MULTIMEDIA

AND ICT
Abellana National School

Quarter 2- Week 1
 WHAT’S
NEW
BEFORE AFTER
 • Explores the principles
of interactivity and
rich content in the
OBJECTIVE context of Web 2.0
and the participation
S of the user in the
online experience
WHAT IS IT
KEY TERMS:
• Multimedia is the integration of text, sound,
graphics, animation, and video into a single unit.
• Interactive means that the user or audience has
control over the program or presentation.
• Web 2.0 is the interactive version of web-based
communities and social networking websites like
Facebook, Orkut, LinkedIn, etc. It also includes
video sharing, wikis, blogs, mashups, etc. In Web
2.0, the user cannot only receive 5 information but
also contribute and modify the available content. It
is also referred to as ‘read-write internet’.
WHAT IS IT
KEY TERMS:
• Rich user experience is the ability of the
Web to deliver full-scale GUI style applications
to the client, making it easier to interact,
share, and access Web content. Although rich
user experience is based on rich contents, it
focuses on the rich user interface to enhance
• how
GUI the data is presented,
(Graphical manipulated,
User Interface) is aand
used by the users.
program that allows a person to work
easily with a computer by using a mouse
to point a small pictures and other
elements on the screen.
 TYPES OF VIDEOS,
RICH AND EMBEDDER, AND
ON- DEMAND
MULTIMEDIA SOUND, MUSIC,
OR AUDIO
CONTENT ONLINE GAMES,
TESTS, AND
COURSEWARE
WEB-, GAME-,
POD-, AND VOD-
CASTING
 A. VIDEOS, EMBEDDER, AND ON-
DEMAND
HTML5 introduces a ribbon of new
tags to accommodate the increasingly
interactive and multimedia nature of
the Web. While there have been
numerous ways to embed video,
audio, and dynamic imagery in the
past, the new web standard attempts
to make
EXAMPLE: this easier,
THE SYNTAX FORmore consistent,
EMBEDDING AN IMAGE
IS
and more reliable.
<IMG SRC="IMAGE-URL" ALT="ALT TEXT">.
A. VIDEOS, EMBEDDER, AND ON-
DEMAND
Markdown. It includes syntax for
embedding images, but not audio and
video files. Embedded video in
particular has become a lot more
commonplace since John Gruber wrote
the original Markdown spec. It would be
good to have a standard or common
wayEXAMPLE:
to embed
audio and video using
Markdown.
, WHERE ![ ] IS THE SYNTAX FOR AN IMAGE.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
1. Facebook Live
is a Facebook’s live-
streaming tool used to
engage viewers in real-
time.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
2. YouTube editor is used to create
new videos and edit clips and
publish them to YouTube with one
click. All of your uploads are added
automatically to the video editor.
You can combine multiple videos,
add music from a library of
approved tracks, and customize
clips with special tools and effects.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
3. YouTube live streaming. Once
your YouTube channel is enabled,
you have three options to start a
live stream. Stream Now is a
quick and easy way to send
content to automatically start and
stop the stream for you at the
right time.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
4. Adobe Spark. Spark is Adobe’s
app to transform ideas into visual
stories. You can pick photos, add
text, and apply design filters to
create professional graphics and
easily combine video clips,
photos, and icons into an
engaging video.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
5. Magisto is an app to create
professional videos with easy-
to-use editing tools, captions,
custom branding, and
commercially licensed music.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
6. Facebook Slideshow.
Facebook slideshow ads are
video-like ads that use motion,
sound, and text to tell your story
across devices. Slideshows load
quickly so they play beautifully
on any connection speed.
 ONLINE TOOLS TO
PRODUCE VIDEO
7. Loopster CONTENT
is a full-featured online video
editor with an easy-to-use interface. You
can edit your videos by rotating,
cropping, splicing, zooming, and adding
sound effects to either standard or high-
definition videos. You also can add and
reorder video fragments, overlay music
and titles, add animated transitions, and
saved to any format.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
8. Wideo is a tool to create
animated videos for a
marketing campaign. Just
drag and drop elements or
upload your own images and
start animating in a few
clicks.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
9. Periscope is a Twitter’s app
for live streaming. Broadcast
live video and interact with
people through hearts and
comments. Instantly share
your live videos to Twitter and
other social network.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
10. WeVideo is a full-featured
online platform for editing video.
Use text, transitions, motion
effects, picture-in-picture, green
screen technology, custom call-to-
action, a music library, and more.
Ensure your videos always look
good with HD resolution.
 ONLINE TOOLS TO
PRODUCE VIDEO
CONTENT
11. StoriesAds.com is a tool for
creating compelling video content
tailored for Instagram’s vertical
format. StoriesAds.com provides the
tools for advertisers and marketers
to build vertical video assets for
Instagram directly from a web
browser in a quick and cost-
effective manner.
 ONLINE TOOLS TO
PRODUCE VIDEO
12. AnimotoCONTENT
is a platform for creating
videos and slideshows with three story
telling products. The marketing video
builder is a drag-and-drop tool,
designed to perform well on social
media. The slideshow builder provides
roughly 100 templates to turn photos
and video clips into a professional
slideshow video.
 B Sound, Music, or Audio.

