2. research
- 2. Existing Product The location of the main character is set in the middle of the poster with the name and logo at the top above the character. Got the buildings faded in the background to make the character more the main focuses. The buildings in the background are faded to make the character stand out more. The Lighting In the shot is shining from the left side which shines on to his face. It appeals to the audience by having one main person and making them want to know who he is.
- 3. Existing Product The lighting on the arrow is coming from the right to show more of what the arrow which gives it a good contrast with the dark. The arrow and the text are central. it will be appeal to those who like more dark and dramatic shows. The text is all in caps and in 3D which will get the audiences eye when they see it.
- 4. Existing Product The audience may want to buy these because they are fans of the shows or my like the T-shirts so they will buy them. They will have the logos or something to do with the show.
- 5. Existing Product Mid-long shot of main character on black back ground. Red and gold costume. 90’s flash font for the logo People will watch it because it may look interesting to them.
- 6. Research Analysis • What common features do the researched products have? • They all have something to do with T.V shows of heroes’. They all have big logos that tell what they are of. They all have similar colour scheme black, grey and white. • What aspects of the research will you include within your on work? • They all have large capital logos which are black.
- 7. Questionnaire Analysis Survey Monkey Link: https://www.surveymonkey.co.uk/r/JV7F8SY
- 8. Audience research • Observation: 60% of the people I asked were under 18 and 40% were 18 to 28 year olds. • What this says about my audience: This means that most people who tuck this survey are under that age range. • How will your product appeal to this audience: It will appeal to them because its in there age range or that there interested in the product.
- 9. Audience research • Observation: 60% of the gender who answered was male and the rest was 40% female. • What this says about my audience: my audience is mainly male. • How will your product appeal to this audience: because I’ll make it more appealing to the male audience.
- 10. Audience research • Observation: 70% of my audience prefer blue, red, yellow and orange • What this says about my audience: my audience prefer primary colours and bright colours. • How will your product appeal to this audience: I will include these colours to make my work appeal to the audience.
- 11. Audience research • Observation: 40% of people would watch 40 or 60 minutes of a TV show. • What this says about my audience: my audience would watch a full episode of a TV show. • How will your product appeal to this audience:
- 12. Audience research • Observation: 50% of people would like to have a t-shirt from a TV show. • What this says about my audience: this shows that my audiences would rather have t-shirts then a poster or something else. • How will your product appeal to this audience: I would focus more attention on making t-shirts then other products and I will make different types of t-shirts so there's options to choose from.
- 13. Audience research • Observation: most people said that they would watch them because of the characters and the storyline. • What this says about my audience: this says that my audience would like to watch shows because of the characters or storyline. • How will your product appeal to this audience: I will include things related to the character and his backstory.
- 14. Audience research • Observation: 50% of people would like to have the power of controlling the elements. • What this says about my audience: My audience prefers powers to do with fire, water, air and earth. • How will your product appeal to this audience: I will include graphics that relate to the elements.
- 15. Audience research • Observation:40% of people said that loud music is what they would choose to associate with superhero's • What this says about my audience: this says that most of my audience is in to loud music. • How will your product appeal to this audience: This will be appealed in a way to know how loud to do music or sound effects.
- 16. Audience research • Observation: 50% of people would like hoodies then another clothing product. • What this says about my audience: This says that my audience would have hoodies then t-shirts. • How will your product appeal to this audience: This will help me choose what my product look like to make my product more appealing.
- 17. Audience research • Observation: 50% of the people I asked said that they would pay £15 for a t-shirt. • What this says about my audience: This say that my audience would pay more for t-shirts. • How will your product appeal to this audience: It will be better quality so that my audience would pay more for better quality t-shirts
- 18. Interviews
- 19. Interview 1 1. Would you wear a t-shirt with your favourite superhero logo or face on it? 2. Would you buy a printed or an embroidered logo t- shirt? 3. Would you prefer to have a dark colour t-shirt or a colourful one? 4. Would you spend up to £15 to buy the t-shirt? how much? 5. Would you buy a short sleeve or long sleeve?
