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Public Communication Group 4

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74 views22 pages

Public Communication Group 4

Uploaded by

andrea magturo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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PUBLIC

COMMUNIATI
ON • DEFINITIONS, TYPES, TECHNIQUES,
AND EXAMPLES

ORAL COMMUNICATION
DEFINITION
• Public communication is the practice of dispersing a
message on a specific topic to the general populace
or to a specific group using various tools and
methods.

• It is one of the crucial forms of communication,


usually done for a specific purpose (Bhasin, 2021).
TYPES OF
PUBLIC
COMMUNICATI
ON
CEREMONI
• Ceremonial communications

AL
consist of speeches that mark
special occasions like
graduations, weddings,
birthday parties, funerals, and
many more. An emotional
connection with a personal
touch will be present here.
DEMONSTRAT
• Demonstrative

IVE
communications require an
option to speak clearly and
concisely about actions.
Behind demonstrative
communication, the idea lies
that the audience should leave
learning about how to
accomplish something.
INFORMATIVE
• With informative communication,
the speaker tries to disclose an
idea to the public. College
lectures include informative
speeches like industry
conferences and some officials
conveying important information.
Disseminating crucial
information is an integral part of
this communication. Media, TV,
Radio can also be considered
under informative
communication.
PERSUASIVE
• Persuasive communication
requires a practicing voice that
convinces the public from a
perspective.
• Techniques in persuasion include:
pathos (appeal to emotion), ethos
(authority), logos (logic), and
appeal to trust.
SEMIOTIOCS
AND SIGNS
• Public communication can also
come in the form of signs and
semiotics in any dimension like
traffic signs, signs at airports, and
many more. This type of
communication uses graphics to
convey some information to the
public.
CATEGORIES OF
SPEECH
• In public communication, the speeches you deliver fall into three general
categories, those are;

TO ENTERTAIN TO INFORM TO
PERSUADE

• To engage interest • To increase •• To


To change
change
• Narrative speaking listeners’ attitudes,
attitudes, beliefs,
beliefs,
(story telling) understanding behaviors
behaviors
• Amuse listeners • May take form of
• Humor and offense demonstration
• May include
information about
occasion.
Main example of public communication:

PUBLIC
SPEAKING
• Public speaking is, simply, an
oral presentation or speech
delivered to a live audience.
THE IMPORTANCE OF
PUBLIC SPEAKING
Communication:
Essential for conveying ideas clearly
and persuasively.

Professional Growth:
Enhances career opportunities and
leadership skills.

Influence:
Helps in inspiring and motivating
others.

Influence:
Helps in inspiring and motivating
others.
KEY SKILLS
FOR
EFFECTIVE
PUBLIC
• Confidence: Believing in

SPEAKING
yourself and your • Body Language: Using
message. non-verbal
communication
• Clarity: Speaking clearly effectively.
and concisely.
• Preparation: Organizing
• Engagement: Capturing and rehearsing your
and maintaining audience speech.
interest.
G
TIPS FOR EFFECTIVE
SPEECH
• Use a conversational style more
often
• Look at your audience in the eye
so they well feel that they are a
part of your speech.
• Remember to adjust your
volume to the size of the
audience and the venue
• Vary your rate or speed to keep
your audience interested and to
avoid a monotone pattern.
• Master your voice and find your
pitch level.
• Use pauses to emphasize the
most important words, phrases,
or sentences.
• Pronounce and enunciate words
correctly.
• Avoid fillers
• Start your speech by standing
up straight and balancing your
weight
• Use precise movements
• Avoid having a poker face or a
highly animated face.
• Dress properly and appropriately
• Observe ethics by coming
prepared, being honest with
your words, being polite,
avoiding offensive words and
backbiting.
• Breathe in and out to relax
before your speech.
• Most importantly, enjoy.

TERMS OF SPEECH:
• Modulation – adjusting of volume
(Big audience: 50+) (Small audience: 1-
49)
• Volume – Loudness and softness
• Pitch – Highness and lowness
• Enunciation – how correctly you sound
the words
• Rate - Speed
• Stage Presence – How you look, walk,
and stand
• Gestures
STRUCTURING
YOUR SPEECH
Introduction:
Grab attention, state purpose, and outline key points.

Body:
Present main ideas with supporting evidence and
examples.

Conclusion:
Summarize key points, restate the purpose, and end
with a strong closing statement.
OV E RC O M I N
G
N E RVO U S N E S
Practice: Rehearse multiple times to

S
build familiarity.

Visualization: Imagine yourself


speaking confidently.

Breathing Techniques: Use deep


breathing to calm nerves.

Positive Self-Talk: Encourage yourself


with affirmations.
• Ask Questions: Involve • Visual Aids: Incorporate
the audience through slides, charts, and
interaction. images to support your
message.
• Use Stories: Share • Body Language: Maintain
relevant anecdotes to eye contact, use
make points relatable. gestures, and vary your
tone.

ENGAGIN
G YOUR
AUDIENC
HANDLING
Q&A
SESSIONS
Understand the question
Listen Carefully:
before responding.

Stay Calm: Take your time to


formulate an answer.

If you don’t know the


Be Honest: answer, admit it and offer
to follow up later.
USING VISUAL AIDS
EFFECTIVELY
Clarity: Relevance: Simplicity:

Ensure text and Use visuals that Avoid clutter


visuals are clear support and and focus on
and legible. enhance your key points.
message.

Practice: Familiarize yourself with the


technology and setup.
CONTINUOUS
IMPROVEMENT
• Seek Feedback: Ask for constructive
criticism from peers and mentors.

• Record Yourself: Review recordings to


identify areas for improvement.

• Attend Workshops: Participate in public


speaking workshops and seminars.

• Read and Learn: Study books and


resources on public speaking.
CONCLUSI
ON
• Public communication is necessary for everyday life
as well as other types of communication. It can be
shown through different ways and different media.
• Mastering public speaking takes practice,
preparation, and a willingness to grow. By
developing key skills, engaging your audience, and
continuously improving, you can become a
confident and effective speaker.

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