We all have business user requirements that drive our data warehouse and business intelligence system implementation. Delivered in various formats, these documents, emails, chats, or meeting minutes can be interpreted many different ways, depending on the reader. An effective approach to end the miscommunication...draw a picture. When properly constructed, an architecture diagram, data model, or process model will have only a single meaning. That is why a picture can replace a thousand words. Presented as a TED style talk at Rittman Mead BI Forum 2014.