MEDIA & INFORMATIO

LITERACY
Quarter 2- Module 7

Opportunities,
Challenges and
Threats in Media
and Information
Do you ever wonder what makes
technology in business, education
and other sectors so important?

*Technology saves time and effort, and

most importantly, it improves
communication.
A Powerful Tool
Media and information are a powerful
voice of the people to express feelings
and thoughts. People nowadays are
already media and information literate,
but to
engage in a digital society, one needs
to be able to use these tools, and
inquire,
A. Opportunities, Challenges,
Threats and Risks in Media and
Information
The Internet has made research work
easier. Is this a sign of progress? Some
would say that the use of technology is
not
always a sign of progress. For them, the
use of traditional methods more
effective than the use of modern
I. Opportunities
1. Online Shopping. Through online
shopping and by using a web browser,
consumers can directly buy goods over
the internet.
2. Citizen Journalism. It is the collection,
dissemination and analysis of news and
information by the general
public,especially by means of internet.
I. Opportunities
3. Online Education. With internet
connection, anyone can earn a degree
without having to attend face-to-face
class sessions
II. Challenges
1. Age-inappropriate content. With the
unabated spread of media, one has to
be
very careful about access. There is a
wealth of information one can gain
from the
Internet, but there is also content that
is unfit for children and young people
II. Challenges
2. Illegal content. The Internet has also
been, and continues to be, used by
unscrupulous people to further their
illegal activities, like human trafficking,
fraud, or coercion to obtain a
commercial sex act or labor, and child
pornography. Some groups also use the
internet to further the ideas of racism
II. Challenges
3. Privacy invasion and identity theft.
Data posted on the Internet may be
accessed
and used for illegal activities. Personal
information may be willing shared as
pictures or text on social media or
inadvertently given by users as part of
such offerings as games or surveys.
II. Challenges
3. Privacy invasion and identity theft. A
way to get sensitive personal
information is phishing. It is the
fraudulent attempt to obtain sensitive
information such as username,
passwords and credit card details by
disguising oneself as a trustworthy
entity in an electronic communication.
III. Threats and Risks of Media and
Information
It is stated in the Philippine Constitution
that each person has the right to
freedom of opinion and expression. This
right includes freedom to hold and
express opinions without interference
and to seek, receive and impart
information and ideas through any
III. Threats and Risks of Media and
Information
With this right, we can negotiate, chat,
and express our opinions and
ideas,provided that we show respect to
persons whose opinions differ from
ours. Showing respect means listening
to others as they explain their
respective sides and trying to
III. Threats and Risks of Media and
Information
We do not have to agree with them.
Instead
of dismissing them, we can engage
them in a discussion and avoid being
aggressive.
We can disagree peacefully
III. Threats and Risks of Media and
Information
Furthermore, this simply tells us that
we should never abuse and misuse our
freedom of speech. Always remember
that an opinion is a self-report of
feelings or
personal judgement accompanied by
responsibility of thought.
III. Threats and Risks of Media and
Information
These are some laws against the abuse
and misuse of media and information,
which violate the rights of others and
threaten them in some ways.
III. Threats and Risks of Media and
Information
1. Libel / Slander- A person commits
libel if he/she, with malice, publishes a
false statement that is damaging to
another person’s reputation, office,
trade, business or means of livelihood.
III. Threats and Risks of Media and
Information
1. Libel / Slander- in the Philippine
constitution, libel is a violation of
Article 355 of the Revised Penal
Code. As stated in this article, libel can
be committed in the form of writing,
printing, and other similar means. If the
hurtful statement is spoken, the
III. Threats and Risks of Media and
Information
1. Libel / Slander-
General example of libel/slander:
a)spreading false rumors about
someone
b)having an extra-marital affair,
c)damaging the person’s reputation.
III. Threats and Risks of Media and
Information
2. Piracy- refers to the unauthorized
duplication of copyrighted content that
is
then sold at substantially lower prices
in the black market. It is illegal under
the
Cybercrime Law.
III. Threats and Risks of Media and
Information
2. Piracy- acquiring any digital copy of
any copyrighted material is punishable
by fine from Php 200,000 to Php
500,000 and six to twenty years in
prison. The Intellectual Property Code
and the Anti–Camcording Law were
previously in place to combat piracy in
III. Threats and Risks of Media and
Information
2. Piracy- is a form of theft as it takes
away from the producers and artists
