Personal Information
Organization / Workplace
Sydney Area, Australia Australia
Occupation
Managing Director
Industry
Advertising / Marketing / PR
Website
directionfirst.com/
About
Over 20 years plus of experience in defining, growing and transforming brands and businesses through strategic insights and marketing acumen. Successful senior management leadership roles in Australian FMCG Multinationals across Group Business Management including profit centre management, sales and marketing with particular focus on innovation process and manufacturing alignment for profitable innovation. Results driven, talent and team builder, futurist and innovative idea catalyst. Lead by example and inspiration, value-driven self starter.
Beginning my career client side, with a focus on product innovation and marketing strategy for business profitability. I have negotiated Nation...
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gender equality
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gamification
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sensory
children
fmcg
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world wide web
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daniel kahneman
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self efficacy
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(13)Personal Information
Organization / Workplace
Sydney Area, Australia Australia
Occupation
Managing Director
Industry
Advertising / Marketing / PR
Website
directionfirst.com/
About
Over 20 years plus of experience in defining, growing and transforming brands and businesses through strategic insights and marketing acumen. Successful senior management leadership roles in Australian FMCG Multinationals across Group Business Management including profit centre management, sales and marketing with particular focus on innovation process and manufacturing alignment for profitable innovation. Results driven, talent and team builder, futurist and innovative idea catalyst. Lead by example and inspiration, value-driven self starter.
Beginning my career client side, with a focus on product innovation and marketing strategy for business profitability. I have negotiated Nation...
Tags
market research
direction first
market research online communities
australian trends
wire
quantitative research
consumer consulting boards
mroc
insites consulting
ccb
qualitative research
mobile marketing
marketing
gender equality in the workforce
gender equality
technology
gamification
questionnaire scales
sensory
children
fmcg
online communities
world wide web
semantic web
daniel kahneman
amsrs
mrocs
system 1 thinkers
self efficacy
behavioral economics
behavioural economics
workforce
system 2 thinkers
gender
women
mumbrella
diversity
advertising
directionfirst
lgbtqi
mumbrella360
ai
women in research
insights
strategic
millenials
future
generation y
millennial
transactions
geny
asia
fusion research
asian markets
mrxasia
esomar
mrx
apac
presenting
speech
speeches
presentations
conferences
interactive
online
See more