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The Lean Startup
Ahmad Shalabi
Programs Coordinator -PICTI
Suggested hashtag for Twitter users: #lsestartup
‫الريادي‬ ‫مشروعك‬ ‫تبدأ‬ ‫كيف‬
‫شلبي‬ ‫أحمد‬
‫البرامج‬ ‫منسق‬–‫المعلومات‬ ‫لتكنولوجيا‬ ‫الفلسطينية‬ ‫الحاضنة‬-‫بيكتي‬
What is start-up?
Business Vs Startup ??
Startup = Experiment .
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories
Why StartupsFail
• Most startups fail
• Within 3 years, 92% of startups fail
• Of failed startups, 74% failed due to
premature scaling
Startup Genome Report
SomeStartupFailureis Avoidable
“Startups die in many ways, but in the past couple of years
I’ve noticed that the most common cause of death is what I
call ‘Startup Suicide ’,anonemonehpa hcihw niputrats’ s
founders and its management kill the company while it’s
still very much breathing .”
Justin Kan
TopReasons forStartup
Failure
Why startups fail,
according to their
Founders,
Erin Griffith,
Fortune,9/25/14
#1 Product/MarketFit
• 42% of failed startups cite to lack of market demand for their
product or service
• Need to achieve product/market fit
# 2 – Runningout of Money
• Inadequate funding is a frequent source of failure
•Cash flow management is key
#3 – Not the Right Team
• Inadequate management team
• Poor leadership
• Poor team dynamics
• Poor hiring/firing practices
#4 – Poor ProductStrategy
• Improperly positioning the product
• Mispricing the product
• Poor quality control
• Poor cost control
• Poor timing of product release
#5 –Loss of Focus
• Poor marketing
• Inadequate attention to sales
• Inadequate attention to customers after sale
Successful StartupsRealize
• That the business model is the product
• That product failure is part of the startup process
• That product pivoting may be required
• The goal is to quickly achieve a product/market fit
• People are important
• That teamwork and focus
• That customer attention
• Cash flow is critical
• Funding
• Sales
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories
The Business Model isthe
Product
• “If you Build It, They Will Come” only works in
the movies
Fail often, failfast
• Push ahead with a product as soon as possible to gather
feedback and learn about opportunities
• The Minimum Viable Product (MVP) may be used to test
product viability
• Quickly discard products that don’t have a good reception
(e.g. 40% say “they must have it”)
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories
Product/MarketFitistheFoundation
People AreImportant
• Managers
• All key roles filled
• Not too many, not too few
• CEO, CFO, CTO are key for a tech startup
• Employees
• Right fit
• Hire slow, fire fast
• Customers
• Customer support
• Customer feedback
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories
Cash FlowPitfalls
• Not documenting your cash-flow projections
• Being on budget but out of cash
• Being profitable but broke
• Seasonal sale fluctuations
• Unanticipated expenses & emergencies
• New businesses aren’t given much credit
• Sales volumes don’t keep up with marketing expenses
• Slow Accounts Receivable
• Growing too fast
• Withheld funds by missing banker/investor milestones
“What WeLearned”
• Biggest risk: making something no one wants
• Not launching is painful, but not learning is fatal
• Put something in user’s hands and get real
feedback ASAP
• Know where your target audience hangs out &
speak with them in an authentic way
Drew Houston, CEO Dropbox
KeyPoints
• Develop a business model, not a business plan
• Fast learning loops: build-measure-learn
• Business model validation – get out of the
building!
• MVP – it’s not what you think
• The Lean Startup Path Next
The LeanStartup
• Method for developing businesses and
products
• Steve Blank in mid-1990 created the
“Customer Development ”methodology
• Eric Reis (a student of Blank) popularized
the Lean Startup movement in 2011 as a
technique for “Validated Learning”
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories
Three tips forsuccess
1) Realize that your business method is the
product
2) People are an essential ingredient for a
successful company
3) Cash flow is king
What about GAZA !!
Incubators
Palestine ICT Incubator (PICTI) and others .
Bader ICT Incubator (by Siraj/Rawabi)
Accelerators
Smart-X, FastForward, Gaza Sky Geeks
Seed+ Funds
Arabreneur, Bader, Ibtikar
Entrepreneurship events &
activities (some offer
awards/grants)
Startup Weekend, Startup Grind, StartMeUp (defunct), Game Jam,
GEW Palestine (& others)
Pre-Seed & Seed
29
Growth $1M
+
Series A $250
K
Seed
$50K
Pre-Seed
$20K
Incubation
PE/VC Tech investment
Mapping
30
Sadara
Siraj PGF
Arab-
preneur
Sharakat
Ibtikar
Bader
BIC
PICTIBTIUCAS
GSG
Capital Breakdown
31
$95
$45
$67
$10
$217M Capital Raised/Allocated, $77M
Deployed, $140M Available
Available Non-Tech
Available Tech
Deployed Non-Tech
Deployed Tech
Investments mapping in “Tech”
Startups
32
WebTeb Anoud Batouta CallU
Souktel Transcend Yamsafer AidBits
Edunation Pinchpoint Farikaq Krazy Goat
Fresco Imagry NoteTaker StoreE
Success stories
https://www.yamsafer.com/en
From Gaza
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories
مشروعك الريادي  احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories

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مشروعك الريادي احمد شلبي Lean startup in Gaza - Palestine - Palestinian Territories

  • 1. The Lean Startup Ahmad Shalabi Programs Coordinator -PICTI Suggested hashtag for Twitter users: #lsestartup ‫الريادي‬ ‫مشروعك‬ ‫تبدأ‬ ‫كيف‬ ‫شلبي‬ ‫أحمد‬ ‫البرامج‬ ‫منسق‬–‫المعلومات‬ ‫لتكنولوجيا‬ ‫الفلسطينية‬ ‫الحاضنة‬-‫بيكتي‬
  • 2. What is start-up? Business Vs Startup ?? Startup = Experiment .
