The PR tool for pitching your media contacts: @prezly
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The document outlines strategies for effective media pitching, emphasizing the importance of understanding media contacts and utilizing multimedia formats to gain coverage. It discusses various tools for contact management and press release distribution, highlighting the benefits of using Prezly for streamlining these processes. The accompanying pricing information and features illustrate its capacity to enhance media relations and reporting.
The PR tool for pitching your media contacts: @prezly
- 2. Most news writers publish only one story per day
- 3. Yet half of them get pitched over twenty times per day
- 4. How do you cut through the clutter with your stories?
- 5. Get to know your media contacts to send pitches that resonate
- 6. Pitch in a multimedia format that improves the chances of getting coverage
- 7. We help many brands connect with their media contacts
- 9. If we could no longer use Prezly it would feel like going back to sending out press releases by postage mail or fax Koen Dekoning PR Manager, Toyota & Lexus Belgium
- 10. Learn Get better coverage Save time
- 11. Contact management Excel, FileMaker,.. Press release distribution via email Outlook, MailChimp,.. Press room publication Client website, CMS File sharing Dropbox, Wetransfer,.. Your current tools?
- 12. Contact management Write, layout, distribute, view reports Press release distribution File sharing Press room publication Export Duplicate content Insert links Insert links and previews Upload, view reports Keep up to date Publish, add media assets, view analytics
- 13. That’s a lot of overhead
- 14. Media contact management Multimedia email pitching Branded newsroom ✔ ✔ ✔ ✔ Statistics & reports
- 16. ✔ Central database ✔ Made for media relations ✔ Social media enrichment ✔ Contact commenting ✔ Mail & newsroom activity stats ✔ Mobile access ✔ Easy Excel import
- 18. ✔ Personalised emails ✔ Fast loading media previews ✔ Open and click tracking ✔ Mobile friendly ✔ Brandable
- 19. Branded newsroom
- 20. email pitch + social + web 2/3 organic visitors
- 21. Long tail 430 views/month 5:06 visit time
- 22. Media coverage
- 23. ✔ Visual content hub ✔ Brandable ✔ Fast & easy setup ✔ Own domain name ✔ Multiple languages ✔ Integrate in your website ✔ Social media sharing ✔ SEO optimised
- 25. ✔ Google analytics ✔ Email pitch tracking ✔ Contact interaction history ✔ Export reports to Excel
- 26. Pricing €350/month €50 /extra room
- 27. Training & setup €1,000
- 29. Let’s rock! ➜ Try the 15 day trial