Resume-Analytics
- 1. Jasmin V Mobile: 855-355-4962 501, Heritage IV, 1st Cross, Veerabhadra Nagar [email protected] Near Basavanagar Bus Stand, Bangalore 560037 Client Relationship Manager with proficiency in Analytics Business development professional with proven ability to drive business expansion through aggressive marketing initiatives that deliver revenue growth, market share and market penetration. Proved excellence in Customer retention and acquisition through strategic approach. Possess the flair to organize workshops and programs onto various modules for a wide range of clientele. Well versed in designing, marketing and implementing training programs to support corporate objectives. Particularly strong relationship management, customer issues, online marketing campaigns, team building, and general business acumen; implanting business models and profitability gains within highly competitive organizations, industries, and markets. Ambitious, aggressive, self-motivated and intensely focused on bottom-line results. Experience & Accomplishments ►TECHNOLOGY TRAINING & RESEARCH CENTER (TTRC) November 2012-Present TTRC essentially being the training subsidiary of Airframe Aerodesigns Pvt. Ltd. (AAPL) is specialized in providing quality education to the Engineering Community. TTRC contributes in maximizing business performance through a combination of comprehensive learning technologiesand supportservices. CR Manager July’14 to Present Lead for managing organizations CRM, and ensure maximizing the ROI through online & offline marketing. Improved marketing campaigns efficiency by analyzing user experience and behaviour patterns. Introduced service segmentation to cater the market needs depending on market research. Motivated Team performance throughout the services that paved way to high quality services, outbound team commitment, overwhelming customers, raise in market penetration and growth of the organization. Marketing Acquiring and analyzing the data using Google Analytics, Adwords and Google+ for market research Interacting with technical backend team for service development based on the research data Keyword analysis using Adwords keyword tools and optimizing ppc campaigns Handling SEO and SEM for website page ranks and upgradation Google Tagging and HTML highlighting of pages content to meet the marketing requirements Rectifying the site errors in Web analytics from time-to-time for better ranking of websites Invoking marketing campaigns in Google Analytics to track the performance and user behavior Studying the user behavior patterns and dashboard reports in GA, for timely modifications and implementations of online campaigns Submitting timely reports to the management on performance using GA dashboards for Desktops and mobile devices Content Experiments on website pages using A/B testing and Multi-variate testing Areas of Expertise Digital/Direct Marketing | Client Relations | Marketing Consulting | Data Analytics | Needs Assessment | Business Initiatives | R | Advanced Excel | Sales Forecasting | Proposals | Customer Issues
- 2. Evaluated marketing activities efficiency through consistently tracking conversion ratios for cost effective marketing, to achieve a better brand value Jasmin V Page 2 Counselling, negotiations, closing the sales and collection of payments Developing content, Newsletters and required peripherals for the implementation of Marketing Campaigns Developing and implementing Marketing plans within allotted budgets as per Organizational policy Implementing Marketing Campaigns using: Adwords, Bing Ads, Youtube, LinkedIn, Facebook, Google+ Client Relationship/Account Management Overlooking the production of all marketing materials, both online and offline, creating other promotional materials Expanding the brand’s use of social media channels Conducting research into competitor’s products and analysing this research to help drive new products forward Planning and delivering CRM strategies across the company encouraging customer retention and customer loyalty. Working closely with all departments to ensure the CRM works effectively for all aspects of the company Improved client relations through better quality services leading to long term business alliances Resolving the customer issues and providing tailored services to the clients Distributed work among team members and identified their performance level using the customer feedback reports Established quality service system in the organization through service standardization, feedback reports, schedules, review and updates Managing one-on-one to group sessions for training at different locations Conducting training sessions for student groups onto soft skill and project management ► TECHNOLOGY TRAINING & RESEARCH CENTER (TTRC) November 2012 - June 2014 Sales & Business Associate Leveraged training expertise, and outstanding performance in sales, marketing, accounts relationship management, and a commitment to analyze all aspects of a client’s business. Identified opportunities, made recommendations, and sought for corporate certifications to implement solutions. Marketing Acquiring and analyzing the data using Google Analytics and Web Analytics for market research Interacting with technical backend team for service development based on the research data Keyword analysis using Adwords keyword tools and optimizing ppc campaigns Using Google Tags for highlighting the Web pages content to meet the marketing requirements Rectifying the site errors in Web analytics from time-to-time for better ranking of websites Invoking marketing campaigns in Google Analytics to track the performance and user behavior Studying the user behavior patterns and dashboard reports in GA, for timely modifications and implementations of online campaigns Submitting timely reports to the management on performance using GA dashboards for Desktops and mobile devices
