Amanda Roberts
13 SlideShares 13 Followers 10 Followings
Personal Information
Organization / Workplace
San Francisco Bay Area, CA United States
Occupation
VP Marketing at Beckon, Inc.
Industry
Advertising / Marketing / PR
Website
https://www.beckon.com
Contact Details
Tags
marketing metrics marketing dashboard marketing performance marketing analytics marketing measurement cross-channel marketing marketing kpis omnichannel marketing marketing reporting marketing data management marketing scorecard agency agency management brand management how to media media effectiveness marketing optimization ad viewability business intelligence marketing charts analytics data visualization bubble charts guide agile marketing agile brands brand
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Presentations

(6)
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2015 Outlook for Marketing Performance Measurement by BECKON

10 years ago • 1241 Views

Marketing Measurement Therapy Webcast slides by BECKON

10 years ago • 538 Views

Marketing Measurement Mastery Webcast Slides by BECKON

10 years ago • 1535 Views

The Art of the Marketing Scorecard Webcast by BECKON

10 years ago • 2833 Views

6 Steps to a Transparent Brand + Agency Partnership by BECKON

7 years ago • 113 Views

Intro to Bubble Charts by BECKON

7 years ago • 313 Views

Documents

(7)
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Marketing's True Impact by BECKON

10 years ago • 384 Views

The Integrated Marketing Analytics Guidebook White Paper by BECKON

10 years ago • 1452 Views

Funnel Metrics White Paper by BECKON

10 years ago • 596 Views

Union Bank Case Study by BECKON

10 years ago • 632 Views

The Unsung Heroes of Marketing Insight White Paper by BECKON

10 years ago • 568 Views

THE TOTAL ECONOMIC IMPACT™ OF BECKON

8 years ago • 414 Views

The Mandate for Agile Measurement by BECKON

8 years ago • 158 Views

Likes

(2)

The Digital Marketing Workshop SXSW 2014

Blake Robinson • 11 years ago

An Assessment Framework for Strategic Digital Marketing Effectiveness

Saurabh Kaushik • 12 years ago
Personal Information
Organization / Workplace
San Francisco Bay Area, CA United States
Occupation
VP Marketing at Beckon, Inc.
Industry
Advertising / Marketing / PR
Website
https://www.beckon.com
Tags
marketing metrics marketing dashboard marketing performance marketing analytics marketing measurement cross-channel marketing marketing kpis omnichannel marketing marketing reporting marketing data management marketing scorecard agency agency management brand management how to media media effectiveness marketing optimization ad viewability business intelligence marketing charts analytics data visualization bubble charts guide agile marketing agile brands brand
See more