  • 6. Why StartupsFail • Most startups fail • Within 3 years, 92% of startups fail • Of failed startups, 74% failed due to premature scaling Startup Genome Report
  • 7. SomeStartupFailureis Avoidable “Startups die in many ways, but in the past couple of years I’ve noticed that the most common cause of death is what I call ‘Startup Suicide ’,anonemonehpa hcihw niputrats’ s founders and its management kill the company while it’s still very much breathing .” Justin Kan
  • 8. TopReasons forStartup Failure Why startups fail, according to their Founders, Erin Griffith, Fortune,9/25/14
  • 9. #1 Product/MarketFit • 42% of failed startups cite to lack of market demand for their product or service • Need to achieve product/market fit
  • 10. # 2 – Runningout of Money • Inadequate funding is a frequent source of failure •Cash flow management is key
  • 11. #3 – Not the Right Team • Inadequate management team • Poor leadership • Poor team dynamics • Poor hiring/firing practices
  • 12. #4 – Poor ProductStrategy • Improperly positioning the product • Mispricing the product • Poor quality control • Poor cost control • Poor timing of product release
  • 13. #5 –Loss of Focus • Poor marketing • Inadequate attention to sales • Inadequate attention to customers after sale
  • 14. Successful StartupsRealize • That the business model is the product • That product failure is part of the startup process • That product pivoting may be required • The goal is to quickly achieve a product/market fit • People are important • That teamwork and focus • That customer attention • Cash flow is critical • Funding • Sales
  • 16. The Business Model isthe Product • “If you Build It, They Will Come” only works in the movies
  • 17. Fail often, failfast • Push ahead with a product as soon as possible to gather feedback and learn about opportunities • The Minimum Viable Product (MVP) may be used to test product viability • Quickly discard products that don’t have a good reception (e.g. 40% say “they must have it”)
  • 20. People AreImportant • Managers • All key roles filled • Not too many, not too few • CEO, CFO, CTO are key for a tech startup • Employees • Right fit • Hire slow, fire fast • Customers • Customer support • Customer feedback
  • 22. Cash FlowPitfalls • Not documenting your cash-flow projections • Being on budget but out of cash • Being profitable but broke • Seasonal sale fluctuations • Unanticipated expenses & emergencies • New businesses aren’t given much credit • Sales volumes don’t keep up with marketing expenses • Slow Accounts Receivable • Growing too fast • Withheld funds by missing banker/investor milestones
  • 23. “What WeLearned” • Biggest risk: making something no one wants • Not launching is painful, but not learning is fatal • Put something in user’s hands and get real feedback ASAP • Know where your target audience hangs out & speak with them in an authentic way Drew Houston, CEO Dropbox
  • 24. KeyPoints • Develop a business model, not a business plan • Fast learning loops: build-measure-learn • Business model validation – get out of the building! • MVP – it’s not what you think • The Lean Startup Path Next
  • 25. The LeanStartup • Method for developing businesses and products • Steve Blank in mid-1990 created the “Customer Development ”methodology • Eric Reis (a student of Blank) popularized the Lean Startup movement in 2011 as a technique for “Validated Learning”
  • 27. Three tips forsuccess 1) Realize that your business method is the product 2) People are an essential ingredient for a successful company 3) Cash flow is king
  • 29. Incubators Palestine ICT Incubator (PICTI) and others . Bader ICT Incubator (by Siraj/Rawabi) Accelerators Smart-X, FastForward, Gaza Sky Geeks Seed+ Funds Arabreneur, Bader, Ibtikar Entrepreneurship events & activities (some offer awards/grants) Startup Weekend, Startup Grind, StartMeUp (defunct), Game Jam, GEW Palestine (& others) Pre-Seed & Seed 29
  • 30. Growth $1M + Series A $250 K Seed $50K Pre-Seed $20K Incubation PE/VC Tech investment Mapping 30 Sadara Siraj PGF Arab- preneur Sharakat Ibtikar Bader BIC PICTIBTIUCAS GSG
  • 31. Capital Breakdown 31 $95 $45 $67 $10 $217M Capital Raised/Allocated, $77M Deployed, $140M Available Available Non-Tech Available Tech Deployed Non-Tech Deployed Tech
  • 32. Investments mapping in “Tech” Startups 32 WebTeb Anoud Batouta CallU Souktel Transcend Yamsafer AidBits Edunation Pinchpoint Farikaq Krazy Goat Fresco Imagry NoteTaker StoreE