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Digital Marketing Analytics Presentation - Compressed

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11 views

Digital Marketing Analytics Presentation - Compressed

Uploaded by

rupeshdusane0
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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DIGITAL MARKETING

ANALYTICS OF KATRAJ
DAIRY AND CHITALE
DAIRY
Overview of Key Marketing
Channels and Audience
Engagement Insights

Rupesh Dusane
Pi”esenter
KATRAJ DAIRY
OVERVIEW
An introduction to Katraj Dairy, covering its founding
history, product range, and market presence.
KZY DIGITAL MARKETING CHANNELS
Digital Strategies of Katraj and Chitale Dairy

Katraj Daizy's Social Media Platforms Chitale Deizy's Website and SEO Efforts
Utilizes platforms such as Facebook and InStdgram for engagement Prioritizes website functionalty and adopts SEO strategies for
and outreach. improved search rankings.

Katraj Dairy's Website and SEO Efférts


Focuses on website functionality and employs various SEO
strategies to enhance vislbTIi‹y.

Katraj Dairy's Email Martzeting


Implements targeted campaign strategies aimed at specific
audiences.

Mtitala Mairy's Social Media Platforms Chitale Dairy's Email Marketing


Engages users on platforms like Twitter and Linkedln for broader Focuses on campaign strategies tailored to particular target
outreach. audiences.
AUDIENCE ENGAGEMENTANALYTICS
Engagement Strategies of Katraj and Chitale Dairies

Katra) Dairy's Social Madia Interaction Katraj Dairy's Website User Experience Aatraj Dairy's Community Building
Focus on zypes of content shared and Efforts in fostering online community activities
engagement metrics tracked. Analysis of bounce rate, session duration, and and loyalty programs.
user feedback.

Chitale Dairy's Social Madla Chftale Dairy's Website User Chltale Dalry'e Community Building
W !* ’* Initiatives In online community activities and
Similar to Xatraj Dairy, focusing on content Evaluation of bounce rate, session duration, and loyalty programs.
types and engagement metrics. feedback from users.
Metrics for Katraj Metrics for Chitale
Dairy Daizy
1.Website Traffic: Month1y 1. Website Traffic: Monthly '
visitors and unique users. visitars°pnd unique users.
2.Social Media Reach: Follower 2.Socfal Media Reach: Folio\/r r
growth rate and joy\rt{t
Impressions. rate and impressions.
3.Engagement Rate:
Katraj Dairy his. Chitale
3.Engagement Rate: Likes,
Likes,'tz0mmerits„ Dairy
comments. shares, and
content virallzy. shares, and content
4.Conversion Rate: Sales vira]Ity,
conversions from digital 4.Conversion Rate:
platforms. 5aTes.conveI'sUr\§
from digital platforms.

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