the rightful compensation due them
such as patent/royalty fees, product
sales revenues,
Etc.
III. Threats and Risks of Media and
Information
3.Cybercrime Law- The Cybercrime
Prevention Act of 2012 (Republic Act
No. 10175) covers all other online
anomalies such as identity theft, child
pornography, data misuse,
cybersquatting and other computer-
related and internet facilitated
III. Threats and Risks of Media and
Information
3.Cybercrime Law- This law became
controversial in 2012-2013 since it also
criminalizes libel in the online world,
limiting certain exercises of freedom of
expression.
B. Education, Economic, Social and
Political Aspects and Influences of
Media and Information Literacy
What is innovation? It is the process of
developing a new method or process
or product that better serves existing
uses or start to serve a previously
unidentified
need.
B. Education, Economic, Social and
Political Aspects and Influences of
Media and Information Literacy
Media innovation is the change in
several aspects of the media landscape
– from the development of new media
platforms to new business models, to
new ways of producing media texts
changes in other areas such as
education, society, economy and
B. Education, Economic, Social and
Political Aspects and Influences of
Media and Information Literacy
Innovation in media would mean new
media associated with telephones and
communications, computers and
internet, virtual worlds, website games,
human-computer interface, computer
animation and other related media
improvements and
B1. Influence of Media on Education
It enhances the teaching and learning
processes inside the four walls of the
classrooms by using short films, written
articles, blog postings, and other digital
media. Teachers can use modern
technology, such as an interactive
Smart Board, to deliver the lessons and
activities.
B1. Influence of Media on Education
However, a piece of chalk, blackboard,
Manila paper and other non-digital or
non-interactive interactive instruments
like CDs and DVDs can still be used to
aid teachers in conducting lessons if the
resources are limited.
B2. Influence of Media on Society
The way we now deal with people with
different personalities, opinions, and
ideas, the way we access information
about human life, relationships,
education,
careers, entertainment, and others, and
the way we do business to promote
products
B2. Influence of Media on Society
These interactions are very different
from before, when the most prominent
forms of media were magazines,
newspapers and books.
B3. Influence of Media on Economic
The new media has made it possible for
any individual to offer products and
services online. The various media
platforms are a means to augment
people’s income. It is indeed true that
the new media affect the economic
progress and stability of the country.
B3. Influence of Media on Economic
Innovation in media has likewise created
new online jobs opportunities such as
tutorials in various subjects, airline
booking, art selling, product reviews on
YouTube, blogging, photography and
other IT related jobs.
B3. Influence of Media on Economic
Social media was once an expensive
platform for businesses to advertise
their products/services. But nowadays,
any media-literate person and business
entity can
set up his / her/ its own brand to reach
people and sell products and services
easily.
B4. Influence of Media on Politics
With the wider internet reach in the
Philippines and the corresponding
increase in Filipino social media users,
political individuals and parties and
government agencies have realized the
effectiveness and power of social media
platforms in terms of public
communication.
B4. Influence of Media on Politics
Digital Diplomacy, also called E-
diplomacy or Digi diplomacy is a
government’s use of social media and
information technology to communicate
to the public, especially foreign public.
Foreign ministries, embassies and other
government agencies have social media
accounts especially on Twitter and
B4. Influence of Media on Politics
Spreading information through social
media enables to directly send
messages
quickly and cost-effectively to the target
audiences, without convening a press
conference or sending a press release to
news agencies. Because of this, people
now
B4. Influence of Media on Politics
People have become informed about the
subjects they need or want. Through
media reports focusing on the
government programs, activities, and
issues, the
public is informed about the political
affairs and functions of the country.
B4. Influence of Media on Politics
Not all media effects are positive. One of the
current issues about social media on
political affairs is the spread of fake news,
both locally and abroad. The difficulty of
confirming whether social media news
reports are true has led to the abuse of the
medium by interest groups who share half-
truths or outright lies, which has led
Facebook and Twitter to remove fake
ERFORMANCE TASK #1
Make a short video
presentation (2-3 mins)
showing the influence of
media and information to:
Education, Society,
Economic, & Politics