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Humanistic theories

The document discusses humanistic theories of motivation from the 1950s, focusing on content theories like Maslow's hierarchy of needs, which categorizes needs into deficiency and growth needs. It explains the levels of needs, including physiological, safety, love and belongingness, esteem, and cognitive and aesthetic needs. Additionally, it introduces concepts such as the Jonah complex and transcendence as part of self-actualization.

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2 views

Humanistic theories

The document discusses humanistic theories of motivation from the 1950s, focusing on content theories like Maslow's hierarchy of needs, which categorizes needs into deficiency and growth needs. It explains the levels of needs, including physiological, safety, love and belongingness, esteem, and cognitive and aesthetic needs. Additionally, it introduces concepts such as the Jonah complex and transcendence as part of self-actualization.

Uploaded by

yaminiprasad01
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Humanistic theories 1950s

• Motivation theories based on 2 types

• Content theories-maslow need theory ,Herzberg,s motivation theory,


McClelland Need theory and Alderfer,s ERG theory .

• Process theories --- Vroom theory ,Adam Equity theory, Goal setting
theory and Reinforcement theory.
theories-maslow need thwory 1954
• Maslow's hierarchy of needs is an idea in psychology proposed
by American psychologist Abraham Maslow in his 1943 paper "A
Theory of Human Motivation" in the journal Psychological Review

• Content models of Motivation focus on What's of motivation .

• Fulfilment of the need steps wise.


• The first four levels are often referred to as deficiency
needs ( D-needs ), and the top level is known as growth or
being needs (B-needs ).
• Deficiency needs
• Deficiency needs are concerned with basic survival and
include physiological needs (such as the need for food,
sex, and sleep) and safety needs (such as the need for
security and freedom from danger).
• Growth needs
• Growth needs are more psychological and are
associated with realizing an individual’s full potential
and needing to ‘self-actualize’. These needs are
achieved more through intellectual and creative
behaviors.
• The Jonah complex is the fear of success or the fear of being
one's best.
• This fear prevents self-actualization, or the realization of one's
own potential.

• Transcendence is the highest level of


self-actualization and consciousness in
Maslow’s hierarchy of needs.
• Physiological needs these are biological
requirements for human survival, e.g., air, food, drink,
shelter, clothing, warmth, sex, and sleep.

• . Safety needs – people want to experience order,


predictability, and control in their lives.
• Love and belongingness needs – belongingness
refers to a human emotional need for interpersonal
relationships, affiliating, connectedness, and being part
of a group.
• Esteem needs are the fourth level in Maslow’s
hierarchy and include self-worth, accomplishment, and
respect.
• esteem needs into two categories: (i) esteem for
oneself (dignity, achievement, mastery, independence)
and (ii) the desire for reputation or respect from others
(e.g., status, prestige)
Extended hierarchy of needs

Cognitive needs crave meaning, information, comprehension and


curiosity – this creates a will to learn and attain knowledge.
After reaching one's cognitive needs, it would progress to
aesthetic needs to beautify one's life. This would consist of
having the ability to appreciate the beauty within the world
around one's self, on a day-to-day basis

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