzhen with the correct forms of the words in the box.
benefit to Wuzhen, a small waterside town
The Internet has brought great __________
in Zhejiang Province. For the past few years, Wuzhen has hosted the World
Internet Conference (WIC), which makes life in this ancient town much more
convenient than it has been. Residents here can _______
__________ surf online as easily as in
large modern cities. Plus they can __________
download movies and music at high speeds.
The Internet has even changed Wuzhen’s transport! For short __________,
distance both
residents and tourists can use the public bike system. Bikes can be rented by
cash
using online apps - no need for paperwork or __________ payment. In 2016, the
updated to be fully Internet-
parking system for Wuzhen's WIC centre was __________
inspire other
based. Wuzhen's entering the world of the Internet should __________
small towns around the world. No matter how small a town is, everyone should
network
be able to join the global access
_________ and _______the world of the Internet!

31
 1.
Listening & Talking
Choosing the best app
Listen to the conversation and find out what apps they want.

exercise app to
Xiao Bo is looking for a(n) __________
help him get in shape.

rich
Laura would like an app for getting ___________
grades
and another that will make her ___________
better.

33
Listen again. Are the sentences true (T) or false (F).

F 1. Both of Xiao Bo’s apps keep track of

the steps he takes.
T 2. Xiao Bo’s second app can help him
make a fitness plan.
F 3. Laura needs an app that will help her
get discounts.
T 4. Laura needs an app that add money to
her bank account.

34
Tick the sentences you hear.

Predictions, guesses, and beliefs

√ It might help me walk more.
 My guess is that it wouldn’t work.
√ I imagine this app would help me get fit faster.
√ I suppose that would be good.
 I believe this app could help me get thinner.

35
Tick the sentences you hear.

Predictions, guesses, and beliefs

√ It might help me walk more.
 My guess is that it wouldn’t work.
√ I imagine this app would help me get fit faster.
√ I suppose that would be good.
 I believe this app could help me get thinner.

36
What apps you once loved but finally got rid of?
What apps do you use?
What apps would you like to use in the future?

37
 Reading for Writing
Write a blog post

38
 Read the passage and answer the following three questions

1. What’s the main idea of the blog post? Write a title for it.

2. What guidelines does the author provide for staying safe online?

3. Who are the online troublemakers the blog post mentions?

39
 main idea

guidelines

troublemakers

40
 Maps

our office

Find more maps at slidescarnival.com/extra-free-resources-icons-and-maps

41
89,526,124
Whoa! That’s a big number, aren’t you proud?

42
 89,526,124$
That’s a lot of money

185,244 users
And a lot of users

100%
Total success!

43
 Our process is easy

Lorem 1 Lorem 2 Lorem 3

Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet,
consectetur adipiscing elit. consectetur adipiscing elit. consectetur adipiscing elit.
Duis sit amet odio vel purus Duis sit amet odio vel purus Duis sit amet odio vel purus
bibendum luctus. Morbi bibendum luctus. Morbi bibendum luctus. Morbi
iaculis dapibus tristique. In iaculis dapibus tristique. In iaculis dapibus tristique. In
hac habitasse platea hac habitasse platea hac habitasse platea
dictumst. dictumst. dictumst.

44
 Let’s review some concepts
Yellow Blue Red
Is the color of gold, butter and Is the colour of the clear sky Is the color of blood, and
ripe lemons. In the spectrum and the deep sea. It is located because of this it has
of visible light, yellow is found between violet and green on historically been associated
between green and orange. the optical spectrum. with sacrifice, danger and
courage.

Yellow Blue Red

Is the color of gold, butter and Is the colour of the clear sky Is the color of blood, and
ripe lemons. In the spectrum and the deep sea. It is located because of this it has
of visible light, yellow is found between violet and green on historically been associated
between green and orange. the optical spectrum. with sacrifice, danger and
courage.

45
5000

4000

3000

2000

1000

You can insert graphs from Excel or Google Sheets

46
 Tablet project
Show and explain your web, app or software projects using these gadget templates.

47
 Desktop project
Show and explain your web, app or software projects using these gadget templates.

48
 THANKS!
Any questions?
You can find me at @username & [email protected]

49
 Credits
Special thanks to all the people who made
and released these awesome resources for
free:
✘ Presentation template by SlidesCarnival
✘ Photographs by Unsplash

50
 Presentation design
This presentation uses the following typographies:
✘ Titles: Amatic SC
✘ Body copy: Quicksand
Download for free at:
https://www.fontsquirrel.com/fonts/amatic
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You don’t need to keep this slide in your presentation. It’s only here to serve you as a design
guide if you need to create new slides or download the fonts to edit the presentation in
PowerPoint®

51
 2.
Extra
Resources
For Business Plans, Marketing Plans,
Project Proposals, Lessons, etc
 Timeline
Blue is the colour of Black is the color of Yellow is the color of Blue is the colour of
the clear sky and the Red is the colour of ebony and of outer gold, butter and ripe White is the color of the clear sky and the
deep sea danger and courage space lemons milk and fresh snow deep sea

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

Yellow is the color of White is the color of Blue is the colour of Red is the colour of Black is the color of Yellow is the color
gold, butter and ripe milk and fresh snow the clear sky and the danger and courage ebony and of outer of gold, butter
lemons deep sea space and ripe lemons

53
 Roadmap
Blue is the colour of Black is the color of
the clear sky and the Red is the colour of ebony and of outer
deep sea danger and courage space

1 3 5

2 4 6

Yellow is the color of White is the color of Blue is the colour of

gold, butter and ripe milk and fresh snow the clear sky and the
lemons deep sea

54
 Gantt chart
Week 1 Week 2

1 2 3 4 5 6 7 8 9 10 11 12 13 14

Task 1

Task 2 ◆

Task 3

Task 4 ◆

Task 5 ◆

Task 6

Task 7

Task 8

55
 SWOT Analysis
STRENGTHS WEAKNESSES
Blue is the colour of the Yellow is the color of
clear sky and the deep gold, butter and ripe
sea lemons

Black is the color of

ebony and of outer White is the color of
space milk and fresh snow
OPPORTUNITIES THREATS

56
 Business Model Canvas

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
Insert your content Insert your content Insert your content Insert your content Insert your content

Key Resources Channels

Insert your content Insert your content

Cost Structure Revenue Streams

Insert your content Insert your content

57
 Funnel

AWARENESS Insert your content

DISCOVERY Insert your content

EVALUATION Insert your content

INTENT Insert your content

PURCHASE Insert your content

LOYALTY Insert your content

58
 Competitor Matrix
HIGH VALUE 2

Competit
or
Comp
etitor
Our company

Competitor

HIGH VALUE 1
LOW VALUE 1

Competit
or

Competit
Competitor
or

LOW VALUE 2
59
 Weekly Planner
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY

09:00 -
Task Task Task Task Task Task Task
09:45

10:00 -
Task Task Task Task Task Task Task
10:45

11:00 -
Task Task Task Task Task Task Task
11:45

12:00 -
✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time
13:15

13:30 -
Task Task Task Task Task Task Task
14:15

14:30 -
Task Task Task Task Task Task Task
15:15

15:30 -
Task Task Task Task Task Task Task
16:15

60
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ons-and-maps

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Diagrams and infographics

62
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And of course it resizes without losing quality.
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63
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