‘Open Book Examination : Teaching

Pedagogy and Evaluation System

Dr. Pallavi Sajanapwar

Discussion on Open Book Question Design Using

Annual Report of Public ltd .Company

Quotes of well known Thought
Leaders
Reports published by Consultancy
Agency
( Sectorial reports published by various
agency)
Articles published in reputed journals.
Open Book Questions can be designed using
Annual Report of Public ltd .Company
 ( Published in June or March as per the financial year
end of the Company)
Chairman's Address
 It gives overview of past performance, current status
and future direction of the company.
Management discussion and analysis (MD&A)
 A section within a company’s annual report where
executives analyze the company’s performance.
 The section can also include a discussion of
compliance, risks, and future plans, such as goals and
new projects.
 The MD&A section is not audited and represents the
thoughts and opinions of management.
Quotes of well known Thought Leaders :
 Management is, above all, a practice where art, science,
and craft meet.” –Henry Mintzberg.
Open Book Questions can be designed using
Sectorial reports published by various agencies:
INDIA SECTORAL REPORTS
 IBEF produces a wide range of well researched
publications focused on India’s economic and business
advantages.
Reports published by Consultancy Agencies like:
PwC Report on “Family Business In India 2019”
E and Y Report : “Global review 2019”
Articles published in reputed journals.
How to Be a Truly Global Company by C. K.
Pralhad.
Consideration While Designing the
question

Course :
Course Outcome :
Blooms Taxonomy Level:
Question :
Expected Answer :
Rubrics Design:
Rubric
A rubric is an assessment tool used to
evaluate a range of student performance
across several different categories or
criteria.
It has three parameters
The criteria or categories of performance
Levels of performance will be
characterized and
Definition for the different levels of
performance for each category.
Rubric – Categories or Criteria of
Performance and Levels of Performance
 The categories or criteria of performance are usually
given in the rows of a rubric. They should comprise all
the essential elements that must be present for the
student’s work or performance to be of high quality.
 Once the categories or criteria are identified (rows), one
must then decide on how many levels of performance
will be described (columns). Keep in mind that the
levels of performance should be designed to
differentiate among the range of truly outstanding and
truly inadequate work.
 To reduce ambiguity and to assist students in their
learning, one must think through the different levels of
performance for each category and describe the key
features that represent each level.
Rubrics Design
Categories
or Criteria
Levels of Performance
of
Performanc 0 1 2 3 4
e

Criteria 1 Key
feature
Criteria 2

Criteria 3
Open Book Questions designed using
Annual Report of Public ltd .Company
 ( Published in June or March as per the financial
year end of the Company)
Chairman's Address
 It gives overview of past performance, current
status and future direction of the company.
Management discussion and analysis (MD&A)
 A section within a company’s annual report where
executives analyze the company’s performance.
 The section can also include a discussion of
compliance, risks, and future plans, such as goals
and new projects.
 The MD&A section is not audited and represents the
thoughts and opinions of management.
TCS Annual Report – Managerial Discussion Section
In the annual report of 2020, TCS
management has penned down
their human capital strategy as:
“A firm belief in organic talent
development, and of investing in
people, has helped TCS
successfully navigate through
multiple technology cycles over the
last five decades, pivoting and
adapting each time to build
relevant new capabilities through
Design the question

Course :
Course Outcome
Blooms Taxonomy Level
Question
Expected Answer
Rubrics
 Course :Human Resource Development
 Course Outcome : It will help the students to learn the
conceptual theme of HRD.
 Blooms Taxonomy Level : Create or Understand
 Question:
 In the annual report of 2020, TCS management has
penned down their human capital strategy as: “A firm
belief in organic talent development, and of investing in
people, has helped TCS successfully navigate through
multiple technology cycles over the last five decades,
pivoting and adapting each time to build relevant new
capabilities through reskilling or upskilling of the
workforce at scale and helping customers realize the
benefits of emerging technologies.” In light of above
statement design the talent development strategy of an
IT company in this new era of Being Digital.
 Answer : The student is expected to explain the concepts
of T&D and Talent management correlate it w.r.t IT and
ITeS industry.
 ELECTIVE -II HUMAN RESOURCEMANAGEMENT PAPER – II HUMAN RESOURCE
DEVELOPMENT

