This document discusses how born-analog companies can compete with digital natives through AI-driven automation. It notes that while companies are living longer due to advances in healthcare, company lifespans are decreasing. Most companies spend billions annually on manual data work but old models of addressing this are not working. The document introduces the WorkFusion intelligent automation platform that uses AI and machine learning rather than rules-based automation to digitize entire human roles and processes. It can address common scenarios companies face with existing robotic process automation deployments, business process management software, or machine learning proofs-of-concept. The platform provides a complete solution to automate tasks like mortgage processing that require extracting and mapping unstructured data from documents.