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Quarter 2 – Module 5

The document discusses visual information and media, defining visual media as images or frames that convey meaning through various forms such as photography, video, and infographics. It explains the significance of color in images, detailing color models like RGB and CMYK, and the process of image generation through scanning or digital cameras. Additionally, it covers graphics, distinguishing between raster and vector graphics, and the role of software in image manipulation and animation.

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Tnek Lenoelce
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13 views

Quarter 2 – Module 5

The document discusses visual information and media, defining visual media as images or frames that convey meaning through various forms such as photography, video, and infographics. It explains the significance of color in images, detailing color models like RGB and CMYK, and the process of image generation through scanning or digital cameras. Additionally, it covers graphics, distinguishing between raster and vector graphics, and the role of software in image manipulation and animation.

Uploaded by

Tnek Lenoelce
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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QUA R T E R 2 –

M O DU L E 5 : VI S U AL
IN FO R M AT I O N A N D
MEDIA
Visual information entails the use of visual media (that may or may

not be accompanied with audio/sound) in the form of photographs, motion

pictures, video recording, graphic arts, visual aids, and other displays that

use pictorial representations (Dictionary of military and associated terms,

2005).
VISUAL INFORMATION AND
MEDIA
VISUAL MEDIA VISUAL INFORMATION
EXAMPLE OF VISUAL MEDIA :

PHOTOGRAPHY DATA VISUALIZATION


(CHARTS AND GRAPHS)
MEMES COMIC
STRIPS / CARTOONS
VISUAL NOTE-TAKING
VIDEO
SSCREENSHOTS
INFOGRAPHICS
Visual media are images or frames of images that we can
construct and reconstruct to give different meaning to it. We can
observe it with photographs, videos, infographics comics,
memes and other objects that projects an image.
WHAT IS AN IMAGE?
An image is a type of visual information that you normally
see as either “pure black and white or grayscale having a
number of gray shades or color containing a number of color
shades.” In images, color is everything. Color, in technical terms,
refers to the sensation generated to the eyes of the beholder
due to differences in frequencies.
COLOR AS PRIMARY ATTRIBUTE OF
IMAGES

Color is what gives form to an image. You are able to appreciate an image because of
how the colors blend to create the image. You discern the color of an object because when light
hits an object, the object may absorb some color components of the light while it reflects those
with frequencies specific to our eye. Color models, which are used to recognize and
communicate color information, define a set of colors. the two most common ones 5 are the RGB
color model and the CMYK color model. The RGB is used for colored lights like images on a
monitor screen and has the colors red, green, and blue as its primary colors.
The CMYK is used for colored inks like images printed on paper and
has the colors cyan, magenta, yellow, and black as the primary colors. The
two models are considered to be device dependent because they depend on
the physical properties of the devices which generate the colors from these
models.
Another alternative color model is HSB model which stands
for hue, saturation and brightness. This color model is device
dependent. Hue – (specific tone of color), saturation - the intensity
of a hue from gray tone to pure, vivid color, and brightness - the
relative lightness or darkness of a particular color. Remember that
is it not always possible to convert a color accurately form one
model to another because each model has its own range of colors.
STAGE OF IMAGE
GENERATION
An image is generated through an input stage that
converts paper images into electronic ones using an
image scanner. This process captures and converts each
part of the image into pixels, which are stored digitally in a
computer.
Another way an image may be produced is a digital
camera, a gadget you are most familiar with since mobile
phones these days have built-in digital cameras. Much like a
scanner, a digital camera also has electronic sensors called
Charge Couple Devices (CCD).
Editing is a process where digital images are manipulated
using software, involving actions such as selecting, copying,
scaling, rotating, trimming, and adjusting brightness, contrast,
and color tones to meet specific needs. Once edited, images are
stored in file formats suitable for display or printing, often
requiring compression to save storage space. Various file
formats exist for image storage, and important considerations
include resolution and overall image quality.
WHAT ARE GRAPHICS?
Graphics are pictures that can be made by hand or with computer
tools. They show how ideas or things look. A image is what you get when
you sketch or draw. There are two main types of computer graphics: raster
graphics and vector graphics. Raster graphics look like regular pictures,
and they're usually made by scanning drawings and turning them into
digital files. Vector drawings, on the other hand, are made directly in
computer software. This means that the files are smaller and can be scaled
without losing quality. Software is also used to change images, which lets
people make animations, especially for multimedia presentations.

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