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Lesson-2-Tourism-Planning-Dimensions

The document outlines the fundamental concepts of tourism planning and development, including the importance of tourism policy, planning levels, and dimensions. It discusses various planning levels such as international, national, regional, provincial, and site-level, along with their respective components and examples. Additionally, it highlights the significance of time frames, scopes, and spatial units in tourism planning.

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6 views

Lesson-2-Tourism-Planning-Dimensions

The document outlines the fundamental concepts of tourism planning and development, including the importance of tourism policy, planning levels, and dimensions. It discusses various planning levels such as international, national, regional, provincial, and site-level, along with their respective components and examples. Additionally, it highlights the significance of time frames, scopes, and spatial units in tourism planning.

Uploaded by

rasuncion
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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BASIC

CONCEPTS IN
TOURISM
PLANNING AND
DEVELOPMENT
TOURISM POLICY
A set of rules, regulations, guidelines,
directives & development objectives
& strategies that provide framework
within which the collective, as well as
individual decisions directly affecting
long-term tourism development & the
daily activities within a destination are
taken.
 Palawan encourages nature-based tourism
because the whole province is covered by
Strategic Environmental Plan
 Two Koreas is dictated by foreign policy,
the reason why they have limited cross-
border tourism because they remain
technically at war.
 Japan promotes national needs to generate
more financial resources to support massive
recovery efforts in the aftermath of the 2012
tsunami.
TOURISM PLAN
-is an output of the tourism planning
process.
TOURISM PLANNING
(1) Gathering and evaluating
information to identify and
prioritize current tourism
development issues
(2) Imagining a desired future state of
tourism in the destination
(3) Choosing from a number of
alternatives for achieving them
TOURISM
PLANNING
DIMENSIONS
The complexity of
tourism plans varies
according levels, time
frame, scope and
spatial unit.
1. LEVELS
a) International Planning
-it is a planning which involves
international transportation services,
the movement & scheduling of the
tours of tourists among different
countries, the development of major
tourist attractions and facilities in
neighbouring countries as well as the
working strategies and promotional
programs of many countries.
Planning at the international level
usually takes place through the
World Tourism Organization
(WTO) which has been appointed
and sponsored by the United
Nations (UN) as the agency which
enforces tourism related projects
Example:
Greater Mekong Subregion
Tourism Development Project
Cambodia, Laos, Myanmar, Thailand,
Vietnam, Guangxi Zhuang Autonomous
Region and Yunnan Province in the People
Republic of China
b) National Planning
-it is a planning that is concerned with
the following components:
 Tourism Policy
 Infrastructure Facilities
 A physical structure plan which
includes important tourist attractions,
selected tourism development
regions, international entry points,
facilities & services
b) National Planning
 The amount, kinds and quality of
accommodation
 Important tour routes in the country
and regional connections
 Tourism organizational entities, laws
and investment policies
 Tourism marketing strategies and
promotions
b) National Planning
 Education and training programs
 Design standards and facility
development
 Environmental, economic, and socio-
cultural analyses
 National level implementation
methods including short development
plan and project scheduling
Example:

Philippine Tourism Master Plan


(1991-2011)

National Tourism Development


Plan (2011-2016)
c) Regional Planning
-this is for one region of a country
usually a state or province. It is
often devised within the
framework of an existing national
policy. Regional planning
emphasizes the following
elements:
c) Regional Planning
 Regional Policy
 Regional entry points and
transportation facilities &services
 Kind of tourist attraction and their
locations
 The amount, kind, and location of
tourist accommodation & other
tourist facilities and services
c) Regional Planning
 Location of tourist
development areas including
resort areas
 Socio-cultural, environmental,
economic, and impact analyses
 Education & training programs on
the regional level
 Marketing techniques and
c) Regional Planning
 Organizational
establishments, laws, regulations
& investment policies
 Implementation methods which
include project plans and regional
zoning regulations
Regional level of tourism planning is
more specific than national level.
c) Regional Planning
Regional level of tourism planning is
more specific than national planning
level.
Example:
Samar Island Tourism Master
Development Plan (2012)
(Northern Samar, Western Samar, Eastern Samar,
Tacloban City Leyte, Biliran and Southern Leyte)
d) Provincial Planning
This level is more specific than
regional levels because it covers
different municipalities or cities within
a single province. The elements of this
plan usually include tourist attraction,
location of accommodation, facilities
& services, entry points to province,
transpo-facilities & infrastructure.
d) Provincial Planning

Example:
Bohol Tourism Master Plan
(2007)
e) Site-Level Tourism Planning
This level focuses on planning of a
specific tourist site or particular place.

Example:
Community Based Sustainable
Tourism Master Plan in Ulugan Bay,
Puerto Princesa City (1999)
2. TIME FRAME
All plans are future-
oriented and these
plans may be short-
term, medium-term,
or long-term.
a) Short-term Plan
-usually means two years or less in
the future
b) Medium-term Plan
-usually two to five years in the
future
c) Long-term Plan
-usually five years & up in the future
3. SCOPE
A tourism plan may be
comprehensive in scope, or
focused on one or few
aspects of tourism
planning. A comprehensive
tourism plan is known as
Master Plan.
Principal Components
1. Physical Plan
2. Environmental Management Plan
3. Conservation Management Plan
4. Entrepreneurship Development Plan
5. Sustainable Development Plan
6. Implementation Plan
7. Institutional Framework Plan
8. Human Resource Development Plan
9. Marketing Plan
10. Investment Promotion Plan
3. SPATIAL UNIT
The space covered in tourism planning
is called a tourism development unit
and provide the following spatial
concepts/units:
Tourist Site
Tourism Development Area (TDA)
Tourism Cluster
Tourism Circuits
Tourism Corridor
Tourist Site
-is an area that contains one or
more tourist attractions. A tourist
attraction is defined as “a physical or
cultural feature of a particular place
that individual travellers or tourists
perceive as capable of meeting one or
more of their specific leisure-related
needs.
4 Categories of Attractions

Geophysical-landscape-aesthetic
Ecological-biological
Cultural-historical
Recreational
Tourism Development Area
-is an area designated for
possessing an important site or
group of tourist sites. Any town or
city that has one or more tourist site
can be considered as TDA.
Tourism Cluster
-is composed of two or more
TDAs. A city, town or province, in
whole or in part may be combined
with other cities, or provinces to
form a cluster. However, a single
province may also be a cluster on
its own, such as Palawan.
Tourism Circuit
-is defined as a route involving
at least three major tourist
destinations which are located in
different towns, village or cities,
and the destinations share common
characteristics or themes.
Tourism Corridor
-refers to a route defined by a
theme spanning several countries,
or even continents. The Silk Road
for example, winds through several
countries in Asia, Europe, and
Africa.

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