SCORE Infographic: Websites that Work
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This document contains statistics about small business websites and online marketing strategies. It highlights that 47% of small businesses do not have a website, 65% do not capture online leads, and 95% do not have mobile-optimized websites. However, having an online presence provides many opportunities. Blogging can generate 88% more leads per month than businesses that do not blog. Being mobile-optimized makes a site 67% more likely to generate purchases. Integrating social media can increase unique visitors by 400%. The document encourages small businesses to start blogging, get a website, and engage on social media to take advantage of online marketing opportunities.
SCORE Infographic: Websites that Work
- 1. SOURCES: 1. http://www.statisticbrain.com/small-business-website-statistics/ 2. http://onepagerapp.com/blog/shocking-stats-on-small-business-websites/ 3. http://digitalmarketingfrontier.com/49/ 4. http://www.biznessapps.com/blog/2013/09/18/mobile-stats-for-small-businesses-app-maker/ 5. http://www.searchenginejournal.com/24-eye-popping-seo-statistics/42665/ 6. http://readwrite.com/2011/02/16/how-small-businesses-are-missing-huge-web-traffic-opportunities#awesm= ~ookKto9eIM7JF2 7. http://brandongaille.com/23-terrific-statistics-on-referral-and-direct-website-traffic/ 8. http://www.impactbnd.com/blogging-statistics-55-reasons-blogging-creates-55-more-traffic/ 9. http://searchenginewatch.com/article/2253965/3-Reasons-Why-Responsive-Web-Design-is-the-Best-Option -For-Your-Mobile-SEO-Strategy in association with zipcar.com/business. 97% Look online for local products and services! Maybe it’s not just a fad... of smartphone owners have connected with a local business after a search.70% of U.S. online consumers have made a purchase based on recommendations from a blog. 61% Ignore paid ads and focus on search results70-80% 14.6% Close Rate SEO(Search Engine Optimization) typically yields a on leads But Most Small Businesses Haven’t Put All The Website Pieces Together: 47% Don’t even have a website... 65% Don’t capture leads online... 95% Aren’t mobile-optimized... 75% Don't integrate social media... So here’s what you do: Start Blogging! Business to consumer bloggers generate 88% more leads/mo. than those that don’t. Get A Website! Be open 24/7, everywhere. 67% users say they’re more likely to buy from a mobile-optimized site. Be Social! Businesses that add Social Media to their sites saw 400% more unique visitors. Presented by SCORE.org WhenYou’re Online,You’re In Business.