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2010 and beyond
jeremy



         stephen
Bright Corner @ RLC
                                04 06 05




 WHERE THE WEB IS HEADING                                                  Where the web is heading
                                                                                    2006 Edition
    and other odds and ends from SXSW Interactive 05




  Presented by Stephen P. Anderson and Jeremy Johnson from Bright Corner




Hello.                                                                     Hello,
Welcome                                                                    welcome to
to 2007.                                                                   2008
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
http://www.youtube.com/watch?v=DQdGvfV4WnU
User Experience
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
visioning the future
2010 And Beyond
2010 And Beyond
http://www.youtube.com/watch?v=DQdGvfV4WnU
2010 And Beyond
Visioning helps:
   »   Blue Sky ideas
   »   Thought Leadership “points”
   »   Set future strategy
   »   Break away from legacy
   »   Sell ideas to internal audiences
Current Technology
                   no longer matters



Today     2015      2020                2030                 2040



                  Need to factor in
                  possible changes to
                  market conditions



“When” is the first step. There is a threshold of time that once passed
two things change:

1) Current Technology no longer matters.
2) You need to factor in possible changes to market conditions.
http://www.youtube.com/watch?v=0USn7eufXps&feature=related
Microsoft "2019"
http://www.istartedsomething.com/20090228/microsoft-office-labs-vision-2019-video/

Adaptive Path Aurora concept video
http://adaptivepath.com/aurora/

Adaptive Path Charmr concept
http://www.adaptivepath.com/blog/2007/08/14/charmr-a-design-concept-for-diabetes-management-devices/

Nokia Morph
http://www.engadget.com/2008/02/25/nokias-nanotech-morph-goes-on-display-signals-melting-devices/
You'll see a trend in using animation - again, this removes it from
reality which then removes any pressure for actual delivery.

Nokia Design (multiple videos)
http://www.youtube.com/profile?user=NokiaDesign
http://www.youtube.com/watch?v=f5iBBEp0Efg&feature=channel_page
(see the disclaimer!)

Samsung Future Mobile Project
http://www.youtube.com/watch?v=srw2WiPevQA

Lastminute Labs
http://www.youtube.com/watch?v=fMA7wAU5BH0
This is an actual app they created - while the video looks "fake" - this
Is actually a working demo.

Google Mobile App for iPhone with Voice Search
http://www.youtube.com/watch?v=GQ3Glr5Ff28
Commercial/tutorial style...
Wireless Power
“Intel's work builds on the progress MIT has made with transmitting power through resonant
magnetic fields. But where the MIT team, led by Marin Soljacic, has only achieved 50%
efficiency over a range of a few feet, Intel is said to have recently zapped up to 60 watts
over the same distance at an efficiency of 75%, which is quite a leap forward.”
http://gizmodo.com/5039871/intel-says-theyve-taken-a-huge-leap-in-wireless-power-tech%23c7344512
http://www.palm.com/us/products/accessories/touchstone-bundle.html
http://www.palm.com/us/products/accessories/touchstone-bundle.html
“the e-passport uses an AMOLED display so frugal it
can be powered wireless via an RFID reader”




                        http://www.slashgear.com/samsung-amoled-rfid-e-passport-video-demo-1947449/
Location Gaming




             http://www.flickr.com/photos/14665421@N00/2168241718/
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
Netbooks


small screens
             http://www.flickr.com/photos/ryanblock/3562871919/
2010 And Beyond
2010 And Beyond
“The real divider is how you use it. A Netbook is a light mobile
computing device that allows you to process information, access the
Internet, and that does not store a bundle of bloated programs or data.”




“They are
cheap,
portable web
browsers.”
http://www.enterpriseirregulars.com/EI/33716
1024!600
In The Pre-Chrome OS World, Google
      Optimizes Gmail For Netbooks



http://www.techcrunch.com/2009/08/05/in-the-pre-chrome-os-world-google-optimizes-gmail-for-netbooks/
http://www.netbookace.com/choosing-netbook-screen-size-
                   screen-resolution/
RFID




       http://technabob.com/blog/2007/02/18/be-sure-to-eat-your-rfid/
2010 And Beyond
2010 And Beyond
http://www.violet.net/index_en.html
http://www.readwriteweb.com/archives/mirror_rfid_glimpse.php
“The RFID tag is also very interesting. When you walk up to the car, the
Model S detects your RFID keytag and pops out the handles for you.
When you want to start up the car, there's no start button. You just sit
there and wait for the car to detect your RFID presence.”
http://i.gizmodo.com/5185966/first-look-at-the-tesla-model-s-electric-cars-giant-touchscreen-dashboard
“Internet of things”
In computing, the Internet of Things refers to a network of objects, such
as household appliances. It is often a self-configuring wireless network.
The concept of the internet of things is attributed to the original Auto-
ID Center, founded in 1999 and based at the time in MIT[1].

