Describing a ski school with

Evgeni Bykarskij
Describing a ski school with
schema.org types

The Goal
 Attempt to find a meaningful mapping of a ski school using
schema.org types
 Not as straight-forward as it could be
 Typesystem appears somewhat random
 Rather specific types next to very general ones

My Choice
 Declare a ski school a LocalBusiness
 Child ofThing/Organization andThing/Place
 Another option:
LocalBusiness/SportsActivityLocation/SportsClub
 Does not add any properties
 Can appear as values of ExerciseAction

LocalBusiness type
 The relevant properties:
 openingHours
 paymentAccepted
 Properties inherited from Organization
 Contact data like faxNumber, telephone, email, ContactPoint
 Address
 Founder, employees
 Various IDs
 Job offers
 The makesOffer property

Offer type
 The makesOffer property of Organization provides the
means to specify and enumerate the services the ski school
offers
 The Offer type has useful properties
 Detailed availability options
 Temporal or local restrictions
 eligibleCustomerType:“children from 6 to 10 y/o”
 eligibleRegion
 But: no apparent way to group offered services
 Children’s skiing, Snowboard, Cross-country

LocalBusiness cont’d
 The properties inherited from Place allow to describe the
“spatial” aspects of the business
 hasMap
 geo
 logo
 Many other properties are made obsolete by the
Organization part of LocalBusiness

Describing a ski school with

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