Communication

Introduction
Plan of talk

1. What is communication?
a) Definition
b) Communication process
c) Communication method
2. Sending verbal message
3. Listening to verbal message
4. Sending non-verbal message
5. Reading non-verbal message
What is
Communication?
What is Communication?

 Definition
 Communication process
 Communication method
Definition
Communication

Communication is a process
whereby information is
transferred and understood
between two or more people.
Effective Communication

Transferring the right

information
To
The right person
At
The right time
In
A cost-effective manner
Cont. …

Said Heard

Heard Listened

50 Listened Is Understood
%
Understood Believed

Believed Remembered

The remembered
1/32 of what is said
is
Communication Process
 Message

Filters Filters

• Beliefs • Beliefs
• Values • Values
Sensor • Question Sensor • Question
y Data & y Data &
Metapho Encoding Metapho Decoding
r r
• Behaviou • Behaviou
r Type r Type
• State • State

Sender Receiver

Channel
Components of the Communication
Process

Sender Receive
r

The process begins when the sender wants to communicate

some information or ideas.
Sender

Sender Receive
r

Sender:
The participant
Participants
transmitting the
:
message.
Receiver

Sender Receive
r

Receiver:
The participant
Participants
receiving the
:
message.
Message

Sender Receive
r

Message is the key idea that the sender wants to

communicate.
Encoding

Encoding

Sent Message:
Sender Red Rose is Receive
beautiful. r

The translation of a message that is of thoughts or ideas

Encoding:
of the sender into words or symbols that the receiver will
understand.
Decoding

Encoding

Decoding

Received Message:
Sender Receive
Red Rose is a thing of r
beauty.

The translation by the receiver of words or symbols or

Decoding:
the encoded message into thoughts or ideas.
Medium

Sender Receive
r

Medium:
Medium is a means used to exchange/transmit the message.
Feedback

Sender Receive
r

Feedback is one of the main components of communication

process as it permits the sender to analyze the efficacy of the
message.
Shared Meaning Model of Communication

Encoding Encoding
/ /
Decoding Decoding

Messages - Feedback Channels

Sender / Sender /
Receiver Receiver

Area of Shared
Meaning
 Components of Communication
Process

The situation/environment in which Percept A person’s understanding

communication occurs. This includes Context ion or interpretation of a
time, place & socio/psychological factors. particular event/message.

The route through which This includes what the sender and
Channe Purpos
communication takes receiver intend as the outcome of the
l e
place. communication.

This includes anything that interferes with

Barrier
effective communication. (sometimes known as
s
noise)
Communication Methods
Communication Methods

People communicate with each other through:

1. Face to face interaction
2. Phone
3. E-mails
4. Letters.
Cont. …

Verbal Non-verbal
Interactivity communication communication
: :
• is a function of • is the • is the
the time transmission of expressions that
between ideas or communicate
sending thoughts thoughts and
message and through words. emotions
getting a without using
response to it. words.
 Cont. …

Face to face Telephones E-mail Letter

Interactivity High High Low Lowest

Verbal channel Yes Yes Yes Yes

Non-verbal channel Yes Limited No No

Quantity of information Highest Low Lowest Moderate

Face To Face Communication

Words
7%
Voice Quality
38% Body Language
55%