How to Pack a Punch With Social Media
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The document emphasizes effective visual marketing strategies, encouraging the use of platforms like Facebook, Twitter, and Instagram to enhance engagement and visibility. It suggests experimenting with various types of content, such as infographics and videos, while optimizing posts for different social media channels. Key recommendations include maintaining a strong visual presence and utilizing tools like Canva for design.
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How to Pack a Punch With Social Media
- 2. Think Tinder not eHarmony
- 4. Avatar • Face • Not-cropped • Asymmetric • Front-lit Cover • Story • Black is the new orange • Optimized size
- 8. Add graphics to every post
- 13. Twitter
- 14. Facebook
- 23. Variables • Comment area: link or not? • Photo: auto or manual? • Title/text: leave or cut?
- 25. Go dark
- 27. Go artisanal
- 29. Try to get Facebook Mentions
- 35. Use WP to Twitter
- 37. Upload to Facebook and embed everywhere
- 42. Create a Facebook video channel
- 44. Add infographics to Slideshare
- 46. Add media to LinkedIn summary
- 48. Order your Instagram filters
- 50. Try Juice
- 53. This morning this slide mentioned Meerkat. Later today, Twitter released Periscope. Now you should check out Periscope.
- 56. SnapChat
- 58. Pack a Punch with Visual Marketing Guy Kawasaki [email protected]