4 Pillars to base a Strong Social Media Presence
4 likes•806 views
The document outlines four pillars for establishing a social media presence: research, strategy, engagement, and measurement. Research is the first pillar and involves understanding where to engage. Strategy is the second pillar and requires determining who will do what activities. Engagement is the third pillar and means actively participating in social media rather than just observing. Measurement is the fourth pillar and involves tracking results to understand if goals are being achieved.
4 Pillars to base a Strong Social Media Presence
- 1. Four Pillars to Establish Your Social Media Presence
- 2. Four Pillars upon which to build your Social Media Foundation. Presented by Chuck Bartokwww.bestbusinessmindset.com
- 3. First PillarThe first pillar is research, without doing it you won’t know where to even start or how you should be engaging.
- 4. Second PillarThe second pillar is strategy, without a strategy how are you going to know what you are doing, who’s going to do it and how are they going to do it?
- 5. Third PillarThe Third Pillar is Engagement Without engaging, your strategy will be dead in the water, you can’t just lurk in social media, for your strategy to be successful in social media, you actually have to be social!
- 6. Fourth PillarThe Fourth and final pillar is Measurement Without measuring what you are doing, how are you going to know if what you are doing is helping you attain your success goals?
- 7. ReviewDo your ResearchDesign Your Strategy (Plan of Action)Engagement, you must be willing to invest Time and Energy in engagingPut in place your measuring systems, link tracking, follow up e-mail, phone and direct mail
- 8. For more information and help on developing a Strong Social Media Presence, give a call and share your thoughts. Let us help you accomplish your goals530-798-0245 all calls return within the hour Days Pacific. Presented by Chuck Bartokwww.bestbusinessmindset.com