How Century 21 is Disrupting
Learning and Development
David Birnbaum
Vice President of Learning, Century 21
@DavidonWheels | davidjbirnbaum@gmail.com
Yvonne Chen
Head of Product Marketing, Udemy for Business
@ChenEnnovy @UdemyforBiz | yvonne.chen@udemy.com
©2016 Udemy, Inc. All rights reserved. 2
What we’ll cover today
• What is Udemy for Business?
• Today’s Learning Landscape
• Fireside Chat with David: Learning at Century 21
• Q&A
Over 15 content categories and 1,600+ courses
taught by industry experts
Industry
Experts and
Real-World
Practitioners
Corporate learning designed to fit your needs
Your
organization’s
content
• 1600+ courses
• On-Demand Skills Training
• Role-Relevant
• Vetted by 10M Learners
• Easy Course Creation
• Proprietary Content Hosting
• Multimedia Support
• Built for Scale
CONTENT LIBRARY PLATFORM
MOBILE
iOS | Android | iPad
Consumerizing Learning for the Modern Business
We partner with leading learning organizations to
build skills and drive learning forward
The skills required tomorrow are not
the skills needed today
1990 1995 2000 2005 2010 2015
1990 – TV, Radio, Print
1992 – Graduate
MBA from Harvard
Business School
2009 - #Advertising
2005 – Youtube Ads
1995- Rise of the Internet
2007 - Social Media Marketing
2008 – Marketing Automation
2010 – Social Media Management
1998 – SEO/SEM
Investing in training is long overdue
7
3 out of 4 HR pros
believe employees
don’t have the skills
they need
Organizations spend
less than $500 on
L&D per person per
year on average
$1376
ATD State of the Industry Report 2015. Award winners must demonstrate that they are excellent in many aspects of talent development including involving learning in the executive team,
providing learning opportunities for employees, and learning alignment with the business.
The amount the best
companies spend on
L&D per person per
year
Employees today value training and development,
but they lack time and the desire to engage
©2016 Udemy, Inc. All rights reserved. 8
40min
The time employees have to
focus on learning and
development each week.1
5min
How frequently workers are
interrupted on a daily basis.1
500%
Increase in the amount of
emails opened on mobile
since 2011.2
4x
How much more millennials
value training and
development over more
money 3
1 Bersin by Deloitte, “Meet the Modern Learner” Infographic, 2014 2 Litmus Software, 2015 3 KPCB, Mary Meeker’s Internet Trends 2015, Slide 110
Organizations with a strong learning culture
outperform their peers
©2016 Udemy, Inc. All rights reserved. 9
More likely to be
first to market
Greater employee
productivity
Better response to
customer needs
Greater ability to deliver
quality products
More prepared to
meet future demand
46% 37% 34%
26% 58%
Source: High Impact Learning Culture: The 40 Best Practices for Creating an Empowered Enterprise, David Mallon, Head of Research, Bersin by Deloitte.
Corporate learning designed to fit your needsBe Prepared for Tomorrow:
Today’s Learning Landscape is being Disrupted
Performance
Time
Online
Learning
Mainstream
(LMS),
70/20/10
Higher
Education
New Corporate
Learning Solution
©2016 Udemy, Inc. All rights reserved. 11
How Century 21 uses Udemy for Business
Learning Challenges
•Difficulty mandating learning
•Multiple Demographics: Millennials and Baby Boomers
•Want to embrace elearning without losing collaboration
and social elements of learning
Goals for a Learning Platform
•Responsive interface for on-the-go learning
•Easy to use interface, engaging UI
•Social collaboration
©2016 Udemy, Inc. All rights reserved. 12
Century 21’s Learning Courses
CREATE 21 Self-Paced Recruit 2U
What: Self-paced version of
CREATE 21 that mirrors the current
live version
Audience: New agents
Century 21 University = “Curators”
2015 Participants = 1,000 people
What: A recruiting and retention
coaching/accountability program
Audience: Brokers, Managers,
Recruiters
Staff Recruiting Consultants =
Curators/Coaches
2015 Participants = 200 people
©2016 Udemy, Inc. All rights reserved. 13
• Smaller Lectures
that are digestible
• Easy to navigate
• Messaging
capabilities
• Bookmarks
14
Century 21’s Learning Platform Needs
Q&A
David Birnbaum
Vice President of Learning, Century 21
@DavidonWheels | davidjbirnbaum@gmail.com
Yvonne Chen
Head of Product Marketing, Udemy for Business
@ChenEnnovy @UdemyforBiz | yvonne.chen@udemy.com
Evaluate This Session
Access the
Mobile App
Select this
Session
Submit Your
Feedback
Access the
Mobile App
Select this
Session
Submit Your
Feedback
©2016 Udemy, Inc. All rights reserved. 17
©2016 Udemy, Inc. All rights reserved. 18

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CLO_Symposium_Florida