If videos are too much for you, you can always

record sounds. You can now share your sound bites
to the entire world (e.g., Soundcloud).
 C Online Games, Tests, and
Courseware
Online Games
An online game is a
video game that is
either partially or
primarily played
through the internet or
another computer
network. Game
developers now create
what is called “browser-
based games.” You do
not need to install these
games to your
computer as they run in
 C Online Games, Tests, and
Courseware
Online Test
Electronic assessment
also known as e-
assessment or online test
is the use of information
technology in various
forms of assessment
such as educational
assessment, health
assessment, and
psychological
assessment. This may
utilize an online
computer connected to a
network. Online survey
C Online Games, Tests, and
Courseware
Online Courseware
is educational material intended as kits
for teachers or trainers or as tutorials
for students usually packaged for use
with a computer. Courseware can
encompass any knowledge area but
information technology subjects are
most common. Courseware can include
material for instructorled classes, web
sites that offer interactive tutorials,
material that is coordinated with
distance learning such as online classes
conducted over the internet, and videos
for use individually or as part of classes
C Online Games, Tests, and
Courseware
D Web-, Game-, Pod-, and
Vod-casting
Webcast
It is a media file distributed over the
internet using streaming media technology.
A webcast may either be distributed live or
on demand. Essentially, webcasting is
broadcasting over the internet. A webcast
uses streaming media technology to take a
single content source and distribute it to
many simultaneous listeners or viewers.
D Web-, Game-, Pod-, and
Vod-casting
According to PCMAG, Webcast means to
• send live audio or video programming
over the web. It is the internet counterpart
to traditional radio and TV broadcasting.
• send selected Web-based information
(text, graphics, audio, video, etc..) to
internet users based on individual
requirements. Users typically must have
the appropriate multimedia application in
order to view a Webcast.
www.webopedia.com
D Web-, Game-, Pod-, and
Vod-casting
Gamecast
is a hook for some functionality that will be
available in the future. What it does is send
play by play data to web server. The intent is
that if you are scoring a game on an iPhone
(or an iPod Touch with WiFi connectivity), you
will be able to send the play-by-play data to
the server in real time, and other people
interested in your game will be able to
access your data.
D Web-, Game-, Pod-, and
Vod-casting
Podcast
A podcast is an episodic
series of digital audio or
video files which a user can
download and listen to. It is
often available for
subscription, so that new
episodes are automatically
downloaded via web
syndication to the user’s own
local computer, mobile
application, or portable
media player (e.g., Stuff You
D Web-, Game-, Pod-, and Vod-
casting
Vodcast
is something like a TV
program or element of a
program. Unlike TV programs
which you have to watch
when scheduled, vodcasts are
stored on servers and you can
download them whenever you
want. It is a “Video on
Demand” (VOD) with ‘cast’
thrown on the end as in
broadcast. It is an episodic
series of video streamed
online (e.g., YouTube
D Web-, Game-, Pod-, and
Vod-casting
BENEFITS OF VODCAST
• Video content on demand when consumer
wants access.
• Easier and cheaper than TV production.
• Allows for skills and delivery convergence.
- A newspaper can be an online
broadcaster and a broadcaster can be an online
newspaper.
• Flexible mass distribution much easier.
• Little to no cost for maker or consumer.
- No copies to be made and distributed.