Decision Making Styles
Decision Making Styles
Opportunity
Certainty:
Uncertainty:
Little is known about the alternative solutions or outcomes.
Corporate Culture:
Behavioral Model:
1.The decisions are made under the
conditions of uncertainty and lack of
information means real life situations.
2.The manager has to take decisions under
different conditions and situations and
several alternatives is explored/selected to
solve a problem satisfactorily.
Decision
Decision Making
Making Models
Models
1. Bounded Rationality
Managers are bounded by certain
cognitive limitations like;
1.ability to interpret,
2.process and act on information to
take optimum decision.
Administrative
Administrative Model
Model
2. Lack of Information
Individuals not having adequate information
about the problem, obviously decisions can’t be
optimal.
3. Satisfying
Decision makers choose the first alternative
solution that satisfies minimal decision criteria,
may not be the best one.
4. Intuition
Represents a quick appreciation of a decision
based on past experience but without conscious
thought.
Decision
Decision Making
Making Models
Models
Overconfidence Bias
– Believing too much in our own decision
competencies.
Anchoring Bias
– Fixating on early, first received information.
Confirmation Bias
– Using only the facts that support our decision.
Common
Common Biases
Biases in
in Decision
Decision Making
Making
Availability Bias
– Using information that is most readily available at
hand.
Representative Bias
– Assessing the likelihood of an occurrence by
trying to match it with a pre-existing category.
Common
Common Biases
Biases in
in Decision
Decision Making
Making
Escalation of Commitment
– Increasing commitment to a previous decision in
spite of negative information.
Randomness Error
– Trying to create meaning out of random events
by falling prey to a false sense of control or
superstitions.
Common
Common Biases
Biases in
in Decision
Decision Making
Making
Hindsight Bias
– Falsely believing to have accurately predicted
the outcome of an event, after that outcome is
actually known.
Bandwagon Effect
– The tendency to believe certain outcomes (i.e.
the stock market will increase) because others
believe the same.
Common
Common Biases
Biases in
in Decision
Decision Making
Making
Loss Aversion
– Characteristic of individuals who tend to more
strongly prefer avoiding losses rather than
acquiring gains.
Unrealistic Optimism
– Individuals’ tendency to believe that they are
less susceptible to risky events (i.e.
earthquakes, disease transmission, etc.) than
others.
Reducing
Reducing Biases
Biases and
and Errors
Errors
Focus on goals.
– Clear goals make decision making easier and help to
eliminate options inconsistent with your interests.
Look for information that disconfirms beliefs.
– Overtly considering ways we could be wrong
challenges our tendencies to think we’re smarter
than we actually are.
Don’t try to create meaning out of random events.
– Don’t attempt to create meaning out of coincidence.
Increase your options.
– The number and diversity of alternatives generated
increases the chance of finding an outstanding one.
Ways
Ways to
to Improve
Improve Decision
Decision Making
Making
1. Analyze the situation and adjust your decision
making style to fit the situation.
2. Be aware of biases and try to limit their impact.
3. Combine rational analysis with intuition to
increase decision-making effectiveness.
4. Don’t assume that your specific decision style is
appropriate to every situation.
5. Enhance personal creativity by looking for novel
solutions or seeing problems in new ways, and
using analogies.