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1. Introduction to MIL - Elements of Media Literacy and Critical Thinking

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28 views27 pages

1. Introduction to MIL - Elements of Media Literacy and Critical Thinking

Uploaded by

Dolly Matibag
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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MEDIA AND INFORMATION

LITERACY (MIL)
1. Introduction To Media and
Information Literacy (Part 3):
Fundamental Elements of Media Literacy
Critical Thinking
Mr. Arniel Ping
St. Stephen’s High School
Manila, Philippines
MIL PPT 03, Updated: October
TOPIC OUTLINE
I- Fundamental Elements of Media
Literacy
II- Critical Thinking
A. Definition
B. Fallacies of Thinking
C. Importance of Critical Thinking
III- Formative Assessments
A. Applying Critical Thinking
VIDEO PRESENTATION

What is Media Literacy?


by Center for Media Freedom &
Responsibility, Philippines

https://www.youtube.com/watch?v=q8ntNPX
QnS0
FORMATIVE ASSESSMENT: RECITATION
• What is media literacy?
• How is media literacy
related to information
literacy and digital
literacy?
• Why is media and
information literacy
very important for
democracy?
FUNDAMENTAL ELEMENTS OF MEDIA LITERACY
(ART SILVERBLATT, 1995)
1. An awareness of the impact of media.
2. An understanding of the process of mass
communication.
3. Strategies for analyzing and discussing media
messages.
4. An understanding of media content as a text
that provides insight into our culture and our
lives.
5. The ability to enjoy, understand, and
appreciate media content. P. 15
TEXTBOOK
FUNDAMENTAL ELEMENTS OF MEDIA LITERACY
(ADDED TO SILVERBLATT’S 5 ELEMENTS)
6. An understanding of the ethical and moral
obligations of media practitioners.
7. Development of appropriate and effective
production skills.
8. Critical thinking skills enabling the
development of independent judgments
about media content

TEXTBOOK P. 15
• Relate the
fundamental
elements of media
literacy in the
following
controversial and
viral events/ issues:
CONTROVERSIAL AND VIRAL
• FHM Philippines, Cover
of March Issue, 2012
• Uploaded on FHM
official Facebook page
on Feb. 25, 2012
• Issue: Racist
• Result: FHM recalls
'racist' cover of March
issue and apologized,
Bella Padilla apologized
on Twitter
CONTROVERSIAL AND VIRAL
• "The Naked Truth“,
Bench Philippines
fashion show in 2014
• Issue: Sexist
• Result: Bench made a
public apology on
Facebook, Coco Martin
issued a public apology
through an official
statement
CONTROVERSIAL AND VIRAL
• T- Shirt at SM Store, SM
Megamall (2014)
• The issue was posted on
Facebook by Karen
Kunawicz
• Issue: Trivialization of Rape,
Promoting Rape Culture
• Result: SM respond to the
issue via Twitter account
@smsupermalls,
https://www.facebook.com/photo.php?fbi immediately pulled out all
d=10154573238555361&set=a.101522
03910670361.913399.590115360&type the t-shirts of the consignor
=3
that distributes them.
WHAT IS CRITICAL THINKING?
THIS IS NOT CRITICAL THINKING!
WHAT IS CRITICAL THINKING?
• Critical thinking is the
intellectually disciplined
process of actively and
skillfully conceptualizing,
applying, analyzing,
synthesizing, and/or
evaluating information
gathered from, or generated
by, observation, experience,
reflection, reasoning, or
communication, as a guide to
belief and action ( Scriven and
WHAT IS CRITICAL THINKING?

• Critical thinking is thinking


about your thinking while
you're thinking in order to
make your thinking better
(Paul, 1992)
Why is critical
thinking very
important?
The ability to recognize fallacies of
thinking is one of the fundamentals of
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
GIVE AN EXAMPLE OF THIS FALLACY OF
THINKING.
FORMATIVE ASSESSMENT
APPLYING CRITICAL THINKING

• What message or
argument is
presented in this
poster?
• Do you agree
with the message
or argument?
Why or why not?

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