The idea is as simple as its application is difficult. If all cans, books, shoes
or parts of cars are equipped with minuscule identifying devices, daily
life on our planet will undergo a transformation. Things like running out
of stock or wasted products will no longer exist as we will know exactly
what is being consumed on the other side of the globe. Theft will be a
thing of the past as we will know where a product is at all times. The
same applies to parcels lost in the post.
http://en.wikipedia.org/wiki/Internet_of_Things

http://www.readwriteweb.com/archives/5_companies_building_the_internet_of_things.php
Command Line




           http://www.flickr.com/photos/34427466731@N01/1629269/
Google Quick Search




http://code.google.com/p/qsb-mac/
2010 And Beyond
2010 And Beyond
http://labs.mozilla.com/projects/ubiquity/
https://wiki.mozilla.org/Taskfox/Mockups
2010 And Beyond
http://kwyno.com/
2010 And Beyond
Future of email




          http://www.flickr.com/photos/jeremyjohnson/515371865/in/set-72157600270103743/
http://retry.tv/2009/06/16/google-wave-champion-of-the-environment/
http://retry.tv/2009/06/16/google-wave-champion-of-the-environment/
2010 And Beyond
http://www.youtube.com/watch?v=Itc4253kjhw
http://www.techradar.com/news/internet/web/google-wave-on-iphone-hands-on-posted-623867
2010 And Beyond
http://retry.tv/
Social Service




             http://www.flickr.com/photos/simonhazeldine/3086322671/
2010 And Beyond
2010 And Beyond
2010 And Beyond
Visualizing Data
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
Wi-Fi on the go




                  http://www.flickr.com/photos/66885056@N00/141398971/
http://www.carta-bus.org/
2010 And Beyond
Looking for a Wi-Fi hot spot? Try 10,000 feet up

"This is the year" for Wi-Fi on planes, said Jack
Blumenstein, president and CEO of Aircell, whose Gogo®
Inflight Internet service provides access on Delta Air Lines,
American Airlines, AirTran and Virgin America flights, and
will begin testing on United flights later this year. Gogo is
installed on more than 200 commercial planes, and
Blumenstein said he expected 1,200 aircraft to have Gogo
capability by the end of 2009.
http://www.cnn.com/2009/TRAVEL/business.travel/05/04/airplane.wifi/index.html
2010 And Beyond
Search vs. Find




              http://www.flickr.com/photos/44124466908@N01/422417066/
I’m searching for something.
vs. I’ve found it!
I think I know what they are looking for...




  Can we answer the search request in a meaningful way?


         YES                                    NO




Give customized experience              Show search results
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
XHTML & HTML 5




          http://www.flickr.com/photos/26325011@N00/490423135/
2010 And Beyond
Augmented Reality




