Question Bank for CIE 1
Question Bank for CIE 1
SEMESTER 5th
SUBJECT CODE 22ME553
FACULTY Dr.Vivek Bhandarkar V N
Product Design and Development
Sub Code: 22ME553 CIE: 50
Hrs/ Week: 3 SEE: 50
Total Hrs: 40 Credits: 3
Module 1
• Introduction: Characteristics of successful product development, Design and development of products, duration and cost of product
development, the challenges of product development.
• Development Processes and Organizations: A generic development process, concept development: the front-end process, adopting the
generic product development process, the AMF development process, product development organizations, the AMF organization.
• Product Planning: The product planning process, identify opportunities. Evaluate and prioritize projects, allocate resources and plan timing,
complete pre project planning, reflect all the results and the process. 8 hours
Module 2
• Identifying Customer Needs: Gather raw data from customers, interpret raw data in terms of customer needs, organize the needs into a
hierarchy, establish the relative importance of the needs and reflect on the results and the process.
Product Design and Development
Sub Code: 22ME553 CIE: 50
Hrs/ Week: 3 SEE: 50
Total Hrs: 40 Credits: 3
Text Books:
1. Product Design and Development - Karl. T. Ulrich, Steven D Eppinger, Maria C. Yang McGrawHill - 7 th Edition 2020
Reference Books:
1. Product Design and Manufacturing - A C Chitale and R C Gupta, PH1, - 7 th Edition, 2023.
2. Product Design for Manufacture and Assembly – Geoffery Boothroyd, Peter Dewhurst and Winston Knight - 2002
E-learning: 1. NPTEL - Product Design and Manufacturing, IIT Kanpur, Prof. J. Ramkumar, Dr. Amandeep Singh
https://nptel.ac.in/courses/112104230
2. NPTEL - Product Design and Development By Prof. Inderdeep Singh, IIT Roorkee
https://archive.nptel.ac.in/courses/112/107/112107217/
1. Innovation by Design By Prof. B.K. Chakravarthy , IDC School of Design-IIT Bombay
https://onlinecourses.nptel.ac.in/noc19_de05/preview
Product Design and Development- Question Bank –CIE1
Mission
Stateme
nt
Detailed Production,
Market Prototyping Post-
Concept Feasibility Design Manufacturing Launch
Research and Launch
Development Study and Planning and
and Analysis Testing Support
Engineering Marketing
Development Process for a Small Company Entering the Racing Wheelchair Market
For a small company trying to break into the market for racing wheelchairs, the development process would likely be
customization-focused and high-risk/high-reward
Mission
Statemen
t
Market
Research
User
, Iterative Small- Marketing
Scaling Up
Concept Feasibility Testing
and Prototyping Design Scale and
Development Study And
User Improvements Production Sponsorship
Feedback
Engagement
Organisation chart
Challenges
Elaborate the above points for product development organization
Product Design and Development: Identifying Customer Needs
2 Rare Design Apple’s design philosophy and aesthetic are unique and highly regarded,
Excellence making their products stand out in the market.
3 Inimitable Proprietary Apple’s proprietary technologies, such as the M1 chip, provide performance
Technology advantages that are difficult for competitors to replicate.
4 Non-substitutable User Experience The holistic user experience provided by Apple’s ecosystem is difficult to
substitute, as it combines hardware, software, and services in a way that
competitors struggle to match.
Product Design and Development: Identifying Customer Needs
Q7. Identify the VRIN resources for a product-based company you admire. What new product
opportunities might be enabled by these resources?
ANS Cont…: New Product Opportunities
Sl. New Product Opportunities Opportunities enabled by
No.
1 Augmented Reality Create AR glasses that offer immersive experiences for Design excellence and proprietary
(AR) Glasses gaming, education, and professional applications. technology.
2 Smart Home Expand into smart home devices that work effortlessly Ecosystem and exclusive partnerships
Solutions with existing Apple products, enhancing home
automation and security.
3 Wearable Innovate new wearable devices beyond the Apple Proprietary technology and user
Technology Watch, such as smart clothing or fitness gear. experience
4 Education Develop educational tools and platforms that leverage Ecosystem and design excellence
Technology AR and AI to enhance learning experiences.
5 AI and Machine Integrate AI and machine learning more deeply into Proprietary technology and
Learning products, offering personalized experiences and ecosystem.
advanced functionalities.
Product Design and Development: Identifying Customer Needs
Q10. Translate the following customer statements about a student book bag
into proper needs statements:
“See how the leather on the bottom of the bag is all scratched; it’s ugly.”
“When I’m standing in line at the cashier trying to find my check book
while balancing my bag on my knee, I feel like a stork.”
“This bag is my life; if I lose it I’m in big trouble.”
“There’s nothing worse than a banana that’s been squished by the edge
of a textbook.”
“I never use both straps on my knapsack; I just sling it over one
shoulder.”
Product Design and Development: Identifying Customer Needs
Q10.
Customer Statement: Needs Statement:
1 “See how the leather on the bottom of the bag The bag should have a durable bottom that
is all scratched; it’s ugly.” resists scratches and maintains an attractive
appearance over time.
2 “When I’m standing in line at the cashier The bag should have an easily accessible
trying to find my check book while balancing compartment for frequently used items to
my bag on my knee, I feel like a stork.” facilitate quick access.
3 “This bag is my life; if I lose it I’m in big The bag should have secure features to
trouble.” prevent loss or theft, such as a lockable zipper
or a tracking device.
4 “There’s nothing worse than a banana that’s The bag should have compartments that
been squished by the edge of a textbook.” protect delicate items from being crushed by
heavier objects.
5 “I never use both straps on my knapsack; I The bag should be comfortable and functional
just sling it over one shoulder.” when carried over one shoulder.