- 3. Evaluated marketing activities efficiency through consistently tracking conversion ratios for cost effective marketing, to achieve a better brand value Planning and providing inputs for Marketing campaigns which include but not limited to promotional emails, google & yahoo ads - both display ads Jasmin V Page 3 and word ads, social network campaigns in Youtube, LinkedIn, Facebook and Google+ Contributed to the Business development through initiating, planning and executing multiple projects for achieving the Organizational goals. E.g. IIPC, Workshops, Online Marketing Campaigns, Webinars, Online Promotions Evaluated marketing activities efficiency through consistently tracking conversion ratios for cost effective marketing, to achieve a better brand value and to maximize the client database Counselling, negotiations, closing the sales and collection of payments Developing Proposals, Newsletters and required peripherals for launching and effective implementation of Marketing Campaigns Product/Service Development Proactively evaluated training activity, made faculty recruitment and restructured the program curriculum to suit industrial requirements Managing one-on-one to group sessions for training at different locations Conducting training sessions for student groups onto soft skill and project management Client Relationship/Account Management Consistently expanded customer base while maintaining excellent client rapport despite intense market competition. Improved client relations through better quality services leading to long term business alliances Resolving the customer issues and providing tailored services Encouraged referrals and appreciated clients with extra benefits program, free add-on services, goodies Consistently updated clients about recent activities through Emails & Social Media leading to 20% rise in returning customers ► TECHNOLOGY TRAINING & RESEARCH CENTER (TTRC) August 2010 - October 2012 Sales & Marketing Coordinator Managed daily office operations including financials. Executed state-wide training plans, and achieved the highest target sales in designated area. Built and led area teams of 3-5 volunteers. Served as coordinator with student coalitions and institutions. Hosted promotional campaigns and provided detailed daily reports documenting training activities. Played a key role in increasing participant turnout 80% by effectively spearheading the science workshops Demonstrated leadership and organizational skills by training and developing volunteers to work as frontline performers. Consistently surpassed all established metrics, ranking among the top for market analysis, customizing services as per clientele requirement, cold calling and quality servicing Actively contributed in developing brand value by giving demo presentations at various institutions Leveraged exceptional communication and relationship management skills while working closely with organizational coordinators, student communities and various businesses. ► AIRFRAME AERODESIGNS PVT LTD November 2009 - July 2010 Program Coordinator
- 4. As an accomplished internal Administrator, established a track record of Office maintenance while working with students, parents, faculty and senior associates. Proactively executed daily operations to ensure timely delivery of training services. Recognised as a trusted source to colleagues, administrators, parents and students. Effectively planned and directed school-wide programs from organization to implementation. Jasmin V Page 4 Improved quality and quantity of the referrals provided to students by including PowerPoint presentations, video lectures, flash videos and study materials including text books from beginners to advanced level. Conducted training sessions to students on various modules including software (CAD/CAE) and engineering sciences as per the company standards. Actively participated in campaigns and workshops by preparing the study materials and delivering to the end user. Significantly improved the enquiries by cold calling and preparing the database of potential customers. Played a key role in contributing to office growth by being the best employee. Educational Summary SSLC, BhashyamPublicSchool,Guntur,AP - 2004 PUC-Majorsin Physics,Mathematicsand Chemistry, NarayanaJuniorCollege,AP - 2006 2 year certificate course in Aeronautical Engineering, RegionalInstitute of Engineering,2006 – 2008 Bachelor of Science,Physics, PeriyarUniversity,Salem2009-2012 Executive PG Diploma in Management,St.Joseph’sCollege of BusinessAdministration,Bangalore,2013-14 Analytics 360, AnalyticsTrainingInstitute,Bangalore,2014 Modules:AdvancedExcel (VBA &Macros),R, SaaS,HypothesisTesting,SQL,DataMining Techniques,Linear & LogisticRegression,Cluster&Factor Analysis Computer Skills ProficientinMicrosoftWord,Excel (Macros& VBA), PowerPoint, Project, Outlook,Publisher; R, SQL, Google Adwords, SEM, Google+, GoDaddy Website Builder, HTML & Javascript (Basics), Web Analytics; Google Analytics, Adobe Photoshop & Corel Draw Personal Information Name: Jasmin.V
- 5. Date of Birth: 07.10.1989 EmploymentStatus: Full time Relationshipstatus: Single Reference:Will be furnisheduponrequest LinkedIn Profile: http://www.linkedin.com/profile/view?id=222518529&trk=nav_responsive_tab_profile