     http://www.wunschfeld.net/blog/2009/03/augmented-reality-based-on-flartoolkit.html
Augmented (via Mobile)
Augmented (via Games)
Augmented (via Objects)
Augmented (via Projection)
Augmented (via Mobile)
http://gizmodo.com/5303444/the-month-in-android-apps-location-location-location
http://www.youtube.com/watch?v=b64_16K2e08&eurl=https%3A%2F%2Fptop.only.wip.la%3A443%2Fhttp%2Fgizmodo.com%2F5292748%2Flayar-first-mobile-
augmented-reality-browser-is-your-real-life-hud&feature=player_embedded
http://mashable.com/2009/08/04/augmented-reality-twitter/
http://news.bbc.co.uk/2/hi/technology/8193951.stm
http://www.readwriteweb.com/archives/augmented_reality_iphone_apps_expected_in_septembe.php
http://www.etre.com/blog/2009/07/tat_augmented_id/
http://www.readwriteweb.com/archives/augmented_reality_heres_our_wishlist_of_apps_whats.php
“Basically, if you point your phone's
camera at a court, restaurant,
bathroom or parking lot, Seer
should tell you whatever you could
want to know about it.”
http://gizmodo.com/5299581/ibm-seer-augmented-reality-app-ensures-no-confused-android-users-at-wimbledon
Augmented (via Games)
http://gizmodo.com/5280496/project-natal-won-e3-and-maybe-the-motion-control-wars
http://gizmodo.com/5325037/ps3s-augmented-reality-pet-game-is-like-your-own-pokemon
Augmented (via Objects)
Best Buy goes 3D, even augmented
reality isn't safe from advertising
http://www.engadget.com/2009/08/06/best-buy-goes-3d-even-augmented-reality-isnt-safe-from-adverti/
http://bestbuyin3d.com/
http://assets.sabre.com/hackday/2009/
http://www.etre.com/blog/2009/07/augmented_reality_business_cards/
Augmented (via Projection)
http://www.readwriteweb.com/archives/wearable_internet.php
Web OS




http://www.flickr.com/photos/52264959@N00/163341454/
2010 And Beyond
“Google Chrome OS is an open source, lightweight operating
system that will initially be targeted at netbooks. Later this year
we will open-source its code, and netbooks running Google
Chrome OS will be available for consumers in the second half of
2010. Because we're already talking to partners about the project,
and we'll soon be working with the open source community, we
wanted to share our vision now so everyone understands what
we are trying to achieve.”
http://googleblog.blogspot.com/2009/07/introducing-google-chrome-os.html
2010 And Beyond
“Work anywhere with Office Web applications—
the lightweight, Web browser versions of Word,
PowerPoint, Excel and OneNote-that provide
access to documents from anywhere and
preserve the look and feel of a document
regardless of device.”
http://gizmodo.com/5313285/microsoft-office-2010-web-apps-will-be-free-testing-starts-today
2010 And Beyond
“...Or that webOS development offers a shorter, more gradual
learning curve than other mobile platforms, because it is based on
standard web technologies like HTML, CSS, and JavaScript. And
maybe you heard that webOS – through its multitasking and
gesture-based interactions – enables mobile apps to employ an
outstanding user interface.”
http://developer.palm.com/index.php?option=com_content&view=article&id=1772
Doh!




                                                                              Stuff




http://developer.palm.com/index.php?option=com_content&view=article&id=1772
sorry I took out the cuss words :-/
Making It Easier On Idiots

“After a while, everybody wanted to be a programmer. Since
programming is actually kind of hard, many of these folk landed in
PHP and HTML, hence the explosion of webapps. As such, the
browser became a feeble example of a "runtime".”
http://teddziuba.com/2008/09/a-web-os-are-you-dense.html
Type on the web




              http://www.flickr.com/photos/splorp/429914192/sizes/l/
2010 And Beyond
2010 And Beyond
2010 And Beyond
twitter
2010 And Beyond
2010 And Beyond
From this:
To this:
2010 And Beyond
http://www.flickr.com/photos/97041449@N00/1467420263/
Went to the gym this morning.
As I left, everyone said I was
the best!   http://tweetingtoohard.com/




                                          http://www.flickr.com/photos/97041449@N00/1467420263/
2010 And Beyond
2010 And Beyond
2010 And Beyond
http://mt-hacks.com/20090302-realtime-twitter-search-results-on-google.html
“Roman roads
enabled the
Romans to move
armies and trade
goods and to
communicate
news”




     http://en.wikipedia.org/wiki/Roman_roads
2010 And Beyond
http://www.readwriteweb.com/archives/facebook_goes_lite_and_tests_twitter-like_version.php
2010 And Beyond
Social Media Card




   http://www.pleaseenjoy.com/project.php?cat=4&subcat=&pid=112&navpoint=1
http://card.ly/jeremyjohnson
“...However, Card.ly goes in a different
direction. Its goal isn’t just to get you
a phone number an an email address,
but to create a beautiful, shareable
social media card.”
http://mashable.com/2009/08/04/card-ly/
2010 And Beyond
http://www.meeid.com/jeremy/
http://www.jeremyjohnson.mp/
2010 And Beyond
2010 And Beyond
Death of Real Media




