Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Consultant
Industry
Technology / Software / Internet
About
Highly experienced digital and database marketing professional with a track record of building multiple successful businesses. Responsible for making £100m+ for private equity. As CEO grew RedEye to be one of the top two UK based email marketing automation businesses. Founded and built up leading data driven marketing companies Claritas UK and Abacus Europe. Voted one of UK’s 15 most influential direct marketers by readers of Precision Marketing magazine.
Areas of Expertise
Non-Exec Experience
• As Non-exec Chairman floated Twenty Plc on AIM in 2006 raising £10m.
• Non-exec director of RedEye International Ltd, Transactis Ltd, Thinkdata Ltd, Rocketscience Ltd, and Spada Ltd.
•...
Tags
case studies
marketing automation
email marketing
database
consumer targeting
data protection legislation
marketng data
behavioural data
multi-channel media attribution
cro
basket abandonment
segmentation
testing
wwebsite conversion
b2c
econsultancy/redeye conversion rate optimization r
website conversion
b2c marketing automation
applications
recency
relevance
behavioural email
email engagement
See more
Presentations
(5)Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Consultant
Industry
Technology / Software / Internet
About
Highly experienced digital and database marketing professional with a track record of building multiple successful businesses. Responsible for making £100m+ for private equity. As CEO grew RedEye to be one of the top two UK based email marketing automation businesses. Founded and built up leading data driven marketing companies Claritas UK and Abacus Europe. Voted one of UK’s 15 most influential direct marketers by readers of Precision Marketing magazine.
Areas of Expertise
Non-Exec Experience
• As Non-exec Chairman floated Twenty Plc on AIM in 2006 raising £10m.
• Non-exec director of RedEye International Ltd, Transactis Ltd, Thinkdata Ltd, Rocketscience Ltd, and Spada Ltd.
•...
Tags
case studies
marketing automation
email marketing
database
consumer targeting
data protection legislation
marketng data
behavioural data
multi-channel media attribution
cro
basket abandonment
segmentation
testing
wwebsite conversion
b2c
econsultancy/redeye conversion rate optimization r
website conversion
b2c marketing automation
applications
recency
relevance
behavioural email
email engagement
See more