  • 1. How Century 21 is Disrupting Learning and Development David Birnbaum Vice President of Learning, Century 21 @DavidonWheels | [email protected] Yvonne Chen Head of Product Marketing, Udemy for Business @ChenEnnovy @UdemyforBiz | [email protected]
  • 2. ©2016 Udemy, Inc. All rights reserved. 2 What we’ll cover today • What is Udemy for Business? • Today’s Learning Landscape • Fireside Chat with David: Learning at Century 21 • Q&A
  • 3. Over 15 content categories and 1,600+ courses taught by industry experts
  • 4. Industry Experts and Real-World Practitioners Corporate learning designed to fit your needs Your organization’s content • 1600+ courses • On-Demand Skills Training • Role-Relevant • Vetted by 10M Learners • Easy Course Creation • Proprietary Content Hosting • Multimedia Support • Built for Scale CONTENT LIBRARY PLATFORM MOBILE iOS | Android | iPad Consumerizing Learning for the Modern Business
  • 5. We partner with leading learning organizations to build skills and drive learning forward
  • 6. The skills required tomorrow are not the skills needed today 1990 1995 2000 2005 2010 2015 1990 – TV, Radio, Print 1992 – Graduate MBA from Harvard Business School 2009 - #Advertising 2005 – Youtube Ads 1995- Rise of the Internet 2007 - Social Media Marketing 2008 – Marketing Automation 2010 – Social Media Management 1998 – SEO/SEM
  • 7. Investing in training is long overdue 7 3 out of 4 HR pros believe employees don’t have the skills they need Organizations spend less than $500 on L&D per person per year on average $1376 ATD State of the Industry Report 2015. Award winners must demonstrate that they are excellent in many aspects of talent development including involving learning in the executive team, providing learning opportunities for employees, and learning alignment with the business. The amount the best companies spend on L&D per person per year
  • 8. Employees today value training and development, but they lack time and the desire to engage ©2016 Udemy, Inc. All rights reserved. 8 40min The time employees have to focus on learning and development each week.1 5min How frequently workers are interrupted on a daily basis.1 500% Increase in the amount of emails opened on mobile since 2011.2 4x How much more millennials value training and development over more money 3 1 Bersin by Deloitte, “Meet the Modern Learner” Infographic, 2014 2 Litmus Software, 2015 3 KPCB, Mary Meeker’s Internet Trends 2015, Slide 110
  • 9. Organizations with a strong learning culture outperform their peers ©2016 Udemy, Inc. All rights reserved. 9 More likely to be first to market Greater employee productivity Better response to customer needs Greater ability to deliver quality products More prepared to meet future demand 46% 37% 34% 26% 58% Source: High Impact Learning Culture: The 40 Best Practices for Creating an Empowered Enterprise, David Mallon, Head of Research, Bersin by Deloitte.
  • 10. Corporate learning designed to fit your needsBe Prepared for Tomorrow: Today’s Learning Landscape is being Disrupted Performance Time Online Learning Mainstream (LMS), 70/20/10 Higher Education New Corporate Learning Solution
  • 11. ©2016 Udemy, Inc. All rights reserved. 11 How Century 21 uses Udemy for Business Learning Challenges •Difficulty mandating learning •Multiple Demographics: Millennials and Baby Boomers •Want to embrace elearning without losing collaboration and social elements of learning Goals for a Learning Platform •Responsive interface for on-the-go learning •Easy to use interface, engaging UI •Social collaboration
  • 12. ©2016 Udemy, Inc. All rights reserved. 12 Century 21’s Learning Courses CREATE 21 Self-Paced Recruit 2U What: Self-paced version of CREATE 21 that mirrors the current live version Audience: New agents Century 21 University = “Curators” 2015 Participants = 1,000 people What: A recruiting and retention coaching/accountability program Audience: Brokers, Managers, Recruiters Staff Recruiting Consultants = Curators/Coaches 2015 Participants = 200 people
  • 13. ©2016 Udemy, Inc. All rights reserved. 13 • Smaller Lectures that are digestible • Easy to navigate • Messaging capabilities • Bookmarks
  • 14. 14 Century 21’s Learning Platform Needs
  • 15. Q&A David Birnbaum Vice President of Learning, Century 21 @DavidonWheels | [email protected] Yvonne Chen Head of Product Marketing, Udemy for Business @ChenEnnovy @UdemyforBiz | [email protected]
  • 16. Evaluate This Session Access the Mobile App Select this Session Submit Your Feedback Access the Mobile App Select this Session Submit Your Feedback
  • 17. ©2016 Udemy, Inc. All rights reserved. 17
  • 18. ©2016 Udemy, Inc. All rights reserved. 18