Course Outcome :Students of this course will be able to It will help the students to
learn the conceptual theme of HRD
Rubrics :
1 2 3 4 5
Role and Overview of Mention and Mention the Explain the Links
importance HR function explain all importance talent importance
of HR the of Talent manageme of HR /
functions manageme nt process talent
nt and with manageme
retention suitable nt in IT and
examples ITeS.
Concept of Define and Define and Mentions Explain the Links HR
HR Strategy Explain Explain HR different HR role of strategy to
Strategy Strategy strategy Talent IT and ITeS
applicable Managemen and explain
to above t Strategy its
statement importance
in Digital
Era.
Training and Explain Explain Define and Concept Link T and
developmen concept of importance explain and D with IT
t learning of learning concept of importance and ITeS in
and training And training Reskilling of Talent Digital Era.
and up Developme
skilling nt
Talent Concept of Importance Importance challenges Link Talent
Assignment : ITC annual report

ITC annual report shows that ITC has sustained

its position as one of the fastest growing FMCG
businesses in the country, leveraging a robust
portfolio of brands, a slew of first-to-market
offers, a range of distinctive, customized
products, innovation, premiumisation, along
with an efficient supply chain and expanding
distribution network. During 2018-19, ITC
launched over 50 new FMCG products, across
categories such as Foods, Personal Care,
Education and Stationery products, Agarbatti
and Matches, strengthening its diverse and
differentiated portfolio of FMCG offerings.
Design the question

Course :
Course Outcome
Blooms Taxonomy Level
Question
Expected Answer
Rubrics
Rubrics Design
Categories
or Criteria
Levels of Performance
of
Performanc 1 2 3 4 5
e

Criteria 1 Key
feature
Criteria 2

Criteria 3

Criteria 4
Open Book Questions can be
designed using Famous Quotes
Quotes of well known Thought Leaders :

“If you pick the right people and

give them an opportunity to
spread their wings and put
compensation as a carrier behind
it you almost don't have to
manage them.” - Jack Welch.
Course
Course Outcome
Blooms Taxonomy Level
Question
Expected Answer
Rubrics
ELECTIVE -II HUMAN RESOURCEMANAGEMENT
PAPER – I COMPENSATION MANAGEMENT

Course Outcome :Students of this course will be able

to Gain the insight of Compensation management
concepts
Blooms Taxonomy : Analyze
Question:
“If you pick the right people and give them an
opportunity to spread their wings and put
compensation as a carrier behind it you almost don't
have to manage them.” - Jack Welch. With respect to
above statement , correlate the Job evaluation and
pay plan used by todays IT and ITES industry .
Answer : The student should explain in detail Job
evaluation strategy and 16 step pay plan and
correlate it w.r.t IT and IteS industry.
  Rubrics :

1 2 3 4 5

Job evaluation Job Definition Definition and Definition Definition

methods evaluation and qualitative and and
defined Methods and qualitative qualitative
mentioned quantitative and and
Methods quantitative quantitative
explained Methods Methods
explained explained
With With
examples examples
Of IT and
ITeS.
16 step pay Mentioned of Listed 6 to Listed and Listed and Listed and
plan the 16 step 7 steps explained 6 explained all explained all
plan to 7 steps 16 steps with 16 steps with
with examples examples of
examples IT and ITeS

Problems of Mentioned Mentioned Mentioned Mentioned Mentioned

Job Evaluation only one only few ( 3 and Explain and Explain and Explain
major job to 4 ) job the job only one or few job
evaluation evaluation evaluation two job evaluation
problem. problem. problems evaluation problems
problems with example
with example wrt IT and
wrt IT and ITeS
ITeS
Open Book Questions can be designed using Quotes

In one of his speeches ,Hon. Pranab

Mukherjee , the then president of India said
that the government should not plan to
dilute the roles of financial regulators in
India. Explain in detail the structure and
roles of financial regulators in India in
detail and why its role should not be
diluted.
Design the question

Course :
Course Outcome
Blooms Taxonomy Level
Question
Expected Answer
Rubrics
ELECTIVE III- FINANCIAL MANAGEMENT
PAPER- I INDIAN FINANCIAL SYSTEM

 Course Outcome: To Describe the Role of Financial

Sector in the economy
 Blooms Taxonomy Level : Understand
 Question:
 In one of his speeches ,Hon. Pranab Mukherjee , the
then president of India said that the government should
not plan to dilute the roles of financial regulators in
India. Explain in detail the structure and roles of
financial regulators in India in detail and why its role
should not be diluted.
 Answer : The student is expected to explain the financial
regulatory bodies like RBI, SEBI and IRDAI, (FMC and
PFDMC) in detail and explain their structure and role
Also it is expected that students will explain in detail
why their role is important and it should not be diluted.
ELECTIVE III- FINANCIAL MANAGEMENT PAPER- I INDIAN FINANCIAL
SYSTEM
 Course Outcome :To Describe the Role of Financial Sector in the economy.
 Rubrics:

