Data Collection Methods
Data Collection Methods
Methods
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DATA COLLECTION AND
THE RESEARCH PROCESS
Data collection supplies the critical
link between theory and practice
Data collection is a consideration for
each phase of the research process
– Phase 1: Problem area and research
question
– Phase 2: Research design
– Phase 3: Data analysis
– Phase 4: Writing the report
Selecting a Problem Area
and Research Question
Rethinking the research question from
the data collection point of view, adds
depth and dimension to underlying
intention of the research question
After the research problem is selected
and the research question formulated,
consider
– different data sources available to the
study
– different data collection methods suitable
CRITERIA FOR SELECTING
A DATA COLLECTION
METHOD
Eight practical criteria
– Size of study
– Scope of study
– Program participation
– Worker cooperation
– Research participants
– Resources
– Time
– Previous research findings
Size
The number of people, places or
systems represented in a
research study
– The greater the number, the more
complex the data collection process
Scope
The scope our a research study
refers to breadth or depth of the
problem being investigated
– Do different dimensions of the
problem require different data
collection methods?
Program Participation
Research studies that take place in
agency settings should have the
support of program personnel
– Separate clinical activity and research
activity
– Avoid data collection methods that
conflict with clinical philosophy or
practices
– Consider agency records as a source of
existing data to avoid duplication of
“paperwork”
Resources
Data collection is expensive
– Cost of instruments (materials and
supplies)
– Training data collectors
– Transportation costs for field
research
– Data entry or transcription
Worker Cooperation
Data collection considerations
– Make every effort to work
cooperatively with the program’s
workers
– Be sensitive to the workloads of
program workers
– Establish a way for workers to get
feedback from the data they provide
Time
Research projects often have
fixed completion dates, set by
– Dissertation or thesis guidelines
– External pressures
Time constraints will influence the
choice of data collection method
Previous Research
Studies
Learn from existing research
studies
– Which data collection methods
worked best to study the problem
– Expand upon earlier research by
trying different data collection
approaches
SELECTION OF A DATA
COLLECTION METHOD
Create a decision-making grid to
choose a data the best data
collection method
List the criteria for selection
– List possible data collection methods
– With the research question in mind,
assess each data collection method
according to the set criteria
Where do data come
from?
Take a step back – if we’re
starting from scratch, how do we
collect / find data?
– Secondary data
– Primary data
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Secondary Data
Secondary data – data someone
else has collected
– This is what you were looking for in
your assignment.
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Secondary Data –
Examples of Sources
Country health departments
Vital Statistics – birth, death certificates
Hospital, clinic, nurse records
Private and foundation databases
City and country governments
Surveillance data from state government
programs
Federal agency statistics - Census, NIH,
etc.
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Secondary Data –
Limitations
When was it collected? For how
long?
– May be out of date for what you want
to analyze.
– May not have been collected long
enough for detecting trends.
– E.g. Have new anticorruption laws
impacted government accountability
ratings?
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Secondary Data –
Limitations
Is the data set complete?
– There may be missing information
on some observations
– Unless such missing information is
caught and corrected for, analysis
will be biased.
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Secondary Data –
Limitations
Are there confounding problems?
– Sample selection bias?
– Source choice bias?
– In time series, did some
observations drop out over time?
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Secondary Data –
Limitations
Are the data consistent/reliable?
– Did variables drop out over time?
– Did variables change in definition
over time?
E.g. number of years of education
versus highest degree obtained.
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Secondary Data –
Limitations
Is the information exactly what you
need?
– In some cases, may have to use “proxy
variables” – variables that may approximate
something you really wanted to measure.
Are they reliable? Is there correlation to
what you actually want to measure?
– E.g. gauging student interest in U.W. by
their ranking on FAFSA – subject to
gamesmanship.
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Secondary Data –
Advantages
No need to reinvent the wheel.
– If someone has already found the
data, take advantage of it.
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Secondary Data –
Advantages
It will save you money.
– Even if you have to pay for access,
often it is cheaper in terms of money
than collecting your own data. (more
on this later.)
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Secondary Data –
Advantages
It will save you time.
– Primary data collection is very time
consuming. (More on this later, too!)
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Secondary Data –
Advantages
It may be very accurate.
– When especially a government
agency has collected the data,
incredible amounts of time and
money went into it. It’s probably
highly accurate.
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Secondary Data –
Advantages
It has great exploratory value
– Exploring research questions and
formulating hypothesis to test.
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Primary Data
Primary data – data you collect
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Primary Data -
Examples
Surveys
Focus groups
Questionnaires
Personal interviews
Experiments and observational
study
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Primary Data -
Limitations
Do you have the time and money for:
– Designing your collection instrument?
– Selecting your population or sample?
– Pretesting/piloting the instrument to
work out sources of bias?
– Administration of the instrument?
– Entry/collation of data?
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Primary Data -
Limitations
Uniqueness
– May not be able to compare to other
populations
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Primary Data -
Limitations
Researcher error
– Sample bias
– Other confounding factors
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Data collection choice
What you must ask yourself:
– Will the data answer my research
question?
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Data collection choice
To answer that
– You much first decide what your
research question is
– Then you need to decide what
data/variables are needed to
scientifically answer the question
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Data collection choice
If that data exist in secondary
form, then use them to the extent
you can, keeping in mind
limitations.
But if it does not, and you are
able to fund primary collection,
then it is the method of choice.
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Surveys
Surveying involves gathering
information from individuals using a
questionnaire
Surveys can
– reach a large number of respondents
– generate standardized, quantifiable,
empirical data - as well as some qualitative
data
– and offer confidentiality / anonymity
Designing survey instruments capable
of generating credible data, however,
can be difficult
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Conducting Interviews
When conducting your interviews
you will need to
– question, prompt, and probe in ways
that help you gather rich data
– actively listen and make sense of
what is being said
– manage the overall process
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Observation
Observation relies on the
researchers’ ability to gather data
though their senses - and allows
researchers to document actual
behaviour rather than responses
related to behaviour
However, the observed can act
differently when surveilled, and
observations can be tainted by a
researcher’s worldview
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Experimentation
Experimentation explores cause
and effect relationships by
manipulating independent
variables in order to see if there is
a corresponding effect on a
dependent variable
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