UrbanPiper enables retail businesses to execute an effective customer outreach strategy built on top of a robust technological platform. This platform helps merchants devise a track—incentivise—analyse cycle across various channels to engage customers. These channels stretch across the lower end of the spectrum of technology like plastic cards/feature phones to the higher end of smartphones and responsive web applications. This also enables their customers to seamlessly move from one channel to the other.
§ Ownership of a non-trivial, disparate and significantly distributed platform.
§ Prioritisation of features (which flow in like crazy), and implementing them.
§ Analysis of the...