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2.Communication Processes, Principles and Ethics

The document outlines the definition, process, and principles of communication, emphasizing its role as a process of exchanging ideas and meanings. It details the elements of communication, including sender, message, channel, receiver, and feedback, while also highlighting the importance of effective communication principles and ethics. The content is structured to facilitate understanding and application in purposive communication contexts.

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Nashrin Cudales
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5 views

2.Communication Processes, Principles and Ethics

The document outlines the definition, process, and principles of communication, emphasizing its role as a process of exchanging ideas and meanings. It details the elements of communication, including sender, message, channel, receiver, and feedback, while also highlighting the importance of effective communication principles and ethics. The content is structured to facilitate understanding and application in purposive communication contexts.

Uploaded by

Nashrin Cudales
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Communication

Processes, Principles
and Ethics
Instructor: Lilian Guia B. Burgos, MAEd-
LT
GEC 605- Purposive Communication
Lesson
1. Define Communication;
Objectives:
2. Discuss the communication process
and its elements; and
3. Value the importance of principles
and ethics in communication.
What is
Communication ?
1. Communication is a process.
STATEMENTS YES NO

2. Communication involves meanings.


3. Communication is the exchange of ideas, thoughts, and information from one source to
another.
4. Communication hinders the continuous advancement of engineering, technology, education,
religion, governments, and economics.
5. Communication happens when we transmit ideas and emotions verbally or non-verbally.

6. Communication is social interaction.

7. Individual communicates based on the way they will interpret it.

8. Sender and receiver have their own personal filters when they send or receive message.

9. Communication is not symbolic.

10. Communication follows a system.


What is
Communication ?
Communication can be defined as the
process of transmitting information and
common understanding from one person to
another (Keyton, 2011). The word
communication is derived from the Latin
word, ― “communis”, which means
common.
What is
Communication ?
(1)According to Dapat et al. (2016),
communication is the process of
exchanging of thoughts, feelings,
expressions, and observation between or
among persons.

(2) Communication is defined as a process of


constructing meaning through symbolic
interaction (Adler et al., 2020).
What is
Communication
(3) Verderber et al. (2017) ?
explained that
communication is an intricate process of
expressing, interpreting, and coordinating
messages with one another.

(4) Communication is a transactional


process of constructing and sharing
meaning with other individuals (Rothwell,
2020).
What is
Communication ?
With the aforementioned definitions, few
assumptions about communication derived:
(a) communication is a process;
(b) communication is about sharing;
(c) communication uses symbols to
generate messages or meaning; and
(d) communication is a phenomenon.
What is
Communication ?
1. Communication is a process.
STATEMENTS YES NO

2. Communication involves meanings.


3. Communication is the exchange of ideas, thoughts, and information from one source to
another.
4. Communication hinders the continuous advancement of engineering, technology, education,
religion, governments, and economics.
5. Communication happens when we transmit ideas and emotions verbally or non-verbally.

6. Communication is social interaction.

7. Individual communicates based on the way they will interpret it.

8. Sender and receiver have their own personal filters when they send or receive message.

9. Communication is not symbolic.

10. Communication follows a system.


Communication
Process
Elements of Communication
according to (Kitson, Marshall, Bassett, & Zeitz, 2013)

1. Sender
The sender is also known as the source of
information. He or she is the one who formulates
the message to be sent and is one of the
participants involved in the communication
process. The sender is the one who initiates the
communication.
Elements of Communication
according to (Kitson, Marshall, Bassett, & Zeitz, 2013)

2. Message
It is the content of the communication or ‘what’
the sender wants to transmit. Message can be
conveyed in different forms – in words, pictures
and even nonverbal such as gestures and facial
expressions.
Elements of Communication
according to (Kitson, Marshall, Bassett, & Zeitz, 2013)

3. Channel
Channel is the medium or means on how the
message will be transmitted. Verbally, one can
communicate directly or talk using cell phone,
while written letters could be sent through e-
mails, announcements are made in newspapers,
television and other media. Some information is
also disseminated on the internet.
Elements of Communication
according to (Kitson, Marshall, Bassett, & Zeitz, 2013)

4. Receiver
The receiver is the one who decodes the
message and is one of the parties involved
in the communication. He or she interprets
and gives meaning to the message based on
his or her experiences.
Elements of Communication
according to (Kitson, Marshall, Bassett, & Zeitz, 2013)

5. Feedback
It is the reaction of the receiver which is
conveyed back to the sender. Feedback is the
indication that the sender successfully
transmitted the message and the receiver
understood the message.
Principles of Effective Oral
Communication
1. Be clear with your purpose.

2. Be complete with the message you deliver. Make sure that your

claims are supported by facts and essential information.

3. Be concise. You do not need to be verbose or wordy with your

statements.

4. Be natural with your delivery. Punctuate important words with the

appropriate gestures and movements. Exude a certain degree of

confidence even if you do not feel confident enough.

5. Be specific and timely with your feedback. Inputs are most helpful
Principles of Effective Written
Communication (7 C’s)
1.Clear

2.Concise

3.Concrete

4.Correct

5.Coherent

6.Complete

7.Courteous
Ethics in
Communication
1. Seek to “elicit tothe
According Jonebest” inLewis
Johnson communications
(2015)

and interactions with other group


members.

2. Listen when others speak.

3. Speak non-judgmentally.
Ethics in
Communication
1. Seek to “elicit tothe
According Jonebest” inLewis
Johnson communications
(2015)

and interactions with other group


members.

2. Listen when others speak.

3. Speak non-judgmentally.
Ethics in
Communication
4. SpeakAccording
from your own
to Jone experience
Johnson and
Lewis (2015)

perspective, expressing your own thoughts,


needs and feelings.

5. Seek to understand others rather than to


be right.
Ethics in
Communication
6. Avoid According
speaking for others
to Jone or (2015)
Johnson Lewis

universalizing your opinions.

7. Manage your personal boundaries.

8. Respect the personal boundaries of


others
Ethics in
Communication
6. Avoid According
speaking for others
to Jone or (2015)
Johnson Lewis

universalizing your opinions.

7. Manage your personal boundaries.

8. Respect the personal boundaries of


others
Ethics in
Communication
9. Avoid According
interrupting
to Joneconversations.
Johnson Lewis (2015)

10. Make sure that everyone has “equal air


time”
Observe!
Based on the video that has been shown to you, explain
the right way of communication that should have
been used in order to have proper communication.

DO NOT RESEARCH YOUR ANSWERS, BASE IT FROM OUR


DISCUSSION.
https://www.youtube.com/watch?v=9eNhYL-zHek

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