               http://www.flickr.com/photos/23327787@N08/3064596190/
MOVIES
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
http://www.gearlog.com/2008/08/lgs_bluraynetflix_player_in_th.php
2010 And Beyond
“$0.09 to deliver
one HD movie”


 http://blog.streamingmedia.com/the_business_of_online_vi/2009/03/estimates-on-what-it-costs-netflixs-to-stream-movies.html
BOOKS
http://www.flickr.com/photos/37996599986@N01/3477795944/
http://www.flickr.com/photos/36813960@N00/3394121594/
http://www.flickr.com/photos/dsifry/3477796562/in/photostream/
http://kindlepop.com/tag/blogs/
GAMES
2010 And Beyond
http://www.engadget.com/2009/06/07/xbox-360s-games-on-demand-service-gets-demoed-on-video/
Touch, Holograms, Gestures, and 3D
http://www.dstrict.com/reference/view.php?order=1&page=1&idx=29
2010 And Beyond
2010 And Beyond
Touchable Holography




http://www.alab.t.u-tokyo.ac.jp/~siggraph/09/TouchableHolography/SIGGRAPH09-TH.html
Touch for the Blind




http://www.etre.com/blog/2009/08/touch_the_invisibles/
Virtual 3D




http://www.youtube.com/watch?v=Jd3-eiid-Uw&eurl=https%3A%2F%2Fptop.only.wip.la%3A443%2Fhttp%2Fgizmodo.com%2F337068%2Fwii-headtracking-creates-3d-window-
display&feature=player_embedded
App Stores




http://www.appleinsider.com/articles/09/06/09/apple_stuns_wwdc_crowd_with_pulsating_app_store_hyperwall.html
http://www.flickr.com/photos/70474402@N00/3468613067/
“While it had 25,000 apps in January, that
number has more than doubled: it now has over
65,000 applications. With another five months
to go in 2009, we should see the app count
break 100,000. Seriously, think about how large
that number is.”
http://mashable.com/2009/08/05/flurry-iphone-apps/




                                                    http://www.flickr.com/photos/8045053@N08/3508316008/
http://mashable.com/2009/08/05/flurry-iphone-apps/
http://www.tuaw.com/2009/08/05/bodega-app-store-for-os-x/
http://gizmodo.com/5314677/verizon-fioss-widget-bazaar-opens-tonight-twitter-and-facebook-on-your-tv
Location




           http://datenform.de/blog/2007/10/
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
2010 And Beyond
Mobile
“...a new survey, commissioned by Best Buy, indicates
that 6 in 10 Americans (60%) would choose to give
up alcohol for a week if it meant they could hold onto
their mobile phone - a shocking 15% would even opt
to have their teeth drilled in exchange for keeping
their mobile phones in their pockets.”
http://www.intomobile.com/2009/07/01/survey-most-americans-choose-mobile-phone-over-alcohol-dumbfounded-by-smartphones.html
“The survey also highlights that many Americans
(47%) haven’t yet made the switch to the
smartphone way of life because they’re just too
confused about models and features.”
http://www.intomobile.com/2009/07/01/survey-most-americans-choose-mobile-phone-over-alcohol-dumbfounded-by-smartphones.html
“..a record-setting 14.4% indicated that a smartphone was
 on their list of planned mobile phone purchases in the next
 90 days. More impressively, a whopping 44% of those
 smartphone buyers plan to plunk down their hard-earned
 cash for an iPhone, compared with just 23% planning to
 buy a BlackBerry smartphone in the next 90 days.”
http://www.intomobile.com/2009/07/09/apple-iphone-demand-on-the-up-and-up.html
Odds and Ends
2010 And Beyond
http://www.babelwith.me/
2010 And Beyond
“Xerox Corporation scientists have invented a way to make
prints whose images last only a day, so that the paper can
be used again and again.
http://designmind.frogdesign.com/blog/erasable-paper.html
http://tweetingtoohard.com/
http://www.vincos.it/world-map-of-social-networks/
Thanks!
@jeremyjohnson                        @stephenjthomas
http://www.jeremyjohnsononline.com/   http://stephenthomas.com
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2010 And Beyond