What should you know about Internet Marketing?
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The document provides an overview of Internet marketing and highlights the role of IT Academy Step Cambodia, which specializes in IT education with international branches. It suggests effective strategies for managing a Facebook page, emphasizes the importance of engaging content, and outlines steps for creating Facebook advertising. Additionally, it mentions the significance of using tools like Google Analytics and Mailchimp for marketing efforts.
What should you know about Internet Marketing?
- 1. WHAT SHOULD YOU KNOW ABOUT INTERNET MARKETING? IT ACADEMY STEP CAMBODIA
- 2. STEP IT Academy is one of the largest international educational institutions specializing in IT education.
- 3. 35 600 20 000 80 000 COUNTRIES BRANCHES STUDENTS GRADUATESTUTORS 15 INTERNATIONAL BRANCHES OF IT ACADEMY STEP BELARUS ESTONIA BRAZIL MOLDOVA ROMANIA BULGARIA UKRAINE KAZAKHSTAN CZECH REPUBLIC GEORGIA RUSSIA LITHUANIA www.cambodia.itstep.org
- 5. International IT Academy STEP co-funds 50% of the fee in 2016
- 6. JUNIOR STEP ACADEMY 9-12 years old: YEAR EDUCATION 13-14 years old: YEAR EDUCATION
- 8. INTERNET MARKETING D I P L O M A ODY-651258 Mazurskiy Alexandr has taken course from 15.09.2015 till 27.07.2016 in: «Internet Marketing» Examination passed mark: excellent Odesa 2015 Director of IT Academy STEP IT АCADEMY STEP ➤ 4 months: 2 times/ week ➤ 50$/month ➤ certificate & small group
- 12. “In Cambodia 1000 people join Facebook every day! That is a new user every 2 minutes! -socialmediacambodia.com
- 17. socialbakers.com
- 18. 5 TIPS TO RUN FACEBOOK PAGE EFFICIENTLY
- 19. TIP 1: YOUR PROFILE = YOUR FACE
- 20. TIP 2: KEEP CONSISTENT IN SHARING INFORMATION ➤ You have to make posts regularly ➤ Your posts should be interesting to your audience and not only you! ➤ Best is 30%-30%-30% ratio: ➤ 30% entertainment ➤ 30% useful content ➤ 30% information about your products and services
- 21. TIP 3: DO NOT PUSH SALES! ➤ People do not use Facebook to buy, they use Facebook to communicate! ➤ If you will only sales on Facebook, people will loose interest! ➤ Build relationship with your audience!
- 22. TIP 4: EXPERIMENT WITH CONTENT ➤ Before advertising your page and inviting people to like & follow, ad content ➤ There are several types of content: ➤ texts ➤ links ➤ video ➤ pictures ➤ Check out your competitors websites to analyse what content works for them and what not.
- 23. TIP 5: BEST TIME FOR SOCIAL POSTS
- 24. 7 STEPS TO CREATE FACEBOOK ADVERTISING
- 25. STEP 1: GET A BANK ACCOUNT AND A CARD
- 26. STEP 2: FACEBOOK & INSTAGRAM PAGE
- 27. STEP 3: DEFINE TARGET AUDIENCE
- 28. STEP 4: WHAT AD OPTION WOULD YOU LIKE TO USE?
- 29. STEP 5: CHOOSE VIDEO OR VISUAL
- 30. STEP 6: WRITE TEXT
- 31. STEP 7: MEASURE RESULTS
- 32. WHAT SHOULD YOU KNOW ABOUT GOOGLE ANALYTICS?
- 34. SIMPLE TOOL TO CREATE DIRECT MAILS
- 35. MAILCHIMP.COM - EASY TOOL FOR DIRECT MAILS