Chapter 4 Social Responsibility
Chapter 4 Social Responsibility
Consumers
Business
Employees Activities Environment
Investors
Consumerism: Activities of individuals,
groups and organizations aimed at
protecting consumer rights.
land.
Responsibility to The
i. Water Pollution;
Environment
ii. Air Pollution;
• It is concerned with what is right and what is wrong in human behavior on the basis of
standard behavior or conduct accepted by the society. Honesty, truthfulness,
compassion, sympathy, feeling of brotherhood etc. are considered ethical.
• Generally ethics is the branch of social science. It deals with moral principles and social
values. It helps us to classify what is good and what is bad? It tells us to do good things
and avoid to do bad things.
So the business man must give a regular supply of quality goods and services at reasonable prices to their
consumers.
They must avoid indulging in unfair trade practices like adulteration , misleading advertising , cheating in
They must give fair wages to and provide good working conditions to their workers. Etc.
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Factors influencing ethical behavior:
• The business environment: Almost daily , business managers face ethical
dilemmas resulting from the pressures of the business environment. They are
challenged to meet sales quotas, cut costs, increase efficiency, or overtake
competitors. These factors influence the ethical behavior. Conflicting interest
is another ethical problem steaming from the business environment.
• The organization: An organization is a group of people working together in a
structured and coordinated fashion to achieve a set of goals. The
organization itself also influence behavior. Individuals often learn ethical or
unethical behaviors by interacting with others in the organization. An
employee who sees a superior or co- worker behaving unethically may follow
suit.
• The individual: A persons own moral philosophy also influence his or her
ethical behavior.
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Business ethics require business managers to answer moral questions such
as: