Market Structure
Market Structure
What is a Market?
• Place where there are many buyers and sellers .
• Actively engaged in buying and selling acts.
• Contact through different means of communication like
letters, telephone etc.
• Thus, It does not mean a particular place but the entire
area where buyers and sellers of a commodity are in
close contact and they have one price of same
commodity.
Market Structure
What is Market Structure?
It is therefore understood as those characteristics of a
market that influence the behavior and results of the
firms working in that market.
• Perfect Competition
• Monopoly Competition
• Monopolistic Competition
• Oligopoly Competition
PERFECT COMPETITION
• Product differentiation
• Price policy
• Less mobility
• No perfect knowledge
• Selling cost
•
OLIGOPOLY