1 2 3 4 5

Function Overview of Enlist all Enlist all Need of Contempor

al Areas Indian Financial functional functional regulators ary issues
of Market areas of areas of of financial in Indian
Financia financial financial institutions Financial
l market institutions Market.
Markets
RBI Organisational Objectives Explain the Importance Why the
structure of of RBI function of RBI and role should
RBI. and roles of impact on not be
RBI ( At Indian diluted
least 4 to 5 Economy
roles )
IRDA Organisational Objectives Explain the Importance Why the
structure of of IRDA function of IRDA and role should
IRDA and roles of impact on not be
IRDA ( At Indian diluted
least 4 to 5 Economy
roles )
SEBI Organisational Objectives Explain the Importance Why the
structure of of SEBI function of SEBI and role should
RBI. and roles of impact on not be
SEBI ( At Indian diluted
least 4 to 5 Economy
Assignment :
Quotes of well known Thought Leaders :
 Howard Schultz , founder of Starbucks has once said ,
“Starbucks is much more than coffee”.
Course :
Course Outcome
Blooms Taxonomy Level
Question
Expected Answer
Rubrics
ELECTIVE – I MARKETING MANAGEMENT
PAPER – III SERVICE MARKETING AND RETAIL
MARKETING

Course Outcome :Students of this course will be

able to Understanding of the unique challenges
inherent in managing and delivering quality
services.
Blooms Taxonomy Level : Analyze / Evaluate
Question:
Howard Schultz , founder of Starbucks has once
said , “Starbucks is much more than coffee”.
Analyze the characteristics and importance of
extended marketing mix for service business in
view of above statement.
Answer : The student should explain 4 I’s and
seven P’s of marketing and correlate it to a coffee
shop.
Rubrics Design
Categories
or Criteria
Levels of Performance
of
1 2 3 4 5
Performanc
e

Characteristi Mention Explai Explaine Explain Correlate

cs of services all 4 I’s ned d both all I ‘s 4 I ‘s and
marketing And Charac and P’s 3 P’s to
and addition teristic with coffee
Extended al 3 P’s s or examples shop.,
Marketing extend
Mix ed mix
only
People

Physical
Evidence
Open Book Questions designed using Published Reports

Reports published by Consultancy Agencies

like:
PwC Report on “Family Business In India
2019”
E and Y Report : “Global review 2019”
As per PwC India Family business survey 2019

"The need to innovate to keep ahead and

accessing the right skills and capabilities
are two major challenges faced by Indian
Family Businesses ".
ELECTIVE – IX- ENTREPRENEURSHIP DEVELOPMENT
PAPER-III FAMILY BUSINESS MANAGEMENT

Course Outcome: Students of this course will be able

to Analyse risk and opportunities related to family
business.
Blooms Taxonomy Level: Understand
Question:
As per PwC India Family business survey 2019, "The
need to innovate to keep ahead and accessing the
right skills and capabilities are two major challenges
faced by Indian Family Businesses ". Justify the
statement. Also enlist the challenges faced by Family
business as compare to non family business in detail.
Explain with proper examples.
Answer : The student is expected to explain
challenges faced by family business in detail.
Open Book Questions can be designed using
Articles published in reputed journals.
How to Be a Truly Global Company by C. K.
Pralhad.
Bartlett and Ghoshal mentioned it in their article titled,
“What Is a Global Manager?”,

“Multinational companies instead require

three kinds of specialists—business
managers, country managers, and
functional managers with a set of senior
executives to nurture the specialists and
coordinate their efforts.”
ELECTIVE – X- INTERNATIONAL BUSINESS
PAPER- IV CROSS CULTURAL MANAGEMENT

 Course Outcome: Students of this course will be able to:

 Explain and evaluate frameworks for guiding cultural
and managerial practice in international business.
 Question:
 “Multinational companies instead require three kinds of
specialists—business managers, country managers, and
functional managers with a set of senior executives to
nurture the specialists and coordinate their efforts.”
Bartlett and Ghoshal mentioned it in their article titled,
“What Is a Global Manager?”, published in HBR. Do you
agree with it. Justify your answer. In view of above
statement enlist the role of global manager with proper
examples.
 Answer : The student is expected to explain role of
Global manager with appropriate examples in detail.
Questions
Thank You