- 20. Answers of interview 1 1. no not my thing 2. yes if it had a flower on it or a nice pattern 3. colorful because its eye catching 4. yeah if its branded if not the no 5. short sleeve t-shirt
- 21. Observation of Interview 1 • Observation: Answers all the questions but they where short but helpful answers. • What this says about my audience: This says that my audience likes the products I will make. • How will your product appeal to this audience: it will appeal to them by making the products how most of the audience would like it to be like and take there feedback in to make the product.
- 22. Interview 2 • Would you wear a t-shirt with your favourite superhero logo or face on it? • Would you buy a printed or an embroidered logo t- shirt? • Would you prefer to have a dark colour t-shirt or a colourful one? • Would you spend up to £15 to buy the t-shirt? how much? • Would you buy a short sleeve or long sleeve?
- 23. Answers of interview 2 1. Probably not. If it was cartoon then yeah. 2. Embroidered logo t-shirt. 3. DARK. 4. £15 is fine. 5. Short sleeve.
- 24. Observation of Interview 2 • Observation: gave good answers that will help make the products. • What this says about my audience: it says that my audience knows what they want and how they would like it to look like. • How will your product appeal to this audience: it will appeal to them because they would give me the feedback that will help me make the product that they would like to have.
- 25. Audience Profile Category Demographic Content to appeal to this audience Age Range 14-28 • The t-shirt would appeal to the demographic because of the colour scheme such as reds, oranges, greens, purple. • The TV Ident would appeal because the images would be relevant to the age range and the music will appeal to the demographic as it will reflect trends. Gender Mostly Male • Males tend to like superheroes more than females because they like fantasy as opposed to the real world. Most superheroes are male and tend to wear primary colours that are associated with masculinity.
- 26. Psychographic Emulator. This group wants to appear like an achiever to attack the opposite sex or the approval of their peers. They respond to messages about achievement. • My t-shirts and TV ident would appeal to emulators because most males like to attract females. In the t-shirt they will look attractive and eye catching. Social Status They will be- • well educated • middle class • home owners • lots of disposable income • nerds • they read comics novels • This is the trend in superhero followers today
- 28. Research Evaluation• Give an overview of how you conducted your research. Discuss the strengths and weaknesses of each method • Product Research • Strengths • Gave me information that was already out there • Showed me what people want from a superhero • Weaknesses • Limited to my own knowledge • Very similar to each other, nothing new • Questionnaires • Strengths • Get lots of ideas, very quickly • Give the questionnaire to interested parties • Weaknesses • Limited resource • Relies on people giving time and responses • Interviews • Strengths • You get personal responses • Its quite an instant resource • Weaknesses • people may give responses that they think you want • People might not be interested in the topic
- 29. Research Evaluation • What sort of a response did you get? Most of the responses I got where similar in answer and they were helpful to what I was looking for • How did you distribute your survey? Give an advantage and a disadvantage • I gave it to people who I knew that would do the survey in the class and to staff members to get some results that will help me with my work.
Editor's Notes
- #3: Choose a recent product similar to your own and annotate it Type of image- studio/location, angle, effects, post-production Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc. Audience appeal- how does it make its audience want to buy/watch/play it?
- #4: Choose a recent product similar to your own and annotate it Type of image- studio/location, angle, effects, post-production Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc. Audience appeal- how does it make its audience want to buy/watch/play it?
- #5: Choose a recent product similar to your own and annotate it Type of image- studio/location, angle, effects, post-production Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc. Audience appeal- how does it make its audience want to buy/watch/play it?
- #6: Choose a historical product (pre-1990) similar to your own and annotate it Type of image- studio/location, angle, effects, post-production Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc. Audience appeal- how does it make its audience want to buy/watch/play it?
- #29: Discuss the existing product research, surveys and interviews
- #30: Discuss the responses you got from your survey Discuss distributing your evaluation digitally